Wuliang Advertiser

Chapter 610 "Mad Men" Is Freshly Released

No. 10,000 Shennan Avenue, Wuliang Advertising Building, designed by a well-known designer, has a total height of 193 meters, 39 floors above ground and 3 floors underground, with a building area of ​​80,000 square meters and an office area of ​​70,000 square meters.

There is one parking space on the ground, 321 underground parking spaces, and 12 elevators.

When Wu Liang introduced Ye Maozhong from afar, Ye Maozhong was also a little silent. He looked at the super high-rise building in front of him with a novel shape, complete internal functions and leading humanistic environment. The gap is really big."

In 1996, he made his debut with his "Notes of an Advertiser" in just eight years, and established his position as one of the top ten advertising managers in the celestial dynasty. There are also big brands such as Seven Brand Clothing, Red Gold Dragon, Ant Lishen, and Yak V9 Customers, but all these successes seem to be nothing compared to the young man in front of him.

Take a look at other partners, such as double umbrella, 3M mask, Hao Yi Shi Chain Pharmaceutical, Bodao mobile phone, Youle Minai tea, Jacques Yiya gum and chocolate, Huaqiao City Real Estate, Hailan House, and many more Small brands such as Majia Spice, Qinling Maca Health Wine, Golden Crown Pen, MUJI Bedding, Jiang Xiao Baijiu, etc. He has carefully studied and analyzed every advertising plan. Controlling is simply a monster.

Looking at these original brands again, Jacques’ tooth-friendly chewing gum was robbed by Wu Liang, and Ant Lishen was also closed by him. Hailan’s family also selected the latest advertisements. His hand has to reach seven cards again. Can't you give me a way to survive?

The most annoying thing is this office building. The entire ten floors on the top are all the sites of advertising companies. The romantic dining halls with N types of elegant seats and meeting rooms of different shapes are especially suitable for brainstorming meetings.

Then there is the gym, what kind of treadmill, spinning, badminton, billiards, table tennis, basketball, etc., the coolest, there is a shower place-take a hot bath after exercise, refreshing.

Work and leisure areas cover almost every office area on every floor. There is also a recreation room. There are even five screening rooms. Not to mention the necessary resources such as recording studios and camera studios. Such a large site is not too wasteful. What?

The most annoying is the chairman's room, which is on the half-extended floor. It's okay to play football, right?Or a single-family elevator?

So angry!

This is the show off of the red alder fruit!

What's even more annoying, who is the beauty who is following him?Seeing some familiar faces, she seems to be a double-one advertising heroine. When passing by the bus station, she can see that amazing. She actually sat with Wu Liang, which is clearly half the heroine!

Look at the pot of Longjing in front of you. It is said that it was picked from Shifeng Mountain. It is not sold on the market. Uh, but, "The tea is really delicious."

Listen to what people say, "I have a lot of tea, and I take two catties with me when I leave."

More angry!

Ye Maozhong smiled and asked straightforwardly. He was afraid that if he continued to do it, he would not bear Wu Liang's heart-poke. !"

Wu Liang chuckled, "If you can't live without it, you can't live without it. You can buy a few villas in Modu and be a studio."

Ye Maozhong was a little speechless, "Brothers are used to it and don't want to be so restrained!"

"Don't worry about this. Your studio uses technology to buy shares and takes five points of shares. I will attract customers. If you can negotiate as an agency, the studio will get 10% of the agency's cost."

Ye Maozhong is the kind of person who never finds customers. For him, it is the most important thing to concentrate on every advertising plan. He understands what Wu Liang means, "A strong alliance, Wu Liang taps customers, Ye Maozhong Use your talents to promote such cooperation."

The most attractive is the agency fee.

The Tianchao advertising agency system has been stumbling. Many advertisers find him to do advertising planning, and then contact the media to advertise, claiming to save agency fees, but the actual results are not so satisfactory. They are the most suitable ones for advertising. The person in the media who knows the most, but only gave up the planning, and the agency fee was never seen before. Why can you Wu Liang get this fee?

Ye Maozhong moved his lips without asking.

However, he didn’t say it, but Wu Liang took the initiative to explain, “Fifteen years ago, the planning fee for the Chunlan air-conditioning advertisement you made was 1300, which is almost your salary for a year, but it is only This one thousand three, but what if you get the agency fee? Hundreds of one thousand three are also available! Don’t rush to refute, listen to my media layout, let’s talk about it later.

First of all, with the development of the Tianchao high-speed rail and subway, a nationwide transportation network will be formed. At that time, there will be seamless transfers between subway stations, high-speed rail stations, and airports. Although this time may be ten or twenty years However, I am confident that my plan is to win the media resources of major national airlines, the media resources of subway stations in the four first-tier cities of Jingmo Yangpeng, and some of the high-speed rail stations in the future. With powerful media resources, it is no wonder that so many domestic manufacturers are paying for it.

Furthermore, the Internet field will be the top priority for the development of the Tianchao media. I am now the major shareholder of Ali, Fujixun, Qianbaidu, and Dayang Computer Network. These media resources are open to use. Finding us is equivalent to one Station-based service, with Ye Dashen for creativity and us for the media. What's the direction of this development?"

Ye Maozhong heard Wu Liang talk about the Internet, and then he understood. What media resources are on the Internet. He thought about it and asked, "Wu Dong said that the articles published on the podcast on Shuangyi at the time were also considered advertisements. One kind?"

Wu Liang glared, "What do you think? For the development of podcasting, I have not rarely hired people to start podcasts, real-name authentication, and now podcasting is really not a normal resource. I dare say that I post an article on podcasting, AJ Can sell crazy!"

"AJ, airjordon? Flyer Qiaodan sneakers?"

Wu Liang bared his teeth, "Hey, the general agent just got."

Ye Maozhong was indeed speechless. He reached out his thumb and clicked like, "Wu Dong is a good way."

"A coincidence, it's not a powerful method, but..." Wu Liang looked solemn and talked about other things. "The Tianchao has lost so many brands for so many years, and the Tianchao toothpaste and Dabao cannot escape being acquired. Destiny, the advertisers I see on TV all day long, such as Pepsi, Coca-Cola, Unilever, Procter & Gamble, Johnson & Johnson, Mondelez International, Mars, etc. How can these giants of the Celestial Empire challenge success? It's time to stand up, especially for our advertisers. We can't get the advertising business of these foreign brands, but we can help local brands develop vigorously. This is the foundation of our advertisers!"

Wu Liang’s heartache, at this moment, really hurt Ye Maozhong. He admitted that Wu Liang was right. He used to feel that he did not have the strength of the media, and the advertising agency of the celestial dynasty was a mess, and it was difficult for it to become a climate. Like the prospects described by Wu Liang, what does it matter if you really do it?

He was a little shaken, Wu Liang could see that he continued to add fire, "How about the name of the first advertising company in the celestial dynasty, starting with the two of us? I think it's OK. I will invest in another TV series and just use you as the name. The prototype, the name of the TV series is "Mad Men."