Hollywood legendary director

Chapter 936 Raise the flag (seeking subscription, tickets)

The plan to boost the market is going well, but Lehman’s mind is no longer above this. "I am a Legend" has sold well enough, and the bonus of the ending chapter has basically met expectations. No matter what, there will be nothing in the future. regret.

Firefly building, in the office.

When Lehmann received a call from Jon Landau, saying that "Avatar" was about to be completed, he told Mays to record it in his itinerary, and then he went downstairs and drove straight to the airport.

This time, he picked up the plane as the boss and helped him run for several months. Rodriguez Perlman, the hero who built the overseas distribution network, returned. He naturally wanted to express himself and win him over.

When the car arrived at the airport, not long after waiting, Perlman with a tired face pushed his suitcase and walked out of the passage. After reporting his work by email one step in advance that day, he spent a few more days sorting out the trivial matters. After returning home, he was a bit tired for people like him who were accustomed to being tired and sent out frequently.

Only when seeing the big boss Lehman picking up the plane in person, sitting in the co-pilot, he still cheered up and talked about what he cared about the most-how long will the company prepare to open up overseas markets for independent issuance, in other words, the company Are there any prospects for the project that plans to sink the global channel?

I heard that he cares about his work-because of this return, Rodriguez Perlman will be the president of the region, responsible for the copyright market and offline operations in overseas regions, and Blue Butterfly Pictures can also continue Receive overseas sites and sort out the issuance system.

Lehman didn't hide it from him and said: "I have some ideas in my heart for movies that are suitable for early release and familiar with the business, but before that, there are three points to be resolved."

"First, review the distribution teams in overseas regions to improve the efficiency of their operations;

Second, we can gradually reveal that we are about to have independent distribution capabilities, but we have to deal with pressure from other studios, and even prepare for the possibility of friends and businessmen becoming enemies, and respond at any time;

Third, approaching the end of the year, try to get close to the high-level suites of Columbia, Warner, Universal and other large factories, and clearly tell them that the projects they have cooperated with will not change, and because of the initial construction and lack of publicity, some projects are not If you don't open them, let these studios assume that Firefly has its own overseas distribution system and continue to make friends with interests."

Perlman heard that the boss did not inflate. After all, the idea that there is no worries about global distribution with the foundation is itself wrong, and the smile on his face is deeper.

Channel merchants in the movie industry are not well-connected, and strong delivery capabilities are also very important. Otherwise, he will not deliberately summarize in advance what themes for independent distribution are in the email. It is not because some projects are forced to launch, but only Is it disappointing?

From this point of view, the friendship with major manufacturers still cannot be easily cut off, not only because of fireflies on demand, but also because of the needs of fireflies, the five distribution networks all over the world are only more mature than the ones created by fireflies, and they have a lot of publicity resources. , The influence is large enough, but also because they are an alliance in themselves and have the power to make rules for people, such as MPAA (Motion Picture Association of America).

The MPAA was established in 1922. Its main responsibility is to delineate the classification of films. In other words, the censorship agency has the final say on what standard a movie should be screened. The chairman and the president jointly serve (the big scissors are controlled by capital).

However, the MPAA will not be messy, and I have not heard of deliberately disgusting independent manufacturers. It is just that the top five often open the door to themselves, but do not give other manufacturers the opportunity to infiltrate, such as their own family members who have blood and violence. The lens is graded PG-13. Outsiders also have such a lens, but it can only be grade R.

Moreover, the independence of Firefly is the general trend. After more and more capital is invested in the entertainment industry, studios are becoming more and more free from capital restrictions. Lionsgate is the forerunner among them. Lehman does not think that the five majors cannot be allowed to continue. Default this result.

Having channel distribution capabilities that others do not have is certainly the Big Five's consolidation of its own right to speak and a major source of financial resources, but this benefit does not enable the Big Five to achieve absolute monopoly after standing in the upper reaches of the industrial chain, because the regional distributors are also not satisfied. Be controlled by others.

Just think of it this way. Why should an institution representing a country’s ideological voice let Hollywood be the master, even if it uses trade customization to forcibly bind movie import and export rights, institutions such as China Film are still too strong, and there has never been a studio that can Distribute movies on the mainland as you please. Even Japan dares to adjust the files at will. The so-called regional protection policies are countless. How can you do it?

The cooperation still has to cooperate.

Therefore, regardless of the consideration, as long as the fireflies can take care of the interests of some people and make them feel within the acceptable range, the relationship can be maintained.

For Lehman, if it is only because of interests that conflicts, it is best to solve them in a short time. He doesn't divide the pie anymore, just change the division method and coordinate.

It's as if Paramount and Warner had resisted. Originally, Firefly was suppressed and warned about the trivial matters in the account splitting. However, when tens of millions of profit items were put in their hands, they could still shed their suspicion and change. Attitude, he immediately welcomed Lehman with a smile.

......

After sending Perlman home, Lehman asked him to take a good rest and returned to the company.

This is what happened between the boss and his subordinates.

In Lehman’s view, the identities of the two are not equal, and the arrangements for him in the future are indeed high. They have expanded from being only responsible for copyright management in North America, and have also begun to enjoy company dividends. The basic annual salary is at least doubled. It has risen to 15 million, Lehman asked himself, this condition is already good.

In the next few days, Blue Butterfly Pictures gradually expanded its distribution staff under the leadership of Liam, and promised to some of the state site executives that they would voluntarily go to overseas sites to raise their salaries by 30%, so they could quickly change their faces. , To play the blue butterfly's signature.

On the other hand, for the audience, no one cares about the planning of a studio, but for the industry, there is undoubtedly another earthquake. What surprised them most is that after the Lionsgate Independent Factory After the cards, the second to blow the horn was the Firefly led by Lehmann, whose growth is really embarrassing.

The benefits of cooperating with the five major companies are reflected in the noise. First of all, overseas capital manufacturers such as Sony and Universal don't care much. After the high-level officials such as Warner and Fox repeatedly confirm that the Marvel label will not be independent, They all chose to acquiesce, and after Paramount’s helm changed his position, he focused on the development of his own business and ignored the previous mess.

So, except Disney wanted to jump, but didn't get much response, it was nothing.

Just like what Lyman had laid out earlier, the combination of sufficient interests has brought about a relationship that is constantly cut off. No one wants to get ahead because of this, and it is a tacit understanding of the situation-

The distribution rights of Iron Man are in the hands of Warner, Thor is in the hands of Sony, and the US team is in the hands of Fox. The Hulk of Universal is again the Firefly to help recreate value. There is no need for infighting.

And seeing this happening, the high-levels of Lions Gate all looked complicated. They understood that the two directions had overlapped.

From now on, it will be difficult for Firefly to become an ally of Lionsgate...