Real estate players

Huang Mian felt that he had developed his imagination to the maximum, but what he never expected was that the reality was far beyond the limit of his imagination.

It's already a common phenomenon for grandpa and aunt to take a nap at IKEA, and many of them even took off their shoes and really got into the bed and fell asleep.

But taking a nap in the model room of the sales office?

"Sorry, I'm sorry." Huang Mian laughed.

Lei Junbo suddenly became ill!

What he implemented was a down-to-earth loyalty marketing strategy, but he far underestimated the extent to which this group of grandparents would not regard themselves as outsiders.

Finally, one or two real customers came to the door, and the model house became a lounge. Is this house still selling a Keppel?

It just so happened that at this moment, the bedroom stopped working. He opened the door and rushed out, pointing to Lei Junbo’s nose and shouting, “Why don’t you turn off the lights? I just want to experience what it’s like to sleep at night. , Can't it?"

"I'm really sorry!" Lei Junbo said with a smile: "Master, there are two new customers who want to take a look at the model house. Excuse me!"

After that, Lei Junbo turned to Chen Jin again, and said, "I'm so sorry! It's all from the uncle and aunt, I hope you can understand..."

Chen Jin raised his eyebrows and vaguely understood Lei Junbo's strategy. He sighed slightly and exited the model room and said, "Don't bother them. Look at the 110 square."

Lei Junbo responded quickly: "Okay, okay, no problem."

Then he led the two into the next door.

This model house is brightly lit, but Chen Jin glanced at it. The three-bedroom apartment has two bedrooms facing south and one bedroom facing north. It cannot be said that the design has failed.

They had just walked inside without two steps, only to hear a scream from the master bedroom: "Don't come in!"

The three of them were shocked and looked at each other.

He only heard another rustling noise inside, and then a somewhat wealthy aunt walked out with a cold face, took a fierce look at the three, and walked out the door.

Huang Mian curiously entered the master bedroom, and then he said "I fuck!"

Lei Junbo's heart was cold for the most part, and he followed in, but found nothing unusual.

In the next second, he sniffed his nose and followed the smell in disbelief into the bathroom in the master bedroom, looking at the curvy, dark green in the toilet with a dumb face. , Xiang with warmth...

At this time, Huang Mian had already walked out, suffocating a smile and whispered to Chen Jin about the situation. Chen Jin almost couldn't stretch himself, and he was about to laugh out loud.

Lei Junbo also walked out at this time, his face was embarrassed, and he ran in front of Chen Jin and repeatedly apologized: "I'm really sorry, because our management staff's negligence has caused..."

"Relationship strategy? Favorable marketing?" Chen Jin asked directly.

Lei Junbo was surprised: "Sir, do you also know?"

"Of course." Chen Jin smiled.

The so-called human relationship strategy and affection marketing are well-known sales methods in the two cities of Linzhou and Oucheng.At the same time, it is also an extremely common business method used by sales personnel such as insurance and health products.

Among them, your salesperson who sells health products is especially good at it.

As long as the target population of health care products is middle-aged and elderly people, sales staff often play the emotional card and ask for warmth in every possible way.

Nowadays, the vast majority of the elderly are left-behind elders, with their children working outside all the year round and they are extremely lonely.

Under such circumstances, even some elderly people will treat such salespersons as their relatives, so the transaction is a matter of course.

What's more, some elderly people with financial ability buy these products purely to have someone caring about themselves every day. Some people give gifts on holidays and some people celebrate their birthdays.

Although this is a malformed sales model, it has to be said that existence is reasonable.

In the real estate industry, the same applies.

only……

"This is Dongjiang. It's easy to play that game to death." Chen Jin said directly to Lei Junbo: "People in European cities are generally rich in financial resources, and most of them are businessmen. I have a good impression of you, and I can afford it. It’s not surprising that you are buying a house in your place. It is an equivalent emotional exchange, which is different from the situation in Dongjiang City."

Lei Junbo was slightly displeased after listening to the other party unceremoniously teaching him, but he didn't dare to offend the customer, and he was a bit disapproving.

This method has been tested by the market in European cities, and it has created quite good sales performance. Otherwise, he would not be appointed as the sales director of Phoenix and raise Dongjiang.

Seeing that he didn't seem to care what he said, Chen Jin didn't say anything.Accompanied by Lei Junbo, he took another look at the 148-square-meter unit and returned to the lobby.

Lei Junbo wanted him to leave his contact information, but Chen Jin refused and left directly.

After exiting the door, Huang Mian asked puzzledly: "Boss, don't you care about the sales here? You are a major shareholder!"

"The situation is more complicated, and it is not convenient for me to intervene at present." Chen Jin responded.

"Then what you said is extra..." Huang Mian was still thinking about it.

Chen Jin smiled and said, "So, after I take over the sales here, how about you becoming the sales director?"

"Huh?" Huang Mian said in surprise: "Boss, I don't want to leave Wance Company for the time being. And you are going to Division 4 soon..."

"I didn't let you leave!" Chen Jin said with a smile: "You will know when the time comes."

As he was talking, someone suddenly shouted, "Mr Chen!"

However, Zhou Lihai finally arrived. He ran to Chen Jin anxiously, hesitant to speak, and glanced at Huang Mian beside him.

Chen Jin nodded and said, "Speak straight, my own person."

With his words, Zhou Lihai hurriedly said, "Mr. Chen, have you seen the situation at the sales office?"

"I've seen it. It's terrible." Chen Jin said casually: "If you can sell in this way, then the real estate business is a bit too good, right?"

Zhou Lihai said in embarrassment, "I will go back and ask them to make corrections and say nothing can continue like this."

With that said, he was about to walk to the sales office, but was cried out by Chen Jin.

“It’s better to stay on hold for the time being.” Chen Jin smiled: “Chen Beihu wants to take over the sales of Phoenix, let’s take a look at his performance first. He is the one transferred to see if he himself will be effective. ."

Zhou Lihai felt a little depressed when he heard this, but he dared not refute it.

He knew in his heart that this was a game between Chen Jin and Qi Xuguang.And Phoenix is ​​just a victim of this game.

Seeing that he was not in a high mood, Chen Jin raised his hand and patted him on the shoulder: "Old Zhou, I know what you are thinking. But I hope you believe me!"

"Phoenix, I will definitely give it a good result!"