Losing Money to Be a Tycoon

With hundreds of words eloquently, Qi Yan was taken aback.

Her first reaction was a bit nonsense.

The food stall competition is one of many activities planned by Meng Chang, and Qi Yan also participated in the whole process. She knows that in Meng Chang's mind, this event is just like many other marketing activities, just to stir up the cold noodle girl.

So when Meng Chang designed this event, he definitely didn't think about so many twists and turns.

On the other hand, President Pei...

Although President Pei did intervene, and through He Desheng's message, he changed the food contest from recording to live broadcast, and the judges changed their evaluation of the cold-faced girl.

But can such a simple two-point change lead to such a complicated conclusion?

Could it be that this self-media author has over-brained and misunderstood Mr. Pei's intentions?

After Meng Chang left the field, Qi Yan became the first person in charge of the cold noodle girl. She participated in the planning activities of the whole food stall food contest. It may be because of personal participation. She felt that this seemed to be a mistake. read.

But then I thought about it again, and felt that maybe my level was too low and it was about my job, so I had to think more about it.

She got up and took an apple from the refrigerator. While gnawing, she read the article from beginning to end again, and then fell into deep thought.

"This matter does have some doubts that cannot be explained."

"President Pei is busy at work, and the cold noodle girl is only the most insignificant small department among Mr. Pei's many industries. Even the big industry such as fishing and food delivery, Mr. Pei seldom intervenes personally, let alone the cold noodle girl. ?"

"I want to report directly to Mr. He, and then Mr. He will summarize all the information about Dream Venture Capital and report to Mr. Pei. It can be seen that from the perspective of the entire organizational structure, the cold girl is a relatively marginalized department."

"But President Pei still took time out of his busy schedule and gave pointers to this stall food contest."

"Most of the marketing activities have been cancelled, but this competition has not been cancelled; and Mr. Pei specifically urged to change to live broadcast, and asked the judges to seek truth from facts..."

"Could it be that this is really like what the author of that article said, this is actually a tactical trick?"

"President Pei happened to see that there was a food stall competition in Meng Chang's marketing activities, so he made a temporary intention, made use of the topic, and arbitrarily changed two seemingly insignificant points in this event, but completely changed the nature of this event? "

After accepting this setting, Qi Yan went to read this article again, and found that all the details in it were all available one-to-one!

Qi Yan couldn't help but suddenly realized: "It turns out that I am too stupid to understand the true intention of the leader!"

"President Pei did not say clearly, maybe I want to test the comprehension and understanding ability of my new person in charge! If after this competition, I still have no idea about Pei’s intentions and haven’t made any changes. Maybe it will be replaced soon!"

"Even if it is not immediately removed, my impression in President Pei's heart will definitely plummet, making Pei always feel that I am a subordinate who can't bear it..."

"Good risk, good risk, fortunately the author of this article raised me!"

Qi Yan secretly rejoiced and hurriedly wrote down the main points in the article.

According to the interpretation of the article, Mr. Pei actually conveyed a new business philosophy to all consumers and all the staff of the cold noodle girl through this stall food contest.

Don’t just talk and do nothing like Meng Chang. Instead, seek truth from facts, strictly control the details, and really ask these experts to improve the taste and texture of grilled cold noodles and other foods;

Don’t be like Meng Chang and be good at dragons, but pay attention to talents, even food stall owners, but also respect and pay attention to their excellence;

We must abandon those unrealistic marketing techniques, whether it is daily operations or publicity, we must seek truth from facts, treat consumers sincerely, and not try to induce or deceive consumers.

After Qi Yan summarized it, she went through the whole process of the whole incident from beginning to end. The more I looked at it, the more I felt that everything was so perfect and smooth.

"Strictly speaking, this technique used by Mr. Pei can be called'break and then stand'."

"He is very aware of the current situation of the cold noodle girl. The reputation is collapsed, the reputation is discredited, and the taste is poor. This is a dead end. All consumers are a kind of'wolf' mentality. trust."

"At this time, no amount of publicity is useless. In this case, those useless marketing activities should be stopped."

"The way Mr. Pei breaks the game is to use this stall food contest to completely deny Meng Chang's approach, break all consumers' inherent impression of the cold noodle girl brand, and effectively improve the taste of the cold noodle girl. Only in this way, this The brand can be reborn!"

"Then what I should cooperate with President Pei now is... keep these talents!"

These excellent stall owners from all over the country are still staying in the hotel arranged by the cold-faced girl, because it is already night after the game, it is impolite to let people go by high-speed rail overnight.

