Global monopoly of technology

If first parties like Sony PS and Microsoft Xbox treat ACC with an old-fashioned and high-profile attitude before this, then at this moment, after seeing the god-level image quality display under 4K rendering technology, they have begun to panic. Up.

Realizing that Luo Sheng is indeed an opponent that cannot be underestimated, even if he is entering a strange field for the first time.

The first big move is so horrible, God knows what mad operations will follow?

Just look at the expressions of the players who came to the press conference. One by one, you can’t wait to throw the wallet in your pocket onto Luo Sheng’s face, and then take the ACC host home. We are so angry.

At this moment, Sony is so angry that he wants to die.

Well, five or six years ago Sony lost its face in the industry because of the Cell chip, and this time Luo Sheng's supernatural operation undoubtedly pulled Sony's neck around again and gave him a big fan.

As long as the ACC is more successful, the more it shows that Sony was really blind, and it is a miracle not to be angry enough to shut down.

In fact, Sony’s at this moment is a pain, the Cell chip business sold to Luo Sheng is simply regrettable.

At this moment, the person involved did not know that an international friend businessman had been so angry that his lungs exploded. Instead, he continued to smoothly advance the press conference process.

"We firmly believe that the diversification of game experience is the key to the charm of ACC games. The result is that we maintain the integrity of the ACC programming system so that small manufacturers can also publish high-resolution games on ACC. High dynamics or HDR is undoubtedly a new TV technology. The most exciting technological advancement."

"In the real world we live in, the dynamics of illumination are huge. From dark night to clear sky, human visual evolution can perceive most of them and can distinguish a wide range of colors, but unfortunately, most people use the Display technology and traditional TVs have failed in the performance of light dynamics, but that’s okay. The HDR display technology we pioneered will be open to all manufacturers in the world for licensing."

Industry insiders suddenly realized that it’s no wonder that Samsung Group and Côte d’Azur are so close to each other nowadays. Samsung is becoming more and more inseparable from the Côte d’Azur. The Côte d’Azur now also needs Samsung’s screens. Some key core technologies Samsung also need.

Luo Sheng methodically introduced: “4K TV performs much better. What’s more exciting to me is that although games require different rendering algorithms to use HDR displays, supporting HDR does not require 4K computing resources, just Just connect the HDR display to an HDR capable device such as an ACC host."

Having said that, Luo Sheng pressed the small remote control in his hand and glanced at the giant screen behind him, adding: "In order to let you experience the changes brought by HDR, here is a sunset photo of Cologne. , Here is an HDRtv, when we limit the quality of reality to the level of ordinary TV, it’s beautiful, isn’t it?"

"But this is because of the effect of full HDR firepower, and the difference is also obvious. HDR is a very new technology. The technical standards are still changing, and game developers are also thinking about how to maximize their advantages."

Luo Sheng turned back to face the audience: "We can’t ask all developers in the world to support HDR on the ACC platform from the beginning. We believe that HDR has unlimited potential, but as a player, you don’t have to have an HDR TV. Or 4K TVs to experience the benefits of ACC games, because we have realized that the game itself "knows" which type of TV the host is connected to, so developers can tailor the best experience for different TVs."

Players are happy to hear these words. 4K TV is not currently affordable by anyone. The price of thousands of dollars is definitely a luxury product. The price has not yet come down, and it is not the mainstream product.

However, some high-definition TV manufacturers are very excited now, but very much look forward to the success of ACC.

The reason is simple. ACC can be successful, and players have a reason to replace their home TV with a 4K TV.

Luo Sheng continued to announce new content: "At the same time, we strive to ensure that the ACC platform maintains a united community. Just like the games you see today, ACC can enable developers to push the game to a real new level while ensuring that it runs Performance, and for those who use ACC to watch TV and movies, we have the best 4K streaming in the world at the same level. We have reached a cooperation with Netflix. I am very happy to announce that there will be Netflix in ACC. New application."

Wow~~

All the audiences, whether live or watching the live broadcast, are all very bright.

Luo Sheng continued: "By the end of the year, there will be at least 1,000 hours of film content, including several new dramas. At the same time, BV Video Network, one of the largest 4K content sources in the world, will also develop a support for ACC. The application of 4K. We believe that HDR has unlimited potential, and its significance is like the transition from standard definition video to high definition video, which will inevitably change the future of games and entertainment."

After a pause, Luo Sheng spoke again: "Next we introduce another super heavy content, the content related to the Cell chip, a super powerful tool-the Ark compiler."

