Hollywood legendary director

December 28.

It was 6 o'clock in the morning, when most people had not yet got up.

Luc Besson got up with bloodshot eyes open.

He is a little tired now, but under the exhaustion is uncontrollable energy and joy.

Of course, it was not the multiplayer sports that made him tired, but the screening of "Untouchable".

Watching movies every day to gain box office and accumulate box office is something that people don't want to miss.

Ever since, he stayed up again last night.

Simply wash and eat breakfast.

After going to the company, there is a meeting.

At the meeting, the focus of the conversation was still the release of "Untouchable".

At this moment, everyone is in a good mood.

In other words, it is difficult to estimate the possible benefits, and the year-end performance report is hard to look good.

As usual, he reported the market data and follow-up promotion. After the meeting ended, Luc Besson called the other two issuers to communicate.

In fact, they all mean the same thing. That is to find a way to make this cake bigger. If possible, it would be better to change the work of a local filmmaker to the top of the list.But now I just think about it.

Over the years, the French film market has been suppressed by films from other countries, which is actually a bit unsightly, even if they are more profit-oriented businessmen.

However, if you want to surpass "Titanic", there are still some difficulties. After all, the production of films in the past was not as large as there are now, and the source of high-quality films is not as large as now. It is impossible to occupy the most market for long-term filming.

I can only say that this kind of thing requires a little luck...

With the continuous good news from "Untouchable", several stakeholders are also very helpful, Lehman is still a little happy.

It is a little regrettable that this kind of movies is too serious in nature, and it is not easy to open up overseas markets.

But this is not the point.

Anyway, Lehman's original idea was to make a blockbuster film that would promote local fame. If you take advantage of the cultural differences between audiences in different places, it will not be beautiful.

......

Friday, December 29, 2006.

The box office war in the North American cinema market has once again begun.

On this day, several new films will be added.

One of them is the comedy movie "Museum Surprise Night" produced by Firefly with a total expenditure of about 140 million.

Because the film was recognized by the theater operator for its market potential during the internal trial screening, and signed a joint release with Lionsgate and Mubao, it received 3,800 screens and 42% of the film.

It was night, Liam stayed in the company.

Seeing the employees come home from get off work one after another, he has no intention of leaving.

Taking the initiative to work overtime is very common for managers like him, and he doesn’t care about this little thing, let alone he needs to sit here and get the first-hand market data of the film to formulate follow-up Promotion Plan.

After 1 am, the news arrived on time.

The moment Liam was in a relaxed mood when he saw the email report, he started to tap the seat from time to time, still muttering.

"Comedy is really a gold-sucking weapon."

Liam repeated this sentence for the third time, really because the reality of "Museum" was brilliant.

It was released on the first day, and with an attendance rate of over 7.5 and an audience rating of over 76%, it won a box office of 30.43 million U.S. dollars.

Even if the media doesn't respond much, film critics don't like this type of film because of career choices, but Liam is still very optimistic about the follow-up market of this film.

As we all know, if a comedy film can be recognized by the audience, its box office decision is not bad.

Not to mention that "Museum" is in the company's plan, but it is going to launch a sequel, and even the hole is not filled, and the story has room to tell.

If you lay the foundation for the first film, wouldn't it be the only weapon to harvest the box office market?

The next day, in Firefly's office.

Liam reported to Lehman Exchange: "The latest market data, "Museum" is probably not worse than "300"."

Well, this means that it is another film project with a global box office of more than 400 million.

In other words, "Museum" has a very low threshold for viewing movies. It can be said to be suitable for all ages, relaxed and happy, and it is normal to receive a lot of people.

Lehman didn't feel too excited when he heard the words.

He knows the potential of this project, and it is mixed with the elements of "Toy Story" exhibits awakening and contrasting. Once the market is opened, the prospects will only be bright.

"This weekend’s champions and runners-up are likely to be "Museum Night" and "When Lucky Comes Knock". The two have expressed the "southern" situation and repeated "Happy Feet" and "Casino Royale" not long ago. Scene..."

Lehman took the newspaper, and what was written on it basically summarized the box office situation at this time.

As with the previous two-power competition, other films ate some corner shares. Except for "When Lucky Come Knock", the screening was stabilized. After the official release of "Museum", other films were unsurprisingly squeezed.

In spite of such a great situation, Lehman has set his sights elsewhere.

"How about "300"?"

"The global box office totaled more than 350 million, but the domestic screening potential is almost exhausted."

In the new week, "300", which had already passed its peak and began to slump, has become increasingly sluggish.

Only now, it is amazing to get 600,000 box office every day. It is likely that it will not exceed 3 million US dollars in a week.

However, it is already profitable, right?

Furthermore, the market share it vacated was basically eaten by "Museum".

It also triggered extraordinary market effects during the period.

After 30.43 million on the first day, 24.88 million in the box office the next day did not fall.

In short, other studios and industry insiders just watched the film in this way, and the mood is not generally complicated. Perhaps only Colombia is in a better mood. After all, they also had a surprise at the end of the year, an inspirational drama, and the box office market is so stable. And stand out.

Think about it, Nolan’s "Fatal Magic" made a small profit at the box office in October. Although it did not dominate the list, it was already a success, with a total box office of 111.3 million;

Entering November, there is Zach Schneider’s "300". The cumulative box office is looking at the 400 million mark in the world, and because this piece is selling well in Asia, especially South Korea, it has contributed a lot of cleanup. Although overseas screenings may not be as good as North America, and the expenses are also high, the profits are definitely several times or even ten times that of ordinary projects;

In December, when it was time to make a summary, a magical comedy "Museum" could still be thrown out, which was a big hit at the box office and won 55.31 million US dollars in just two days.Based on this data and the subject matter itself, the audience is wide, and few people in the industry would think that it can't return it.

In summary, Firefly's project production capability this year has almost reached another level.

In other words, just when there was a big outbreak?

No one is right.

Just one point, this studio finally launched a head-on and strong confrontation with the Big Five on the three-month schedule at the end of the year, one after another operation, one after another proved the market ability.

Fireflies are not to be underestimated.

Everyone has seen its strength, and the entertainment industry is full of praised articles and manuscripts.

In other words, Firefly is almost different from other second- and third-rate studios. Except for the lack of overseas distribution capabilities, the project output is unstable, all are self-sufficient, and the number is small...said another one No one doubts DreamWorks.

Three years ago, it was just like, the same director's appearance and box office sales; now it has a vague meaning of surpassing. After all, the projects produced by DreamWorks, except for Spielberg's responsibility, which may be less risky, are actually very lossy .

This is also the reason why DreamWorks can't hold on to it once the fleeting years are not smooth-the capital chain is unstable, almost relying on a certain movie to sell, and then supporting the operation of other projects.

And its rise is almost based on resources compiled by other studios.

Screaming Pictures-is the producer of "Emergency Times", almost just a microcosm of it.

The big sales of a movie squeezed more than a dozen works with less impressive achievements, which can be said to be the souls of strong projects.

In other words, there are too many small productions and small costs under the luxury brand of Firefly's triple bomb.

But this is competition.