Wuliang Advertiser

Wu Liang went home to take a picture and waited for the second elder to fall asleep before sneaking out!

Did not drive.

Stopped a rental car!

Yan Yisheng has a place to live in Pengcheng, a three-bedroom house that Wu Liang prepared for their team.

Except for Shi Shuo who is still attending the club's annual meeting in Pengcheng, the rest of the young people should go home.

This is a rare holiday for them.

Working at IDG all the year round, there is a saying that there is no holiday when I get busy. Even if it is the Spring Festival, even if Xiong Xiaoge fully considers the factors of traditional festivals in the sky, it is only a consideration, and there is no actual action.

Of course, there are some who don't go home. Anyway, this place is enough to live in. It is also a good choice to take advantage of the holiday to take the girlfriend over and spend a pleasant holiday.

Unfortunately, Wu Liang ran into such a man when he went upstairs. The two of them just came back from watching the movie and met downstairs!

Wu Liang had an impression of this employee. This was suddenly broken, which was really embarrassing, "Hehe, don't you go home for the New Year?"

The man with glasses grabbed the sparse hair and nodded nonchalantly.

Wu Liang secretly complained, "Which fool bought the house, don't you know how to change the leader's room?"

He was still muttering until he knocked on the door of Yan Yisheng's house.

Yan Yisheng hesitated, "What are you doing so late?"

Wu Liang replied with a smiley face, "Come here to see you off!"

"How can it be delivered in the middle of the night?"

"Uh, it took a long time for me to send it!" Wu Liang lifted his watch and looked at it. "It would take twelve hours to say it?"

When Yan Yisheng let people in, Wu Liang's nature was exposed.

Only occasionally, when Yan Yisheng screamed while taking a bath, Wu Liang ran over and asked, "Is there Xiaoqiang?"

Yan Yisheng held two hairs in her hand and faced Wu Liang depressed, "I have lost a lot of hair recently, am I getting older?"

Yan Yisheng has a high degree of education. How could he be a simple master who can mix into IDG and become a partner? Wu Liang originally wanted to perfuse. He saw that Yan Yisheng was extremely sensitive to his hair, and then checked the shampoo Yan Yisheng used and found that it was just ordinary He is so confident-Piao Rou!It's still oil control.

"Do you often feel that your hair is greasy?"

"I thought you would say that I lack love!"

"Talking about business!"

"Yes, so I use oil control!"

Wu Liang sighed and replied silently, "You fools who have been miserably victimized by advertisements."

"You also said that you are the biggest unscrupulous advertiser!" Yan Yisheng spit out and asked, "What the hell does this mean, tell me?"

In fact, this is a very simple trivial matter. It is so small that it is easy to overlook these things. Wu Liang has been in the advertising industry. He is even more aware of the dioxane incident at that time. A good product just fell. People I'm still consuming the things of competitors who have defeated this company.

Advertising always extracts the best attributes, who would say the disadvantages?

Yan Yisheng is also using it. If you have to use an available reason, you can only say that it has been brainwashed by advertising.

In a sentence back then, Piao Rou was so confident and popular all over the country, which also allowed this shampoo to occupy the celestial market in a short period of time. This is one of the most successful cases in advertising.

But a soft word constitutes one of the most basic elements of shampoo-silicone oil, how do you say this, shampoo with silicone oil will cause more and more silicone oil to accumulate on the scalp, and it is easy to have scalp oil, dandruff and hair loss .

Oily hair is okay, dandruff is okay, but hair loss is terrible. Who wants to have so few precious strands of hair on both sides of the forehead alone on the head at a young age?

Ordinarily, Yan Yisheng should not make such a low-level mistake in the choice of cosmetics. However, there will be more and more things about silicone oil, which will affect the health of the scalp. Several people will know about it in 2004, plus southerners. It’s easy to overlook this problem if you take a shower frequently.

So, Yan Yisheng lost so many hairs because of choosing the wrong shampoo. This problem can be big or small, but Wu Liang knows the cause and effect. His different perspectives and different perspectives on the problem really make Yan Yisheng tempted.

A simple shampoo can be transformed into silicone oil by Wu Liangbai. Yan Yisheng whispered, "According to you, this silicone oil will accumulate more and more. Will the product you just use also cause silicone oil? Accumulate more?"

"This... This issue is more complicated. We need to discuss it in depth. We can set a sample size and use two hundred times as a reference point. Let me check whether the silicone oil is accumulating more and more!"

Yan Yisheng winks like silk, "Then how do you know if the silicone oil has accumulated more or less?"