Everyone will check out tomorrow at noon and leave by high-speed rail or plane tomorrow afternoon.

Those stall owners who have won the prizes are not the talents that President Pei is looking for?

Must find a way to fight for it!

Qi Yan immediately turned up the list and contact information of the winning stall holders on her computer.

"Wait, is it only for the cold noodle group, or are the other stall owners also together?"

Qi Yan thought carefully: "From the perspective of improving the taste of cold noodle girls, just find the first place in the cold noodle group. However, this competition is a food stall competition, not a cold noodle competition."

"Although this competition is Meng Chang's idea, but President Pei did not change it, it means that he recognized it. Since President Pei recognized that this is a food stall competition, it means that other food stalls are equally important."

"It's better to keep all the award-winning stall owners, and ask about their intentions."

Originally, after Qi Yan took over the cold noodle girl, she was always in a very confused state.

Before, she was just the person in charge of various marketing activities of the cold-faced girl under Meng Chang. After suddenly taking over all the work of the cold-faced girl, she always felt a little at a loss.

Even people like Meng Chang can't take the cold-faced girl off, Qi Yan feels even more impossible for herself.

But now, Mr. Pei has shown a clear way to the cold noodle girl.

Although she is not sure whether she will succeed, Qi Yan at least found her direction.

She suddenly felt that her whole body was full of energy, and she began to plan her future work plan!

...

At the same time, Jingzhou, Mingfu family dinner.

Li Shi just finished his dinner with a few friends and sent them away one by one.

He just wanted to go home to rest when he saw Xue Zhebin walking towards him with a mobile phone with a surprised look: "Mr. Li! Look at this, is this what you estimated before, Mr. Pei took action?"

Li Shi was stunned for a moment. He took the phone and looked at it. It was the article titled "Looking at the "Broken" and "Standing" of the Cold Noodle Girl from the Street Food Contest".

He watched it carefully from beginning to end, then smiled on his face.

"Sure enough! I said that President Pei would take action soon after gaining control of the cold face girl, but I still didn't expect it to be so fast!"

Li Shi was sincerely happy, but also a little proud.

This time, the success of President Pei's actions was predicted!

He and Xue Zhebin invested money in the cold-faced girl, obtained some shares, and later bought some at a low price. At present, they hold about 30% of the shares.

Although these shares are still worthless at the moment, Li Shi is very sure that in the near future, these shares and dividends will definitely earn back all the money he paid before, even with a profit!

This article has been analyzed very clearly. Now that President Pei has taken the shot, it is not far from the cold girl's revival.

"Wait."

Li Shi read this article from beginning to end again and savored it carefully.

Xue Zhebin was a little surprised: "What's wrong, President Li? Is there any problem?"

Li Shi shook his head: "No problem, but there are some shortcomings."

"It can be seen that this author has something to do. It is estimated that he has worked in the financial and investment industries before starting from the media, and he has a clearer vision of the industry and his writing is good."

"But... when he wrote this article, it is far from enough to tell the past and present of President Pei, Meng Chang, and the cold girl."

"Of course, he can't be blamed for this. After all, many details are unknown to outsiders. This author has no channels to know, so naturally he can't write them."

"For example, at the press conference when the cold noodle girl was first established, Meng Chang and President Ma were on the stage, and President Pei seemed to intentionally or unintentionally aimed at the cold noodle girl and made investors wait and see. Take it... these intrigues, this article is not written at all."

"The author of this article only relied on the information he could collect. He felt that Meng Chang made the cold noodle girl first, and Mr. Pei transformed the cold noodle girl later; but in fact the relationship between the two is far more than he thought. Complicated. In fact, since the beginning of Lengmian Girl, President Pei's shadow has been behind her. The ending of Lengmian Girl and Meng Chang is even more inseparable from President Pei!"

"If these news can be disclosed... it will play a more critical role in the reversal of the cold-faced girl's reputation!"

Xue Zhebin nodded suddenly: "Yes!"

"The best way to reverse the reputation of the cold noodle girl is to tell everyone: the cold noodle girl has changed the boss. Mr. Pei asked the cold noodle girl to hold this stall food competition to convey such a message."

"And if everyone can more clearly understand the many details of the cold noodle girl from the establishment to the bankruptcy, we can transfer everyone’s aversion to the cold noodle girl to Meng Chang, and re-recognize the cold noodle girl because of President Pei. This brand."

"Then Mr. Li, what do you mean..."

Li Shi smiled: "Contact the author and tell him that I have some exclusive inside stories about the cold girl. I hope to let more people know through his article."