"Don't worry, the results and market share of "The Lost Lover" are enough for our main promotion during this time. Next week, you will see the additional screening on time."

"Well, we will continue to invest resources in various media to hype."

Satisfied with putting down the phone, Liam reported the situation to Lehman again.

But just as the theater managers said kindly, in September, "The Robber" was able to reach the top of 12.96 million in the first week. The first day of "Disappearing Lover" was almost the same. Naturally it deserves more screens. class.

And after the "Disappearing Lover" was released on the first day, more media columns and online film critics all praised this work by David Fincher.

By the way, David Fincher has been deeply appreciated by the film critics. The evaluation of many of his works in the film critics usually does not match the market results obtained by the works. Even if he loses, his style is different from the pipeline style. His personal creations are always affirmed and encouraged by many professionals.

Let’s put it this way, as long as a director does not make a movie in a way that caters to the market, and he does a good job, and handles the mirror, aesthetics, and narrative structure very well, then usually film critics will feel the need to affirm this phenomenon. , To wash away the impetuousness of Hollywood.

This is also the reason why the three Mexican masters later won such honors. If you look at the results, directors like theirs who clearly deviated from the public's style have "blown" too much.

But whether it’s a movie, you have to tolerate the difference.

While film critics strongly recommended, some interesting things happened in the roadshow led by the creator.

When everyone is routinely on stage, interacting and inviting tickets, whenever Rosamund Pike comes forward, there is always a scream from the audience, "Bad Woman", "Too Ruthless", and "Magic Amy".

Then passers-by and the organizer will see some audience riots. A good roadshow will instantly turn into a "trial conference". This scene once reduced Rosa’s appearances to prevent her from being hurt by some emotional fans. .

In contrast, Nick, played by Ben Affleck, has won the sympathy of many viewers. Even with the discussion of more people, driven by general emotions, he has attracted a lot of fans instead-three or five years in a row. When encountering good works, some stagnant and retreating star journeys are shining a lot with this character.

He has completed a gorgeous turn. From the handsome guy in the past to the handsome guy today, he can still play the image of a downcast husband. The screen age has obviously been postponed and expanded.

Of course, in the movie, the two are obviously a strange pair of love and tortured each other, but it is clear that Amy and Nick are treated differently.

This is actually quite normal. The audience watched "The Lost Lovers" mostly from Nick's perspective, looking at a woman who is so scheming and has such a strong desire to control, no one will be frustrated.

In fact, even female audiences can't take Amy and appreciate it.

To put it more extremely, although Nick was packing himself when he was pursuing Amy, his essence is not bad, and the branch line of cheating with female students is just that he has enjoyed the long-lost feeling of being a dependent male host among female students.

From beginning to end, what he played in Amy was just a real doll that was tamed, nurtured, and trained.

You can also say that David Fincher has shaped Amy too badly, so it seems that Nick is not that scumbag.

However, whether it is male audiences or female audiences, because of the realism of the substitution position, the same hatred of the enemy is triggered, and the marketing of the film is always a good thing.

After all, if it is just praise from film critics and the audience does not buy it, then the project itself will certainly not be a success.

In the same way, high in the top positions of the same type of subject matter, with a super high score of 8.7 points coupled with the due discussion heat, it will definitely attract many adult groups into the theater.

"Disappearing Lovers" can't make money for children, but it is undoubtedly a directional choice for people who are afraid of marriage, have families, couples, and audiences who like to have a deeper look at high scores.

When a work is labeled, it will definitely attract the audience after the label.

In this way, "The Lost Lovers" became more and more popular, and the box office accumulated more and more. Rosa, who was resisted, was equally painful and happy.There is more joy and comfort.

Because she herself is almost in the state of a penumbra. In the five years since she married her husband Joe White, she has only one work a year on average. Most of them are supporting roles with few scenes. Obviously, she has already focused on it. Run the family.

And she is also 32 years old. Although she played a negative role at this age, she was very recognized by the audience. For an actor, it is undoubtedly a kind of praise.

In other words, if Amy is not a bitch or annoying from the heart, that might be a failure.

Scolding, is it sometimes the honor of an actor? Of course, it's not a shrimp here.

Anyway, if it is to evaluate the performance of actors, Ben Affleck was actually pushed by Rosa.

Her behavioral expression, her role logic, and her psychological basis are the incentives that make the audience instinctively sympathize with Nick.

On the next day, the enthusiasm for watching movies from the media and newspapers to major movie websites and forums made the average attendance rate of each theater line stabilized to around 80% on the second day of the movie’s release, especially in theaters in some prosperous locations. There are no empty seats and tickets need to be grabbed in advance.

Of course, it’s understandable that there are more box office credits on Saturday than Friday. After all, on weekends, many office workers don’t have time to watch movies until this time, but that day easily won 13 million US dollars. Box office, after an increase of about 20%, Sunday's box office fell again.

The reason is also very simple. Although "The Lost Lovers" has a good reputation, it does not have a strong market foundation after all. It is an original project itself. Even if it is recommended by the audience, the market feedback is mainly gentle. Suddenly burst.

To put it bluntly, this movie is a typical long-term operation mode. The starting point is not high, the curve is smooth, and the upper limit is that. But considering the investment and publicity investment of the film, the price/performance ratio is very good. Many studios have some. Envy, even upset.

For example, "The Robber", who has just reached the top of the rankings for a week and enjoyed the exposure of the top of the weekly list, the producer of the screen gem watched "The Lost Lovers" with 38 million in the first week, and the average single library exceeded 12,700 US dollars. The excellent value took over the top position they also needed very much, and because of market commensurability, the squeezed "Robber" accounted for only 6.85 million US dollars in the next week, a 46% drop, slightly higher than their trend expectations.

What else can we say? Against the backdrop of the film market with a slightly colder schedule in September, "The Lost Lover" is undoubtedly a crush for competitors. The new film in the same period, "Machete" produced by Bowei ranked second. I only took 11.3 million...