Reborn multinational giant

Niu Dajun's explanation made Fang Jin Song suddenly realize.

“All right, you guys do it!" Fang Jianloon nodded: "Tell me what the difficulties are.”

Niu Dajun thought about it and said:

“The difficulty is not there yet, but there is something I need to report to you first.

Our Marketing Department is developing marketing plans for the Group's newly developed high-end products such as ecological pork and ecological ham.

We intend to name "Life We Want", an art show co-produced by Youku Potato and Mango TV, which focuses on getting away from the hustle and bustle of the city and returning to the countryside to experience life.

The show will invite all kinds of stars as guests to spend two days in the countryside. At the same time, there will be a lot of cooking and eating footage in the show. I feel that the theme and idea are especially suitable for our ecological pork and other products.”

Fang Jinsong fell into a deep contemplation. Fang Xing Ecological Group really didn't do anything like advertising on the naming variety show. He didn't know that pork was still advertising on the variety show.

Seeing Fang Jinsong's hesitation, Niu Dajun came up with a case to persuade him:

“Fast-selling products such as milk and beverages have a long tradition of advertising. In the past, we used to sell ordinary pork, so we just need to control the quality and make good relationships with channels and distributors.

However, Fangxing Ecological Pork and other products are different. After all, this series is a high-end carnivorous product launched by us. The price is much more expensive than ordinary pork. In order to overcome consumers' concerns and obtain consumer approval, it is necessary to establish a sufficient brand impression in consumers' hearts.

And the naming show is a great way to do it.

This year's comprehensive show of fire "Run Brothers", its name merchant Amnesty due to the performance of this show surge, we can also make Fangxing ecological series of carnivorous products, once listed, establish a good brand impression of high-end carnivorous in consumers.”

Fang Jinsong was said by him to have some intention. The program "Run Brothers", even his 50-year-old is chasing him. I can imagine how much fire there is in this program. The brand of Amnesty is known only through this program. It can be seen that the advertising effect of naming such comprehensive entertainment programs is still quite good.

Today, Fangxing Ecological Group is also a well-known major enterprise in the agricultural field in China. Although it is not comparable to Shuanghui, the new hope is that the golden gong and other old industry leaders, but the development trend and the speed of development have already been expected.

If you can name a popular variety show and publicize it well, the brand image of the other party is really helpful.

“How much did Amnesty spend under the title" Running Brothers "?" asked Fang Jianxun, who was moving a little.

“The second season of the Amnesty name broadcast this summer cost 216 million runners, and in the third season, which had just begun broadcasting a few days earlier, the name trader became beautiful, saying that the name fee also rose to 338 million.”

Niu Dajun exploded two numbers that made Fang Jinsong take some air. Although he himself was already the head of a company worth billions of dollars, his son was the richest in the world, but after all, he lived only a normal life for the first half of his life, and he was extremely sensitive to the number of money.

Niu Dajun looked at the Chairman's surprised expression and thought he would oppose the marketing plan.

Who wants to relax the direct board: "OK, just be able to erect the image of the high-end brand of Fangxing ecological series carnivore products, even the billions of advertising fees are worth it!"

Niu Dajun raised his thumb to the Chairman's courage.

In the heart of Minao Dazhun, he also thought of a plan that was both economical and effective. That is to ask the chairman of the world's richest son, Xiaofang, to give Fangxing ecological carnival products an endorsement and advertisement.

Unfortunately, Niu Dajun did not dare to say this plan. As the richest person in the world, Xiaofang's overall personal image is more important than one or two pork products. Even if Xiaofang is always willing to agree, I'm afraid the chairwoman of the board of directors of the calf guard will not necessarily agree.

Dad Fang Jinsong is here with his men to study wearing new retail and selling pork, while Fang Zhe is studying rocket making!

That's right, Fang Zhe studied rockets made by Zhenger Bajing!

At the end of last year, domestic space policy was relaxed, allowing private enterprises to enter the space field.

Then this year, dozens of private aerospace enterprises emerged throughout the country.

Of course, so many private aerospace enterprises, using PPT slogans to cheat financing, are the majority, and only a few have the real power to research and develop and build rockets.

Compared to SpaceX in the United States, Blue Origin and other established private space enterprises have developed for more than a decade, and the domestic private space enterprises that have just begun can be said to be as weak as seedlings.

Apart from the late start, domestic space experts and talents are almost all concentrated in the state and government units, which is also a major difficulty for domestic private space enterprises to develop and grow.

Nevertheless, domestic policies in the field of aerospace have been relaxed, and entrepreneurs and venture capital entering this field are still not small.

The reason, naturally, is because of the huge potential hidden in the private space market.

To date, only 13 of the more than 200 countries and regions around the globe have rocket launch capability, while on the ground, there are as many as 1,000 waiting and potential launch satellites.

So many satellites have never been launched, for the simple reason that rocket launching methods traditionally led by government scientific research departments are too expensive and inefficient!

Last year 2014, for example, there were more than 200 satellites launched globally, of which China launched more than 20. On average, only two or three satellites were launched each month.

As a result, commercial space companies with low rocket launch costs and improved rocket launch efficiency since then have a broad market prospect.

At present, these private aerospace enterprises that have just been born in China are more famous than blue arrow aerospace, space zero, passenger aerospace, etc.

However, under Fang Zhe, the prophet of rebirth human resources and the current view pattern, whether it is blue arrow space or space zero, passenger space and other private space enterprises are not favored by him.

Whether it's Blue Arrow Space or Space 01, Gain's founders are from the financial industry. In Fang Zhe's view, such founders lack the courage and courage to lead private space enterprises to accomplish results.

Since it was the first private space enterprise registered in China, Fang Zhe was notorious, but his founder was only an amateur born in 1993. The nature of the ticket made Fang Zhe even lazy to see it.

Most of the other private aerospace enterprises are the same as the three private industry enterprises. They are either unprofessional or of a ticket nature, and the intention of financing fraud is greater than the intention of sincerely doing private aerospace.

What Fang Zhe really likes is a private space company called Star Glory in the previous life. At this time, the private space company that was founded only in October 2016 has not yet been born.

In Fang Zhe's heart, he thought of giving birth to it in advance!