Upon hearing this sentence, Sony's senior executives who followed the live broadcast subconsciously raised their ears and stared at the live broadcast intently.

Other industry insiders and developers are also very concerned when they hear about the Cell chip. Now everyone knows the unbearable history of the Cell chip. Countless people are also very curious whether the Cell chip can be turned back in Luo Sheng's hands. .

"Here, I don't want to describe the past and present of the Cell chip too much, even though it has caused Sony to stumble."

Sony: NMMP...

"But our development team made this chip usher in the Phoenix Nirvana rebirth. We have almost refactored more than 90% of the Cell architecture, but we think that developers will still resist the Cell architecture. It doesn't matter, we develop through development' "Ark Compiler" provides developers with a perfect bridge to solve the biggest conflicts."

...

"This is impossible!"

In a conference room at Sony's headquarters, Howard subconsciously snarled when he saw the press conference proceed to here.

Sony believes that it has thoroughly explored the well-known flaws in the architecture of the Cell chip. Otherwise, after encountering Waterloo, it will not have to let the PS4 research and development invest in the Intel x86 architecture.

Just when all of Sony's top executives thought it was impossible with wishful thinking, the next screen show shocked them and defeated the last stubbornness in their hearts.

Everyone heard Luo Sheng's voice asking for "sell BUG", the development director of Ubisoft's "Assassin's Creed: Brotherhood" on the stage to demonstrate the game operation to the audience.

The hardcore fans of the "Assassin's Creed" series all screamed in excitement when they saw the game logo icon on the big screen. What made them even more excited was that they actually played "Assassin's Creed: Brothers" at the press conference for the first time. The complete CG animation of "Meeting", with a total duration of 2 minutes and 41 seconds.

The reason why the players are excited is that at this year's E3 game show, Ubisoft did not announce the full CG animation, but only put a preview.

Unexpectedly, the full CG animation will be announced at the ACC console conference on the Riviera Coast. This is almost a bright card. Ubisoft's games will definitely land on the ACC console platform, and the "Assassin's Creed" series can basically be a real hammer. Up.

In fact, there is a deeper reason for this that the ordinary people who eat melon do not understand, that is, the notorious Vivendi Group in the game industry has targeted Ubisoft and is preparing to start, wanting to eat Ubisoft.

People in the industry know that it is definitely a nightmare to have a "daddy" like Vivendi, and Blizzard has the most say.

It is at this time point that Ubisoft urgently hopes that Luo Sheng will be able to save Ubisoft in dire straits.

It has to be said that Luo Sheng’s several shots in the game industry in the past few years have been well received, and many people in the industry call it a true "angel investor", whether it is the early TakeTwo, V agency, Polish dumb donkey or Blizzard, including the fist game bought last year, MojangAB game company that developed "Minecraft" and so on.

Without exception, Luo Sheng does not interfere with its daily operations and management, and does not even send out directors. He only sends some audit staff and merges the financial statements with the parent company.

That's it, no more.

Luo Sheng, who likes to engage in stocking mode, ask who doesn't like it?

This time Ubisoft was able to break away from Vivendi’s clutches. It was indeed Luo Sheng who generously took the initiative to pull the "Tudou Company". With a big swipe of his hand, he invested 1.8 billion US dollars in Ubisoft. Avoid the fate of hostile takeover by Vivendi Group.

It is no surprise that Ubisoft directly announced the full CG animation of the blockbuster "Assassin's Creed: Brotherhood" released this year at the ACC console conference.

Next, as the development director of "Assassin's Creed: Brotherhood" gave a game demonstration, both the developers who came to the conference site and the third-party developers who were watching the live broadcast were shocked.

At the E3 game show at the end of the first half of the year, "Assassin's Creed: Brotherhood" also had a live demonstration operation on other game consoles, but compared with the current situation, the overall performance of the ACC console has improved by at least 20%. Above, this improvement can be intuitively felt by the naked eye.

"How is it possible? This so-called'Ark Compiler' is so powerful?" A Sony engineer muttered blankly.

Sony is now extremely distressed and extremely regretful.

At this moment, the third-party game developers who came to the press conference are not calm. Whether it is Koreme, Capcom or Square Enix, the top game developers who have not yet "boarded", they all realize The powerful performance of the ACC host improves the game content.

This new next-generation host will have a severe impact on the entire industry.

Noah's Ark is about to set sail. If you don't board the ship, you will die.

...

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