Reborn multinational giant

Chapter 476: Pan-Entertainment Strategy

Gu Yongqiang sighed deeply. He knew that if Huizhong acquired Youku, he would completely lose control of the company and either retire or become a senior employee of Huizhong.

And if Huizhong builds its own video website, although it seems that their Youku is temporarily spared from death, but think about the rapid reshuffle of the entire industry, even if Tudou and Youku merge, how can it be the three companies with the least money in the domestic Internet industry? , In the end, he will only be eliminated, and he will end up losing his money!

In contrast, if you accept Huizhong Holdings to hug Huizhong’s thighs, although you will lose a lot of equity, you must still be the helm and one of the major shareholders of the entire company. With the support of Huizhong, you and Youku will also have enough ammunition to fight against iQiyi and Tencent Video, so that they know that they are the "godfather" of this industry!

Gu Yongqiang's heart was wobbly, and when he was thinking, Fang Zhe gave him another potion:

"Mr. Gu, let me tell you first. I'm planning to establish an interactive cultural and entertainment business department recently, which will include businesses in the fields of content consumption such as literature, film and television, music, and animation. In the future, when these businesses become bigger and stronger , Will form a closed loop with Huizhong’s existing games and other businesses.

In the longer term, these businesses can take advantage of Huizhong’s innate advantages in internationalization to quickly develop into Southeast Asia, India, Brazil and other countries and regions where the mobile Internet is not yet developed, and even in the future directly with the European and American countries’ global and Paramount , Disney and other multinational entertainment companies compete!"

At this moment, Gu Yongqiang hit a shock all over his body, he only felt that the heart, liver and lungs in his body were shocked!

Don't look at Fang Zhe's simple and relaxed words, but a few sentences, but the content and amount of information contained therein are enough to cause major earthquakes in many domestic and even overseas industries!

Literature, film and television, music, animation, one word represents an industry, one word represents thousands of companies at home and abroad, and thousands of people in these industries will be affected and affected to varying degrees!

Gu Yongqiang was overwhelmed in his heart. It seems that he still underestimated the ambitions of Fang Zhe and Huizhong. Fang Zhe is more than just a shuffler in the video industry, but a shuffler in all industries related to culture and entertainment. Almost half of the Internet!

Gu Yongqiang knows better that Huizhong's current strength can indeed support this ambition!

However, Gu Yongqiang remembered Tencent two or three years ago in his mind. At that time, Tencent's tentacles also extended to all areas of the Internet, causing all walks of life to complain and complain, until the 3Q war broke out. Huizhong and 360 United Hundreds of companies in the industry condemned Tencent, and finally forced Tencent to converge and change, from closed to open, from arrogant to win-win cooperation, now listening to Fang Zhe's meaning, it seems to be embarking on Tencent's old path?

At that time, Huizhong was the vanguard of cracking down on Tencent. Now that Huizhong is doing this, isn't it slapping itself in the face?

Although Gu Yongqiang thought of Fang Zhe and Huizhong in the direction of the rebellious "little man", he did not dare to say it directly. Fang Zhe and Huizhong could not afford to offend him!

Fang Zhe looked at Gu Yongqiang with a subtle look, and seemed to guess something. He was too lazy to explain to Gu Yongqiang, but then he realized that Gu Yongqiang was the first general recruited after he established the Interactive Entertainment Division. He was in the video industry. It is a very important part of their own pan-entertainment strategy. If the two parties cannot build enough trust, it will inevitably affect their own deployment and development. Therefore, Fang Zhe asked patiently:

"Didn't Gu always think that Huizhong is following Tencent's old path?"

Gu Yongqiang was shocked in his heart. This President Fang was really clumsy and predictable. He could even guess his own inner thoughts. Just as he wanted to deny it, Fang Zhe interrupted:

"In fact, Mr. Gu, you can compare the differences between Huizhong and Tencent. I mean, it mainly refers to investment and business layout!"

Hearing Fang Zhe’s reminder, Gu Yongqiang thought about it carefully. Since the establishment of Huizhong, although Huizhong has made a lot of investment and layout in addition to core games and social services, it is rarely seen that Huizhong is completely acquired. Or dominate certain businesses and startups that seem to be quite promising.

Whether it’s the e-commerce industry where JD Miya is located, or the mobile phone industry where Xiaomi Huichuang is located, or the O2O industry where Fang Zhe’s own concept has been proposed, Fang Zhe and Huizhong have always supported and helped, and cooperated with a win-win mentality. Investing in related businesses and companies, this is how many times more "kindness" and "kindness" would be required to invest in any industry that Tencent saw that it was popular in the past.

"Mr. Gu, I have always believed that two companies’ win-win cooperation can produce greater benefits than mergers and acquisitions or competition. It is not a simple matter to integrate one company into another company. In many cases, 1+1 is less than 2. Therefore, I have always advocated the investment cooperation concept of seeking common ground while reserving differences and developing together.

Whether it is Youku or other entertainment companies that we will invest in in the future, we will try our best to maintain its independence and autonomy, but keep in line with Huizhong's development strategy on the overall picture.

On the contrary, Huizhong will also devote a lot of resources to cultivate and develop your companies. Huizhong’s investment performance in the past few years, I believe you don’t need to tell you, I dare to say, at least until today, each of their companies With the investment and help of Huizhong, great success and progress have been achieved. I believe that the future of Youku will be the same. What do you think?"

Fang Zhe’s last words made Gu Yongqiang completely firm in his idea of ​​accepting Huizhong’s investment. Yes, look at the companies that Huizhong has invested in. Now which company has not achieved brilliant results, it can’t be here on Youku. There will be exceptions!

Rather than accepting investment and getting money, Gu Yongqiang hopes to see Youku, which he founded, achieve greater success in the future.

Gu Yongqiang, who had already agreed to Fang Zhe’s heart, began to think about the problem and turned to Fang Zhe. He said, "Mr Fang, if you don’t insist on holding the company’s controlling rights, even if it’s 49% of the shares, I believe that the board of directors It will be easy to pass, and the cost will be much smaller.

As you know, the other shareholders of the management and I now only hold over 50% of the shares. If you insist on holding the shares, you must be prepared for a premium!"

Fang Zhe chuckled and nodded. What Gu Yongqiang said, he had discussed with Huizhong's senior management. Generally speaking, when holding or acquiring listed companies, the price per share will be higher than the current stock price. The potential of the company being controlled or acquired is greater. Larger, the higher the premium.

In the previous life, Alibaba acquired Youku at a premium of more than 30%. If Huizhong wanted to take control of Youku, it would have to spend a lot of wronged money, but Fang Zhe didn’t mind it very much. Compared to the entire pan-entertainment strategy, Huizhong brought it. The profits and future market value growth are not worth mentioning!

When Gu Yongqiang left the club, he had already reached a preliminary holding condition with Fang Zhe. Huizhong will acquire the future Youku Tudou Company with cash and resources not less than half of the current combined market value of Youku and Tudou, that is, more than US$1.5 billion. With 51% of the shares, Youku Tudou will become the first subsidiary controlled by Huizhong’s newly established Interactive Entertainment Division.

Gu Yongqiang took Fang Zhe's conditions and prepared to go back to convince Youku's board of directors. Of course, before that, he has one more important thing, which is to promote Youku and Tudou to complete the merger as soon as possible!

And Fang Zhe came to Jianghai under the pretext of inspecting the branch company two days later, secretly, but in a hotel on the riverside of Pudong, he met with Wu Xiaohui, the person in charge of Qixian.com, a popular online literature website!