Game Market 1983

< EP. 29: White Devil's Korea Land. (4) >

“Hey, Little Yang. What the hell are you talking about? Do you have any idea what she's like? ”

“Aren't you Kang Jun-hyuk from Pentagon Soft, Japan? I heard that you worked in Mintendo and led the creation of a superfamily, you are the main director of the Dragon Emblem series and streets away from me, and you have also developed a mobile device from the Pentagon. ”

Hmm. Excellent three-line summary.

I swallowed a cup of coffee that Soyeon brought and slowly nodded in response to her.

“You know exactly who I am. I don't need to introduce myself...”

“Thank you."

Kim stares at her with a dazed look on her face.

“I feel a little different than usual, Soyeon. Is this the kind of person you are? ”

“I'm sorry if you feel disrespectful. Jules, I'm just a little frustrated...”

Soyeon Lee.

She was a new woman born too early.

It was a particularly weak time for women to speak in the company, so it was clearly different from that of the office women who were in charge of printing, copying and serving errands inside the company.

But in that respect, she was very intriguing to me.

If there is only a problem, the nails that protrude out will be welcomed. I smiled at Soyeon as much as I could because she might get a good scolding if she went over.

Representative Kim quickly opened his mouth, seeing if I wasn't offended.

“Joon-Hyuk, I'm a newcomer who's been here for less than a year. You don't have to worry about it because you don't know what's going on at the company. And, So-yeon, it's not just the general employees who get in the way of corporate management. Do you understand what I'm saying? ”

“It's even more interesting that you say that. It's nice to have a rookie who's known me this much for less than a year, just like you said. ”

“Oh, I'm so glad Joon-Hyuk thinks so. ”

“But you just said that Raon is too expensive to sell in Korea. What made you think of that? May I ask?”

Then, she bites her lower lip slightly and hesitates to answer.

“I'm really okay. If Soyeon can get an accurate understanding of the situation in Korea, we can try marketing to respond to it. So tell me without a doubt. ”

Soyeon felt confident in what I said, and her expression was stiff for a moment.

And at the same time, her mouth opened.

“I'll go first. I don't think Raon's consumer prices match Korean people's income levels. In Japan, the culture of gaming is evenly distributed from child to adult, but Korea is not. In Korea, Raon is aged between 10 and 20.

In fact, the higher you go, the lower you get. because in Korea, the perception of game content is not very good. ”

I tapped my finger on the watch that was on my wrist and nodded at her words.

“Carry on."

“The average salary, which is the workplace of Korean society today compared to Japan or the United States, ranges from approximately KRW 1 million. In that situation, Raon makes up about one-fifth of the average salary for a workplace with just the body of the device. If you buy a piece or two of software here, you have to spend nearly half of your monthly income on the game machine. Parents with normal mindset don't spend this much on a child's toy. ”

Perfect market research without question. I applauded her.

Representative Kim Han Seok was also staring at Soyeon's broken answer with a blank look.

“This is exactly what I was thinking when I came to Korea. Excuse me, how old are you? ”

“I'm 24 years old this year. He graduated from K Business School. ”

“This is a waste of time as an assistant. Mr. Kim?”

“I was feeling the same way. So far, I've managed to build a company with the help of the Japanese Pentagon, but I haven't learned anything this way...”

Since Laon launched last year. If you look at the monthly sales reports from Korea, it is clear that Representative Kim Han Seok was far from the mindset of the CEO of a company.

Even though all the databases of this era were manual, the documents he showed me were so medium-grade that it was not difficult to calculate the exact count.

I put the documents in my hand on the table and told Representative Kim Han-seok.

“Jules, can I take Soyeon with me while I'm in Korea? I'm sure she'll be a great addition to the team. ”

“Yes? Oh, yes. Sure."

Okay, let's get to work, shall we? But I think she'd be uncomfortable talking about work here.

“Jules, would you get me a car? ”

“Yes. I'll have it ready right away.”

“Soyeon, come with me from today. I'll get you out of here right away, so pack your bags and come out. ”

“Yes, I understand. ”

As I waited for her in front of the car waiting under the headquarters building, I saw Soyeon in a thin sleeveless blouse leaving the building.

“Just get in. I'll tell you the story on the move. ”

She nods at my words and climbs into the jewelry.

He was pre-issued with an international license before he came to Korea, so he did not have any difficulty driving.

After turning the starter key. Powering up Excel, the car that was riding us started sliding down Gangnam Avenue.