"Uh, practice is the only criterion for testing truth!"

However, there is still a long way to go for the accumulation of numbers two hundred times. This is a plan planned over the years, and Wu Liang has a long way to go.

In the early morning of the next day, Yan Yisheng, who had to get up early to go home, finally failed to set off smoothly.

Wu Liang could only leave first. He had to go back to the community to do Tai Chi, and he had to pretend to have just gotten up. Let’s do this. Hey, Wu Liang suddenly felt that he could complete a set of 72 poses today?

Don't talk about the seventy-two form, the twenty-four form is also a problem!

When Wu Liang appeared wearing loose exercise clothes, Zhang Hongning's father had been waiting for a long time.

Wu Liang was inexplicably guilty!

But immediately, Wu Liang started to complain secretly again, "As soon as my parents come, you will lock your girl-girl at home. Can't you sneak out in the middle of the night?"

After the complaints were over, Wu Liang still responded vigorously, making a simple greeting while explaining the essentials of the action.

Only this time, Wu Liang didn't try to let the "disciples" follow the learning process, but started to instruct in an unprecedented way.

The meaning of guidance is that you can do what I think, this is no way. Yan Yisheng seems to be addicted to it for the first time, but Wu Liang still doesn't know the point, so naturally it has been a little harder!

After half an hour passed, the sweat on Wu Liang appeared. He didn't do nothing when he was instructing. There must be demonstrations!

Zhang Hongning’s father was a little puzzled. Wu Liang didn’t care about that much. He took a white crane to light up his wings. Then he held the palm of his hand. A vaguely vapor rose. "Uncle, I’m so angry that Dantian’s palm is hot. The realm!"

Zhang Hongning's father looked stunned, "Is this the legendary feeling of aura?"

Wu Liang received his power and replied mysteriously, "Stand up in the center, the whole body is loose, the eyes are level, the spirit is inward, the qi sinks in the dantian, and the palm of the hand will be hot."

Wu Liang's move was derived from what Mr. Chen Jiagou must say every time he finishes practicing in the training class.

Zhang Hongning's father regarded Wu Liang as an expert, and when Wu Liang finished his practice, he handed over a towel, "Teacher, wipe my sweat!"

"Huh?" Wu Liang's brain was twitching, but he pushed away the towel he disliked in his hand, took the towel hung around his neck and wiped his sweat, thinking, could this trick really stop people?"Want to learn?"

The other party answered without hesitation, "Yes?"

Wu Liang smiled, "Hurry up tomorrow!"

After speaking, Wu Liang turned his head and left. He was worried that if he continued speaking, he would be exposed!

After returning home, Wu Liang's mother had prepared breakfast, corn grits, and shredded radish with some cold salad. It was very refreshing and a big bowl of it was very pleasant.

This kind of life constitutes Wu Liang's daily life. With the addition of his wife during the holidays, he is completely relaxed.

Physically Wu Liang relaxed, but mentally he was a little nervous.

Chu Ziman's year was not well, Chu Muxi's bronchitis did not go to the root and turned into pneumonia, and she had a high fever of 39 degrees.

She called Wu Liang, crying sad, Wu Liang comforted to no avail, made an appointment, and flew to Los Angeles after the New Year.

He Xiuxian left from Yangcheng last time, and there was no text message or phone call. Wu Liang made a few calls but no one answered it. It seems that Shame has a deep resentment towards Wu Liang.

This is also normal. The man in the picture went home with other women for the New Year, so can he not be angry?

The only happy thing is that Wu hesitated. He sent a message from time to time, saying that he drove back in the car and showed off in front of his former classmates!

However, Wu hesitated to vomit, "I used to be admitted to graduate school with my boyfriend, and came back with a boyfriend. I originally wanted to show off, but I was shocked by me, and then he started talking about me. Sugar daddy, Wu Liang, do you think I am a sugar daddy?"

Wu Liang could only answer in a dumbfounded manner, "Just ignore them, do you know what a sugar daddy is?"

Yani went home and said "Everything is well" and she said nothing.

Majestic is in the magic city during the Chinese New Year, and her family is the magic capital. After graduation, young and vigorous and good monsters will not wait to become Beijing Piao, and she will return to the magic capital a few years later. She is already the deputy editor-in-chief, especially in the magic capital The house attracts everyone's attention!

Her classmates knew that she knew a rich man, and some people teased her, "Does your rich man still lack Xiaosan? Sister can send it home!"

In short, the New Year is all kinds of competitions. Classmates who have not seen for a long time gather to talk about the current situation and compare with each other, and then brag about any good ideas and ideas for the coming year, whether there are any business opportunities, etc. This is their daily life.

