Wuliang Advertiser

At 2:00 pm, the bidding results were announced, and Houlang Advertising won the ten-year advertising rights of Line 1 of Pengcheng Metro with 89.5 points, 0.2 points higher than the second place.

Once the announcement was made, two companies were dissatisfied with the results, Beijing Metro Tongcheng and Guangdong Province.

The reason given by Beijing Metro Tongcheng was, "The percentage of charitable advertising is 10%, and the total price is the same as Guangdong Province Canton's 420 million, which is higher than Houlang Advertising Company.

Zhang Xiaoli nodded at the words, "So, you also recognize that 5% of the charity ad is worth 5% of the total price tag?"

The representative of Capital Metro Tongcheng hesitated for a moment, biting his teeth and said yes.

Zhang Xiaoli took out the back wave advertising company's down payment and said, "Back wave advertising company, 20% down payment, 5% higher than you."

"This."

Zhang Xiaoli sent away the representative of Capital Metro Tongcheng, the deputy general manager of Guangdong Province Canton, Ding Bangqing, came in smiling, also asking, "We won the bid of 420 million yuan, should be the highest, right?"

Zhang Xiaoli recalled the compromise with Cheng Yuming at noon and smiled confidently, "The Back Wave ad won, with a charity ad percentage of 10%, which translates into a total price of 20 million more, and another 10% higher down payment percentage than you guys, and overall, a higher rating than you guys, which is also the rating given by the expert committee ah."

Ding Bangqing threatened with a black face, "I will reflect this to my superiors."

Zhang Xiaoli inwardly wondered, "As expected, this Ding Bangqing is also a difficult master."

However, she smiled confidently on her face, "The comprehensive evaluation of the bids is too high, considering all aspects, and if the winning price is used, wouldn't our auction be better than the bidding?"

Ding Bangqing saw that Zhang Xiaoli didn't eat this trick, and softened his tone, "Then you didn't say in advance that the excess of 5% of the charity advertising percentage could be converted into a total price?"

The answer given by Zhang Xiaoli is, "2005, the first national civilized city selection, but our Pengcheng is riveted to win this award, the city government attaches great importance to this, and subway advertising as a new civilization to create a new position, a new window to spread the city's image, is the best medium to show the spirit of Pengcheng, Hou Lang Advertising Company can take out an additional 5% to Pengcheng! The city, I think Pang City should also support it, right?"

Ding Bangqing listened to a bit of toothache, weighed it up again and again, threw down a sentence, "I have reservations," and turned around to go out.

Zhang Xiaoli breathed a sigh of relief and took out her cell phone to make a call, "Assistant Chang, I have some work to report to the chairman of the board, is Cardinal Pao free at this time?"

After receiving an affirmative answer, Zhang Xiaoli rushed to the Investment Building, the residence of Pengcheng City's state capital.

An hour later, she came out of the Investment Building refreshed and said, "It wasn't easy!"

Three days later, Pengcheng Daily published the results of the bidding, at the same time, in the city government's website as well as on major national websites also have a corresponding short message out, "the bidding cooperation contract, both Pengcheng City, long-term adherence to the material and the spirit of the construction of sun and moon construction 'two-handed' fully embodied! It is also a manifestation of the Metro's adherence to a high sense of social responsibility and the simultaneous promotion of the construction of two civilizations."

This is basically the final word on the bidding results.

Ding Bangqing bounced around for two days and eventually laid down his arms.

The party Wu Liang is entrusted to Liu Yuyan to sign an agreement, himself under the leadership of Xiao Zifeng, to the Huawei Group, the big boss did not see, the contact is the technical department, to discuss cooperation matters.

The main content, the technical breakthrough of digital surveillance, mainly to solve the problem of digital camera data transmission, change the existing analog signal link.

Xiao Zifeng established Pengcheng Liangfeng Security Company, its Liangfeng Technology Company is responsible for the research and development of the vehicle lift bar system, there are about ten technicians, the technical ability is general, facing the technical problems of analog signal link to digital signal is really can not be solved, seeking professionals has become the only way.

One of the company's main business is digital switch technology, and if Liangfeng's technology can be applied to urban construction, it will be a new market for the company.

However, when the crude human-machine interface appeared on the computer in the security room, the technical staff of Huawei didn't say anything, but the contempt in his eyes still hurt Wu Liang deeply.

He still paid too little attention to this security company.

However, the automatic identification of the pole-lifting system still attracted the attention of Huawei, and the day after Wu Liang left, Xiao Zifeng called again, saying that the chairman of Huawei had an appointment.

Wu Liang was busy pushing back the date of his visit to the Jianning Xiang Huo giant by another day.

The big brother who once looked up to Wu Liang has always wanted to meet him, and this life has such a capital, but unfortunately, the business was not covered after all, but the good thing is that the license plate recognition technology still attracted the attention of the other party, and even went straight to the sky to hear.

What Wu Liang is thinking is that Warwick's fault tolerance mechanism is finally working.

Two years ago, at an internal meeting at Huawei, an employee suggested: "Huawei's 3G equipment can only be sold once, but consumers will change several 3G phones a year, and there are hundreds of millions of cell phone consumers in China.

When Huawei's chairman heard this, he pounded the table angrily: "The fact that Huawei doesn't make cell phones has already been decided, who is talking nonsense again! Anyone who talks nonsense will be laid off!"

Since then, making cell phones has become a taboo subject within Huawei.

In 2004, Huawei gave up the small smart phone was picked up again, its strong and efficient execution to make up for the strategic deficiencies, to ship lower than the competing product 13 price, hit still in CTV and Ma Yun together with the Starcom boss Wu Ying to play "win in the dynasty" program.

However, the GSM and WCDMA business, which had cost it a fortune, could not get orders because it was hounded by multinationals at home, and Huawei had to turn to overseas.

There is a very famous photo on the Internet, in which people and mud are mixed in one color, and an SUV is cleaning up the mud, which is a true portrayal of the struggle of Huawei's employees overseas.

Strategy is the guiding line for enterprise development, and in order to practice the strategic line, enterprises will inevitably invest a large amount of money, manpower, material resources and even most of the resources of the enterprise.

When the strategy fails, the company will inevitably pay a huge price for it, which is fatal for any company.

Especially when a company develops into an industry leader, it is often easier to make mistakes because there is no target to refer to and no idea where the road is.

Many well-known companies around the world, such as NOKI, Motorola, etc., have made such mistakes, and they often make strategic mistakes that are not detected in time, and by the time they are discovered, the strategic opportunity is lost.

The fundamental reason is the error correction mechanism of Warwick - having experienced the pains of Xiaolingtong and 3G, it is hopeless for such enterprises not to know the rectification.

Wu Liang, who is familiar with the future, is one of the world's top strategists, and he has nothing to offer, but no one to talk to, which is Wu Liang's biggest waste.

When Mr. Ren summoned Wu Liang, he was full of excitement, like a pilgrim.