Wuliang Advertiser

Running the market is boring!

As a first-tier city, Magic City is the top priority of the advertising industry. According to Wu Liang's layout, after the big rear of Yangcheng is basically formed, the Magic City market can be actively explored.

The entry point is also good, luck is good, the media has the resources of two companies, Magic Aviation Media and Juxian, and the original owner of Juxian, Cai Zhengzi, has joined. This person has the deepest understanding of how Wu Liang's advertising company develops. , Wu Liang found a right-hand man.

In terms of advertising agencies, there are two, Golden Crown and Yang Yang Yang, which is a good start.

After finishing the field visit to the two companies, Wu Liang quickly cut the mess and returned to Juxian once again. Liu Yuyan announced the appointment of Cai Zhengzi, the general manager of Wuliang Advertising Company Modu Branch.

At the same time, Liu Nanfeng went to the Magic City in person to arrange financial personnel to handle the company name change and other delivery matters. As for the share change of the advertising company, he also drafted a temporary draft, and planned after Wu Liang returned to Pengcheng. In fact, Wu Liang was already considering the shares. Cai Zhengzircon’s shares are equivalent to releasing an obvious signal to everyone.

In addition, at the meeting, Wu Liang briefly clarified the future development focus of the branch-integrating aviation media resources, using six months to one year to win the main media resources of sixteen major domestic airports and six airline routes to form aviation The media network took three years to go public.

In terms of specific business, the arc-shaped giant display screen of the Oriental Commercial Building screened those interested in placing advertisements from the existing customers of Wuliang Advertising Company and gave the most preferential policies.

This is not without the meaning of hitting local tyrants, so who would agree?

Wu Liang doesn’t have to think about it. Ma Yun is definitely the most active one. In 2005, the high-speed optical fiber from Hangzhou to the Magic City will be opened. The Magic City will become the most important bridgehead for Ma Yun Ali, no matter how much influence it has on the Magic City. It can't be overemphasized. Moreover, Wu Liang's most favorable policy to the outside world is just right to cooperate with Ma Yun's propaganda on May 20th.

However, Wu Liang didn't personally contact Ma Yun, but handed over the task to the Magic City branch, which was a test of the original Juxian company's business personnel.

If this hurdle cannot be passed, then there is no need for these people to exist.

Wu Liang didn’t say it, and it doesn’t mean that Cai Zhengzi is not clear. He also took the opportunity to express his position at the meeting, “It’s a great tree to take advantage of the coolness. Dong Wu has so many high-quality customers. The company has stayed. In addition, as the financial center and commercial center of the celestial dynasty, Magic City must be a market that all manufacturers across the country must compete for. If a company needs to promote in Magic City, what I hope most is overnight. The name of this company will be known to everyone in the magic city! Everyone, work together!"

Cai Zhengzi didn't give too many speeches, as long as he meant it. It was nothing more than a gesture to his old subordinates. Although the company is still my head, the boss is not the original boss. Whoever messed up should consider the consequences.

In fact, Cai Zhengzi's concerns are obviously redundant.

When these old subordinates knew that their new owner was Wu Liang, what were they unhappy?

Younger, more gold, and talented in music, advertising companies are one of the few first-level qualifications in the celestial dynasty. This is like flying on a branch and becoming a phoenix!

This mentality is normal. However, small companies are different from large companies. Small companies value their loyalty to the company. Because it is difficult for personnel to retain employees in terms of salary, learning, etc., they will be particularly hiring. Pay attention to this point; large companies value whether personal values ​​and corporate values ​​match, and they know the fighting power that can be brought to enterprises by gathering things together and dividing people into groups.

Wu Liang started as a small company with more than a dozen individuals, and then swallowed Heisei Advertising Company. Later, under the arrangement of Guo Lijuan, he learned the organizational structure of Moguang, and also recruited Wang Weiwei and An Jiliu. Liu Yuyan also borrowed Deng Yu, Deputy General Manager of Good World, implemented the top-level structure of the champion company, which made the overall structure of Wuliang Advertising Company more complete.

However, integrity is one aspect, and efficiency is another matter. Liu Yuyan used her affinity to twist the company up and down into a single mind. She originally wanted to promote the director of the media department. Wu Liang invited Wang and An from Moguang to join. The airborne process caused some impact, and Liu Yuyan's originally optimistic candidate also resigned to find another job.

This is actually the collision between the two corporate cultures. Small companies usually call for multiple posts, and pay more attention to comprehensive ability and coordination ability, and more need full-skilled personnel; while large companies are more specific because of their specific positions. Pay more attention to the ability of learning and innovation, and more importantly, the depth of skills, similar to job experience.

Wang and An are partial to their own majors and are not so loopy. Doing things according to the process is an impact on the original culture, and they are still running in.

So now, if people like Juxian want to quickly integrate into the new advertising company, there are bound to be some fighting, and Cai Zhengzi's statement at this moment is very important.

What he said was to lean against the big tree to enjoy the cold, and the most basic meaning was also clearly expressed, that is, to follow Wu Youhao and do well, without any other thoughts. If anyone has a moth, don't blame me if I can't protect it.

Wu Liang can understand that Cai Zhengzi is very talented. Such a person can follow him and he is one less competitor. What is rare is that Cai Zhengzi knows how to advance and retreat. Once he understands that Wu Liang can develop better, he does not hesitate to leave himself alone. As the boss, this is also considered a mature and steady move.

Wu Liang's other thoughts were that it was rare that he was shocked by his domineering spirit, and if a little brother met his head and worshiped, if he didn't let me down, I would definitely let him down.

After the meeting and setting strategic goals, Wu Liang's remaining business is the advertising business mentioned by Liu Yuyan.

The advertiser, Wu Liang knows, it is the Golden Sangzi Throat. The other party’s conditions and harshness are the big-name stars. The bigger the card, the better. They also need to borrow the European Cup style. Even the advertising space during the European Cup period of China Television has been bought. .

Now what I was waiting for was the production of advertisements, but the other party only paid a mere two million, Wu Liang really couldn't have to tear off his face to ask for help.

It's not that Wu Liang couldn't find a suitable candidate, but that it was not worth it.

Wu Liang believed that as long as he shouted, even if someone posted the money, he would take this ad. But how can such favors come back?

Not to say much, Wu Liang will give the whole song, right? Wu Liang will give it or not?

However, this matter is also unavoidable for Wu Liang. When having dinner with Huang Xide, Huang Xide accidentally mentioned that a foreign football giant was going to the capital of the Heavenly Dynasty for a business event. Wu Liang suddenly had an idea.

Therefore, Wu Liang went north to Beijing and gave Majesty the reason that many businesses in Beijing have to be sorted out.

Majestic was a little bit upset, but the capital where Wu Liang was going was a little bit open and went with her. She knew that there was a wounded woman waiting for Wu Liang in the capital.

Majestic knew something about what happened to Yanni on Dapingyang Computer Network. Even if Wu Liangming told her that he was going to find Yanni, could she stop it?

They are all suffering people, who will not encounter the same scene in the future?