Rewriting the Technological Scenario

Chapter 661 of the violation of the purple light

Since all come to South Africa, naturally, I will go to other African countries to transfer, and then return to the country. It is the end of June, and Meng Qian has only risen many times in the June of Africa.

In Huaxia, Samsung 2G DDR2 memory line directly out of 350 yuan, Kingston 2G DDR2 memory strip has broken 370 yuan, three times more than the same period of last year.

Because in this world, it has been there, the price increase is coming than once, but the price increase is more exaggerated than once.

It is really anxious to make money.

DIY players have a mourning, because on the current situation, ten eight nine will continue to rise, a financial crisis directly eliminated 80% of memory players, Samsung although this will not monopolize, but he shouted other Several faucets, you can monopolize together.

Users can only regret nothing earlier than housing prices, and some memory agents have begun to take stock, stir-fry, is a phenomenon in 2010, many people rely on this fishing A pen.

Dai Junhao, a small boss of the high-tech city in Hangzhou, and usually come to his own small shops.

"Xiao Dai, recent memory price increase, is there any reaction there?"

"What can be reacted, memory price increase is not what I can control."

"Or you are good, young people are talking, I am talking about it for half a day here, I feel that I will pit them."

"So I tell you, don't use DDR2, all change DDR3, now the CPU motherboard system can apply, the price is two or 30 yuan, you use DDR3, you tell them this is the latest," Then collect them one hundred dollars. "

"Hahaha, you are the most thief. However, the DDR3 memory should now be mainstreamed. It is estimated that it is estimated that it will be raised immediately. If you can consider it, you are ready to stir."

"I am not interested in the price of fried prices, there is not so much money in my hand, I will know that DDR2 now, DDR3 will be popular."

"Dai Ge." At this time, the apprentice came over to find Dai Junhao.

"How come you are so early today?"

"The few college students will come for a while, how is the memory of Dai Ge, violet light?"

"Violet? The memory is still very good after the memory is still good."

"So can we use the conservator of the purple light?"

"This is ..." Dai Junhao hesitated, "Zikuo these two-year reputation is OK, but after all, it is a domestic goods, and there must be a gap with the import of goods."

"How much gap is specific?"

"Gap ... Not much, it is now people who know it, how do you suddenly ask this."

"The few students ask me to change the memory of the purple light."

"Are they not always wanting to use Kedton?"

"You haven't seen the news today?" Apprentice took out the mobile phone to open hot search, "the new news on the side of Ziku, but also continued to insist on no price increase, but also prepared to launch rebate activities to grab the summer market."

Dai Junhao took the mobile phone to get a close to the news, "How much is the money before the memory?"

"The DDR2 memory of the purple light has not risen too much after 260 yuan, and DDR3 I remember is 280 yuan."

"This should be the price before three months, I ask for a phone call ...

Hello, old yellow, I see news that the Memory of the violet is confirmed that the price is not increased? Really? "

"Really, there is still a rebate?"

"How many space can I still have the goods I get the goods?"

"8 points."

"So many? The price of the purple light can be more than 100 in Kingston, and the purple light takes the initiative to fight the price war with the international big name. Is there a problem with the product?"

"I can only tell you this, my goods taken here are very good, then say, you should test it."

Dai Junhaowa thought that I immediately went to the market to find it to test the memory.

It is more and more people who pay attention to the quality of the purple glory like Dai Junhao.

In July, the external memory prices continued to rise, and some of the goods did even fry the mainstream memory number of memory sticks to 400.

The rebate of the Ziwa is also started. For a time, the price of the purple memory module is almost half of the Samsung.

At the same time, the violet price will quickly seize the market for a few months, and the product reputation is getting better and better.

A basic element of dare to fight the price war is the quality of the product, or you don't buy it if you are cheap.

At the same time, the full-scale sales channels are covered in sales, increase sales, in July, and the sales increase in domestic sales increased by 150%.

At this time, other memory modules can't sit, Kingston first jumped out to fight guns, saying that violating is in malignant competition.

However, a relatively unlocked attitude of violette: We only accept any investigation in accordance with normal market supply and demand relationships.

Samsung is so snoring soon, and immediately opened the market research, but the survey showed that the purple light did not come.

Although it is a price war, this price war is active. Last year, Samsung took the lead in depositing the memory module. At least 3% of the world's major brands, and some brands were directly reduced by 70%, but the purple light did not follow the reduction, in memory When a loss is a loss, the violet light is maintained at normal yield and continues to put into two production lines.

Coupled with the production line from Qida acquisition and the cooperation between Taisheng, the production line is a purple photomicry, and the yield at this time is in the world.

Samsung and other brand prices are known as the supply and demand relationship, because the memory stick stock is not enough, the purple light stock is also full of production, and what is the cheap baby selling?

In mid-July, the Samsung Electronics Market Department held an internal meeting.

"The price of Ziguang is very fierce, everyone talks about their opinion."

"I think that the key to the price of violets is still because there is product quality improvement, the acquisition of Qidong has made violee a big cheap. We should take a little more to take the Qidong."

"Don't talk about things that year, pay attention to you."

"I personally think we should also expand the price."

"why?"

"In addition to the quality of violet, we also noticed the channel strategy of purple light in these two months. First we can see the Huaxia computer brand, from the wind group to Lenovo to the Tsinghua Tongfang's total proportion of the Tsinghua Tongfang Purchase Purple Inclusion.

This time I don't know why it is obviously working with violette, ASUS, Acer and other brands in Taiwan also increase the procurement of the Solve memory.

After getting the Chinese brand, the violet will put the channel in the global DIY market. I think that they choose is correct. Now the rice, neon, and our Gao Li, who have the memory brand you have to take, who wants It is not easy to go to the overseas brands.

On the other hand, although the DIY market has been shrunk, the profit margin with the brand is very compressed. The profit of this memory price increase is really in the DIY market. "

"If we don't follow, put the best, from the brand angle to fight this, how big is you?"

"Boss, open these more than ten years, we can notice a thing, brand power premium is highly prominent in the luxury industry, but in the electronics industry, competition is too fierce, for consumers, cost-effective Some cases are the most important.

In the past, we used brands to play Huaxia products because their products were very poor, they can't do it now. "

"And there is a problem, the purple light is true in stock, there is really output, and all production lines of purple light are now full of work, we have to make a react."

In the field of electronic products, the brand's performance is really difficult. If you want to play, you can only rely on absolute product advantages, such as Hongmeng mobile phones, but the product quality is almost the same, I want to use the brand to fight the price. That is.

At the end of July, when the market share of the purple in memory continued to increase, Samsung had to follow the price cut.

Samsung DDR3 memory strips fall back to 310, DDR2 memory strips fall back to 290 yuan, returning to 200 era, other brands are following up.

Starting from August, a new round of memory price war is officially opened, which is a new war in purple light.

At this time, the big wind and electricity suddenly announced, the company will fully expand the OLED screen.

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