Electronics manufacturer

Chapter 87 Samsung's Panic

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Just when Li Jianxi was happy about the sales of his company's two mobile phones, a company executive rushed in with a laptop computer nervously.

Li Jianxi watched the executive suddenly rush into his office, and his face became very ugly.

As the boss of Samsung Electronics, Li Jianxi is a very disciplined person, and he also restricts his subordinates by his own code of conduct.

"Get out! I have something to do now, I'll knock on the door and come in later!"

Li Jianxi looked at the executive who suddenly rushed in with a trace of disgust in his eyes, and in a reprimanding tone, ordered his subordinates to go out and calm down temporarily.

The subordinates also understood that it was impolite to break in suddenly, but what he just discovered still needs to be clear to the chairman of his company in time.

"President, please be sure to watch this video, I will quit first!"

The executive of this company looked at his own president with an angry look on his face, quietly put the laptop in his hand on the desk, and quit the office extremely creptly.

Humph!

Li Jianxi watched her executive leave her office, and then gradually looked at the computer.

Tianyu Company Press Conference...

Li Jianxi was quickly attracted by the title of Zhiping on the computer.

In Li Jianxi's mind, Tianyu Company is also considered a mobile phone company that has an impression. He vaguely remembers that the Samsung S5 released by his company in the first half of the year was finally broken in the hands of the pinnacle mobile phone pro released by this company.

At that time, after the release of Samsung S5, it was quite popular in the Chinese market, but after the release of Tianyu’s pinnacle mobile phone pro, the sales of Samsung S5 mobile phone in the Chinese market fell off a cliff.

Fortunately, the Samsung S5 was released three months earlier than the Pinnacle Pro, otherwise the sales of Samsung S5 in the Chinese market would be very ugly.

"It's this Tianyu Company again, could it be..."

Li Jianxi looked at the computer in front of him, and did not remember the performance of the company's executives just now. Li Jianxi began to have a bad premonition in his heart, and he clicked on the video in front of him because of a ghost.

A faint sound came from the computer, and Li Jianxi's face became more ugly when he looked at the computer in front of him, and even his hand holding the handle of the chair was constantly shaking.

Obviously, the second-generation Pinnacle mobile phone released by Horizon has made him feel like he is in the abyss. After all, the information of this conference makes everyone who is the head of Samsung Electronics feel like being pinched.

"Xiba! Damn Tianyu Company!"

After Li Jianxi watched the video of the entire press conference, the whole body trembled involuntarily, and finally he couldn't help but burst out for a while, the gentleman.

Samsung has always been firmly at the top of the Android mobile phone camp, and now Samsung has always believed that its opponent is only Apple.

Even the two phones released by Samsung this time are against Apple.

Samsung note4 is benchmarked against iPhone6.

Samsung s6 is benchmarked against iPhone6s.

However, Samsung did not expect that in the country of China, which lags behind itself in the mobile phone industry, such a manufacturer would release such a mobile phone.

This discerning person can see that the second generation of the pinnacle mobile phone is released at this time, which is sniping their own Samsung s6!

Li Jianxi now feels extra uncomfortable. In his mind, the appearance of the second generation of the pinnacle mobile phone will make the sales of Samsung S6 in the Chinese market face difficulties. This is something Li Jianxi does not want to see.

Samsung has had several major markets for a long time, and the Chinese market is the top three markets in terms of sales among Samsung.Biquge China www.djychina.com

If it loses China’s market sales, it will be a fatal blow to Samsung.

"Come on, go and inform the person in charge of the Huaguo District. No matter what, we must handle this matter. We must not let a Chinese mobile phone shake our Samsung's position in the Chinese market!"

Li Jianxi also knows that things are urgent now. If this kind of thing is not handled properly, and it is defeated by a Chinese mobile phone, this matter will eventually become an indelible shame for Samsung.

This is a bad thing for Samsung's brand image.

The person in charge of Samsung Huaguo District received instructions from his own chairman, which was an additional headache.

Samsung’s management is basically Li Jianxi’s relatives, and the person in charge of the Huaguo district is Li Jianxi’s second son, Li Chengming.

In Bangzi Country, Samsung has many subsidiaries, and Samsung Electronics is directly under the jurisdiction of Samsung's chairman Lee Jianxi.

And Li Jianxi also has many children. In order to exercise her own children, Li Jianxi will allocate the company's business and subsidiaries to the management of her own children.

As Li Jianxi’s second son, Li Sung-ming was eventually arranged to serve as the head of Samsung Electronics' Huaguo District.

Li Chengming, who was born in such a wealthy family, naturally values ​​the position of his father Li Jianxi very much. Being able to become the head of Samsung can be said to be something that the children of the Li family dream of.

However, there are many children of Li Jianxi, and there is only one position of the head of Samsung. Under this situation, the children of Li Jianxi can be said to be fighting against each other in order to become the head of this Samsung company.

Li Chengming worked hard as his second son. He became the head of Samsung's Huaguo area at a young age, and relying on his own ability, he has been expanding Samsung's market in China.

In order to be able to rely on his own achievements, get his father's approval, and become the true heir of Samsung.

But now Li Chengming faces the attack of Tianyu Company, which can be described as a headache.

He already felt a sense of crisis when the second generation of Pinnacle Mobile was just released.

Facts have also proved that the release of the second generation of Pinnacle mobile phone does have a bad influence on the sales of Samsung S6 and Samsung Note4.

From the moment the second generation of the pinnacle mobile phone was released, the sales of Samsung S6 and Samsung Note4 have fallen sharply.

When the two Samsung s6 phones were just released, tens of thousands of Samsung phones could be sold a day, but after the launch of the second generation of the pinnacle mobile phone, the sales of Samsung phones suddenly dropped from five digits per day to three. number.

This made Li Chengming, the head of the Huaguo District, a lot of white hair overnight.

"Where do you want to hit your opponent?"

Li Chengming stared at the official website of Tianyu, and now he is thinking about how to deal with the second generation of Pinnacle mobile phones.

In this situation, facing the second generation of Pinnacle mobile phones, Li Chengming can only do a few things.

The most straightforward way is to lower the price of the original mobile phone, so as to attract more users to buy their own mobile phones.

But this method is the last thing Li Chengming is willing to do. If he chooses this method to reduce the price, he has to submit an application to the headquarters.

In doing so, it will appear that Li Chengming is very incompetent, and the image of Li Chengming that has been in business for many years will collapse in the eyes of his father, thus losing the capital to compete for Samsung's heir.

In this case, Li Chengming can only choose another path to face his competitors.

To discredit the opponent's product and improve the product image of one's own mobile phone, thereby saving the current situation.

Li Chengming feels that this is the most effective and cheap way to discredit the second generation of Pinnacle mobile phones.

After all, the second generation of the pinnacle mobile phone crazily touched Samsung before the release, then the company can also use a smearing method against the second generation of the pinnacle mobile phone.