Global monopoly of technology

On the stage, Luo Sheng put the ieP in his hand back to the T stage and pressed the small remote control in his hand. The big screen showed a side view of the ieP tablet.

Luo Sheng looked back at the giant screen and then said to the audience:

"Going back to the hardware problem, ieP is also very thin and light. It is only 11.2 mm. Compared with the iPad of the same type, its thickness is 13.4 mm. Compared with the iP, it is about 16.4% thinner. For thin and light electronic products, the compression of any space poses severe technical challenges."

After speaking, Luo Sheng pressed the small remote control again and continued to introduce: "The ieP tablet weighs 588 grams and is equipped with a 10.7-inch display. It has super high-quality display technology, which allows you to have a huge display. Viewing angle, super sensitive, super precise multi-touch technology, the coolest thing is that it is our patented technology on the Riviera, the iPad cannot be produced without the authorization of this technology."

There was a burst of laughter at the scene.

The patents for hardware products are really complicated, which is why Qualcomm gave up its own mobile devices and focused on chips.

Luo Sheng added with a smile: "ieP tablets are also driven by our own self-developed and designed chips. Inside the Riviera, we have a large R&D team with a size of 2,000 people and the R&D team of Lens Semiconductor. Customized chip, we have a chip called'Blue Core L3', which is our most advanced chip so far, to provide powerful power for ieP, which includes processor, graphics controller, IO and memory management The device, etc. are all integrated on this chip."

When the audience heard this introduction, they couldn't help but guess in their hearts that the price of this product was probably the same as Azure-3, and it was a not cheap electronic product.

Luo Sheng said: "The ieP tablet has 32, 64 and 128GB of flash memory, the latest wireless link device, and those common configurations, such as accelerators, electronic compasses, speakers, microphones, etc. I will not introduce them one by one. It can be perfectly integrated into the entire Azure accessory ecosystem. In order to achieve this, we have made great efforts."

The last sentence will further stimulate the rise of the concept stocks of the Riviera. In other words, some Azure accessories can also be applied to the ieP tablet. This is a powerful manifestation of the supply chain and also a manifestation of cost savings. Profits are high.

"Of course, there is also the battery. How about the battery life of the ieP tablet? The answer is that we achieved 14.5 hours of battery life, compared to only 10 hours for the iPad. This battery life means that I can fly from Shanghai to New York. It usually takes about 14 hours for a voyage of about 12,000 kilometers, so you only need to charge the battery once to enjoy the video."

A lot of the audience was amused, and they said that Joe’s gang watched and wanted to hit people, and Apple’s shareholders saw the rhythm of wanting to sell stocks, they were madly targeted, and they suppressed the iPad in all directions.

Luo Sheng naturally didn’t know what everyone was thinking. He continued: “In addition to 14.5 hours of battery life, the ieP tablet also has a standby time of more than one and a half months. As long as you put down the ieP, it can automatically enter the dormant state. Xiaolan has excellent She can manage the ieP for you with impeccable power management capabilities. In other words, it will still have electricity after we come back in a month and a half."

"In terms of environmental protection, it does not contain arsenic, BFR brominated flame retardants, mercury-free, PVC-free and highly recyclable glass panels."

Having said that, Luo Sheng looked down at the audience again after a brief moment of silence with his head down:

"Then how much should we sell for such an excellent product? If measured by its value, we should set it at around 6,820 yuan, or $999."

Hearing this, the audience, especially those with a desire to buy, couldn't help but slapped their lips. Is it going to be more expensive than Azure-3?

In 2010, as a consumer-grade electrical product, such a price was really not cheap.

But for a moment, Luo Sheng’s tone suddenly changed: "However, when we were developing ieP, we not only had great ambitions for technical goals and user interface goals, but we also made a very aggressive price. aims."

Everyone raised their ears one after another, and the price issue is now the most concern of many people.

Luo Sheng said: "The reason is that we want to sell iP to more people, so I am very happy to tell you that the price of an iP tablet is not 6,820 yuan, but 2,799 yuan, which is 600 cheaper than the iPad. Yuan Renminbi, there is no doubt that this price is easily affordable by many people."

There was an uproar in the audience. They never thought it was so cheap. Many people thought it would cost around three or four thousand yuan.

In fact, the overall cost of ieP is controlled at around 1,500 yuan. If it weren't for the iPad, the price would have to rise to three thousand gears.

Many people off the court began to whisper.

Many people in the industry are puzzled: The Blue Coast has invested 100 billion yuan to enrich the content of educational resources. Now it seems that it is to empower the ieP tablet. How can the cost here be recovered?

It's actually very simple, the content is also chargeable!

But how to charge is also a university question.

Among them, the content below the university is completely free, but after the university, some advanced knowledge has to be paid, and basically, online translation is required to read papers and subscribe to top academic journals.

This is a process of "boiling frogs in warm water", step by step, and deep fixation. All the following content in universities will be free, which will bring a trend:

If a student now uses iP tablet-assisted learning from his junior high school days, he will basically be inseparable from this tool when he arrives in college.

In other words, user habits and dependencies have been firmly established.