Wu Liang's mentality is nearly forty years old, and he can't even get much interest in the Spring Festival Gala. Watching TV is just thinking about those things in advertising, looking for companies that can work hard to get back an advertising contract.

For China Television, the most exciting thing is of course the annual bidding king.

In 1994, Tan Xisong of the advertising and information department of China Television opened a large bullring in the Media Business Center. A flagpole was erected next to it, and a crown of laurel was hung high—Biaowang.

This strong woman took out the golden advertising position of ZTV for bidding nationwide. The bidding time is set on November 8th each year. The homophony "will be published"!

This move was later called a barometer of the Chinese economy, a weather vane of market changes, and a brand Olympics. Not only did CTV’s advertising grow by leaps and bounds, but it also established its dominance in the Chinese television media industry, and created the ups and downs of several companies in the Chinese Empire. Countless topics.

The one who best reflected this change was Qin Feng. When Wu Liang met him for the first time, he had piled up a lot of Biaowang wine in his warehouse.

As the aura of the standard king gradually loses its aura due to the improper operation of the company, there are still companies who want to be the aura of the king.

In 2004, Zhuniu had the last laugh. He got the bidding king of 2004 at a price of three hundred million one. "If you want to sell Zhuniu from Neizhigu to Qiongdao, only Zhongshi can help you!"

Tan Xisong's words finally contributed to the ignorant old Niu determined to win the bid.

Wu Liang and Zhang Hongning told her these stories when they watched the Spring Festival Gala together.

Zhang Hongning exclaimed, "Is this three hundred million spent like this?"

Wu Liang smiled, "Yeah, I drool when I look at it!"

Wu Liang didn't want to be able to tear a piece of flesh from it. He was greedy, but he also understood that there were some things that he could not get involved!

"The price of this standard king was only 20 million two years ago!"

Zhang Hongning was puzzled. Wu Liang told her the tragic situation of the previous bidding kings, "The bidding king is losing his aura! This year is also a crucial year for Tan Xisong to rebuild the value of the bidding king!"

Indeed, Biaowang itself is a halo, and the title of "Biaowang" was bought by that company for a lot of money, not a title given to it by the market.

In other words, the company spends money to label itself as the "advertising king" identity label, which has nothing to do with the quality of its products and the company's development prospects.

However, people often think that this is the charm of advertising!

The burgers at the Golden Arch are obviously not as delicious as Wallace, but there are a lot of people who go to the Golden Arch—their advertisement is to create happiness, and children like it!

This is no longer the age when wine is not afraid of deep alleys!

Therefore, there are also so many companies that want to grab this standard king.

Biaowang spends a lot of money, and dreams of making money every day.However, in the past few years, Biaowang’s good days have not been long, and some have even gone to a dead end, such as Kongfu Wine, Qinchi Wine, and Aiti VCD.

In 1996, Qin Chi became the standard king with 66.66 million yuan in one fell swoop.After tasting the sweetness, Qin Chi spent 320 million yuan the following year and won the crown of the standard king.Qin Chi's then boss Wang Zhuosheng declared: "A Poussin is driven into CCTV every day, and a luxurious four ring is driven out."

But the good times didn't last long. Two years later, Qin Chi couldn't even drive a tractor: The Qin Chi Group, which had spent a lot of money in a joke, was in dire straits and debts, and its trademark was auctioned for 3 million yuan by the local court.The pre-Qin Chi Confucian Wines also suffered bad luck. This baijiu company, which became the king of CTV for 30.79 million yuan in 1995, can no longer see its "homesick" advertising slogan on TV.

The most famous is the standard king Aiduo of China Television in 1998.At that time, Hu Zhibiao, the head of Ai Teng VCD, competed with Bubu Gao boss Duan Yongping. In the end, Hu Zhibiao won with 210 million yuan. Now, Hu Zhibiao has completely defeated the disc player battle that year and finally became a prisoner.

In the following two years, Bubugao successively spent more than one billion yuan on the throne of the standard.It's just that the profits of the disc player are dwindling, and Duan Yongping's attitude has also become "I can not vote as much as possible."In the last two years of bidding meetings, Bubugao did not even qualify for the top ten.

With its unique monopoly position and communication advantages, China Television has made a lot of money, but for enterprises, the advertising bidder is still far away from the market bidder.

There are many stories about the brand. Wu Liang smiled and said to Zhang Hongning, "Should we give Lao Niu a blow? Let him have a long memory?"