&

“But where are we going? ”

It's awkward to be next door to a stranger I met today. Soyeon asked me with a trembling voice. And to her, I replied with a playful expression.

“A hotel.”

“Yes!? ”

“I was thinking of putting my stuff down first. It's only been two hours since I arrived in Korea. ”

“Ahh...”

Soyeon nodded, her mouth wide open with the surprised rabbit's eyes.

“By the way, can I ask you something? ”

“Yes. Whatever it takes. ”

“You told me earlier in the representative's room that Raon is too expensive in the Korean market? ”

“Yes, it is. ”

In front of the intersection, the red traffic light slows down and stops in front of the crosswalk stop line.

“Traditionally, selling consoles is not very profitable. Rather, the more you sell, the less structure you see. I also want to meet the income level in Korea, but I can't just lower the price of the device because it's expensive. We also need to prepare for the reverse income. ”

“Joon-Hyuk Kang first...? Should I call him? ”

“Please just call me Deputy Director. That's what I do at the Pentagon. ”

“Oh, yes. Sir, I think I know what you mean.

But at this rate, Raon won't be able to see the light on the Korean market. What is the cost savings due to mass-production of parts into the device the year after Raon launches? ”

Wow, this guy really isn't much of a gambler.

It's like seeing me when I was new to Mintendo.

So? I thought back to when I first interviewed Kamucci, President of Mintendo, and asked her a similar question.

“Soyeon doesn't know enough, but the cost savings don't come as soon as the prices of the parts she makes are reduced. Do you know how many people there are from the production plant to the distribution line, until a single console is created?

In fact, there's more capital flowing into the labor cost than there is in the unit price of the parts that go into the device. Of course, as Soyeon said over time, the price of the parts will decrease due to mass-production, but on the contrary, the salary paid to the employee will also increase.

Moreover, the displays used in Raon are being produced by professional manufacturers through subcontractors, and the semiconductors are being pulled out in a similar way. ”

Then, she immediately replied without hesitation for a second.

“Sir, why do you keep manufacturing factories in Japan that are expensive? South Korea can hire more people with less than half that money. ”

“ · · · · · ·!? ”

“South Korea is entering the '90s and is seeing the effects of economic revival as opposed to Japan.

In this situation, it would be better for the Pentagon to work with the Korean side of the company... ”

At that moment, I felt a goose bump on my forearm holding the wheel.

Why didn't I think of that?

I gazed at her, swallowing my thirsty saliva, muted in her clear answer.

It was then.

Bang, bang!! Baaang!!!

She was embarrassed by the sudden sound of the horn and said to me.

“Sir, traffic lights. ”

“Oh, I'm sorry. ”

I quickly got into gear and stepped on Excel to get out of the car.

In 1992, the urban center of Seoul was clearly significantly larger than when it arrived in '88.

I looked at the side mirrors for a moment and thought, driving to the bedroom at the hotel.

To sum up Soyeon's words, she now used Korea to propose Raon's original equipment manufacturing (OEM) method.

In the meantime, the business has been largely distracted by dragon emblems and psychic forces, and her answers have just made me feel like my head is about to explode.

There was a dragon hiding in Korean soil. A brilliant talent who's only 24 years old now. ’

After a while, I stopped at the entrance of Jamsil Lotte Hotel and handed the keys over to the hockey guy running for ballet parking.

“Should I wait here? ”

“Stay in the lobby. I'll get my stuff and be right down. ”

“Yes, I understand. ”

In Korea in the early '90s, coffee shops were very rare to stop by to talk about.

At least this great hotel had to have a business room ready to serve coffee inside.

I left her in the hotel lobby, picked up the key from the counter and went up to my room.

I wanted to talk in my room as comfortably as possible, but it was not polite to ask me to come into the hotel room of the first guy I met, and I didn't want to create any misunderstandings when Yuki came to Korea next weekend.

I took my clothes off the carrier, hung them in the wardrobe, and changed into comfortable jeans.

What you need to do in Korea during this schedule is to increase Laon's domestic penetration rate and represent Somnori Soft, who developed the story of Erk Tonicia. It was to meet Lee Won Seung.

Somnori, the latter of whom I could visit the office and try, but the issue of the former supply rate was decaying briefly on the plane, so meeting Soyeon acted as a great fortune to me.

‘My head is spinning when I talk to young people. Is that why you say that the older you are, the younger you have to be around? I didn't expect to hear Shigere's genius voice in Mintendo and get a kick out of this place called the Pentagon's White Devil. ’

I swallowed a bloody smile and headed to the lobby where she was waiting.