If you charge a fee at the beginning, it will make people feel ugly, and it feels very uneconomical. If you spend money on an iP tablet, you actually need money for content?

Consumers’ parents certainly have opinions on this, but in college age, parents feel that it’s better to pay. After all, college content is available. Junior high school is compulsory education. In the subconscious mind of many parents, University is very expensive and should be spent, so it is normal.

Decisions made by large groups are ultimately the result of comprehensive analysis and consideration.

At the same time, Luo Sheng on the stage continued: “We have prepared six versions for ieP, three with built-in WiFi, and three with both WiFi and 3G.”

"Let’s talk about the three versions with built-in WiFi. The 32GB model retails for 2799 yuan, the 64GB model retails for 3499 yuan, and the 128GB model retails for 4199 yuan; followed by the three versions with both WiFi and 3G, the 32GB retail price 3499 yuan, 64GB retail price 4199 yuan, 128GB retail price 4899 yuan."

"These are the six models of ieP. Starting from the cheapest RMB 2,799, the most expensive is RMB 4,899. I dare say that such an excellent product can never be more favorable."

"Who is for and who is against?"

Luo Sheng suddenly said his last sentence. The audience at the scene and watching the live broadcast of the press conference was dull for two seconds, and the audience burst into laughter at the next moment.

Warm applause resounded again.

Consumers did not expect that the new product of the Côte d'Azur offered so many models to choose from. You must know that Azure mobile phones only provide two versions for customers to choose.

With more models, operating costs will inevitably rise, and it will be more troublesome to clear inventory in the future.

But Apple’s iPad was brutally hit. The cheapest version of iP was nearly $100 less than the cheapest version of the iPad, and this time it was a unified global price.

Obviously, anyone with a discerning eye has already seen that Luo Sheng is going to carry an iP tablet to ruthlessly strangle Apple's iPad. The shot is to open it up directly without any chance of turning over.

Goods are better than you and cheaper than yours. Who will die if you are not dead?

Many industry elites present surprisingly agreed on one point, that is, when the North American stock market opens tomorrow, Apple's stock will fall.

The iPad was not a huge commercial achievement, but now it faces such a powerful new enemy, it is simply ruthless.

Luo Sheng didn’t care about what the people present were thinking, but he continued to announce in an orderly manner: “After 45 days, we will simultaneously sell the built-in WiFi models worldwide, and then it will take another 15 days to complete the operators. According to the approval process, models with both WiFi and 3G can be sold, which means that after two months, 3G models can be sold in late June."

Hearing this, the industry professionals present finally understood why the Côte d'Azur would hold a press conference at this time. Late June is the summer vacation period, which is closely related to the summer vacation.

It takes about two months to ferment and let more parents know about this product. At the same time, teenagers will clamor for parents to buy this product.

Luo Sheng’s smile on the stage remained the same. He continued: “We also prepared some very beautiful and practical three-piece accessory sets. The first is a base, and the other is more interesting. This is a keyboard base, full-size Folding mechanical keyboard, we cooperate with Cherry mechanical keyboard manufacturer, the biggest highlight is the foldability of the keyboard."

When the audience saw the mechanical keyboard folding demonstration screen on the big screen, they all felt their eyes bright. The Riviera provides exclusive hinge technology. Cherry, the world's largest mechanical keyboard manufacturer, actively cooperated to create this iP tablet accessory.

It is no exaggeration to say that Cherry Company first held Luo Sheng's thighs and brought the mechanical keyboard back to life with the help of e-sports, and now it is taking off further.

This mechanical keyboard can be folded three times, the size after folding is about the same as an Azure phone, and the thickness is about the same.

The audience loved it instantly when they saw the demo screen, because it was very compelling, and it was a high-end thing.

Luo Sheng continued to introduce the third accessory: "The third is a very beautiful leather jacket, which can protect your iP tablet, and it can also be used as a stand. It is also a very good portable base for text input. We prepared a three-piece set of accessories."

Before the voice fell, there was a warm applause once again.

Finally, after the applause ended, Luo Sheng smiled contentedly, and his voice resounded through the audience again.

"OK, let's go back to the first thing announced at the beginning of the press conference. We already have more than 200 million Azure mobile phone users, that is to say, at least 200 million users can easily get started with ieP tablets right away."

"To summarize briefly, the ieP tablet uses the most advanced technology of the Côte d’Azur so far, and is used in a charming product. With its affordable price of RMB 2,799, it is definitely the coolest combination. ."

"The reason why the Côte d’Azur was able to manufacture the ieP tablet is that we have been trying to find the best combination of technology, free art and education, and then create the most technologically advanced consumer products. , And highly innovative elements, simple, easy to use, like to use, and make the product adapt to users rather than users adapt to the product.

"Because of this, we have created such innovative and technologically advanced products as the ieP tablet."

"In addition, we have opened an experience area next to the conference hall. I hope you will touch the iP tablet personally to feel its powerful and infinite charm. Trust me, when you hold it in your hand, it will never I will want to use the original things, thank you for coming to join us."

At the end of the final speech, the audience stood up and applauded, and the fans kept calling.

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