Riyu's Back File 2011

Day Entertainment 2011 Chapter 26

Simply put, TV stations rely on a monopoly to control the broadcasting platform, thus controlling the entire TV drama market.In the golden age, most TV series production was in charge of TV stations, forming an integration of production and sales. The drawback was that the quality of TV series production was not as good as every day.

After the new century, the major TV stations of RB have independently separated their production departments. Although Ichiro has maintained a controlling stake, he has gradually opened up for third-party production.

So Okubo Yoshio initially thought that Miyazaki Sosuke just wanted to enter this huge market through cooperation with RB TV.

### Chapter 51 The Logic of the Film Industry###

"Yes, I just want to learn how to make a film and television work. I don't mean to enter the TV drama market for the time being." Miyazaki Aosuke didn't have much expression on his face, but he felt a little disdain in his heart.Although the major TV stations of RB maintain a monopoly on the TV drama market and make a lot of profits, instead of entering the market in a traditional way, Miyazaki Chosuke chose to invest in Netflix. In his eyes, that is a better one. select.It is not only to be able to have another distribution channel in the North American market in the future, but also a good investment.

Miyazaki Sosuke hates the film industry, because from the perspective of a banker, the film industry is a shameless business for the company’s shareholders, because celebrities’ remuneration is basically shamelessly high. , Even in RB, star pay is still a high number, and the production company has no pricing power.The lower income of RB artists is because the firm's commission is too high, not because the salary is too low.

In the book "The Simplest Things in Investment", Mr. Qiu Guolu mentioned that the business model of filmmaking alone has internal injuries, and film production is a difficult business.

Everyone is watching movies with stars like Rimi Ishihara, Naiyao, or famous directors like Takeshi Kitano, Hirokazu Ke, and no one will go to a certain production company.

Perhaps at the turn of the century, a small group of movie fans would say that we are fans of the Milky Way image, but with the departure of You Naihai and Wei Jiahui and the suspension of filming by Johnnie To, they discovered that their fans are still people. It's just not a star, but a screenwriter and director.(The author himself)

You can’t hear someone say “I’m going to Toho when I watch a movie” or “I’m a fan of Kadokawa Film Co., Ltd.”.Therefore, so many film companies in the United States eventually had to become vassals of a certain media group, because a single business model of filmmaking simply could not survive; but Disney lived well because Mickey Mouse and Donald Duck never Ask for a salary increase.

All industries where human resource costs are too expensive are not good industries.Just like Miyazaki Sosuke held a small share of Manchester United Football Club for a long time in his previous life, but is he investing? Absolutely not, purely as a brain fan to satisfy his feelings.

From the perspective of the rate of return, the club can be said to be the worst investment. Rooney's salary is 260,000 pounds a week. All of these are in the pockets of shareholders.Yahoo CEO Marissa Mayer was paid 36 million U.S. dollars in 2015, and he has been criticized for being too high; but Rooney was paid 17 million alone in 2015. The problem is that Manchester United still has more than a dozen Rooneys with a weekly salary of 10 The ratio of ten thousand pounds is equal to that of other big companies raising dozens of top-paid CEOs at the same time.

But there is no way. Football is a special cause. The dozens of uncles in the battle are the core assets of the club, and they must be provided at all costs.Another example is Manchester United's purchase of Juventus's Pogba, which costs 120 million euros. This transaction is completed. Of course, fans love to hear and see that it is not Laozi's money, but as a Manchester United shareholder should be extremely melancholy.

Therefore, Miyazaki Cangsuke believes that the film industry is an unlovable industry; but he embarked on this bumpy road, but it is an inevitable choice, because in fact he has no other choice, fortunately , He is not short of money.

Although the film and television production industry is so unkind, streaming media such as Netflix finally broke into the film and television production industry, but that was not the original intention of Netflix. They just wanted to break the vicious circle of the business model.

Everyone knows that for investors, the best industry is a monopoly industry. Monopoly means pricing power and means Producer Surplus. Although it is not necessarily a good thing for social welfare, it is definitely a short-term issue for shareholders. A good thing.

Companies have pricing power, which is reflected in whether it is external product service pricing, internal human resource pricing, or upstream supplier pricing, but has Netflix ever had it?No, I have never dared to increase the price, because to a large extent she eliminated Blockbuster based on the price advantage.

Netflix even gave some users a lifetime commitment, guaranteeing $7.99 per month to remain unchanged. This is called the grandfather clause (grandfather clause, which means to maintain the validity of the old contract for certain users).On the other hand, Netflix has no pricing power for upstream content providers. Content prices increase year by year. If you don’t embark on the path of production, Netflix will fall into the following life-death cycle.

Price increase?No, users will leave as soon as the price increases.So in order to increase revenue, we can only increase users. What should I do?Add new content.Adding new content requires more investment. The copyright owner has opened his mouth. How can this part of the income be transferred back?Only price increases.

Netflix is ​​stuck in this painful closed loop. They can only keep adding content and trying to increase the number of users, but they never want to make money.

To break this deadly closed loop, we can only rely on price increases. To increase prices without losing users, we can only cultivate user stickiness in content, so self-made content becomes almost the only export.So it’s not difficult to understand why Netflix has to embark on the path of self-made content; and the key to Netflix’s current success is a sentence taken from Chief Content Officer (CCO) TedSarandos. Is it faster to become HBO, or is HBO faster to become Netflix."

After talking so much, I just want to say that if you don’t understand the business logic of the media industry, those guys who just want to make a lot of money after rebirth will definitely lose money and don’t have to wear the underwear.Just like the domestic Alibaba Tencent entering film and television production is making movies?No, they are still playing this set of Miyazaki Aosuke, acquiring content production, aggregating the industry chain, and then going to the capital market to tell stories and make money.

These days, those who do channels want to make content, those who do content want to play channels. Diversification is the bright future.

Of course, this does not include Miyazaki Sosuke.He doesn't want to make a big investment commercial film, a film is only tens of millions, he can afford to play, this is the happiness of the rich.

"It seems that I have been thinking too much." Yoshio Okubo turned and said with a smile to the people next to him, "In this case, we NTV will definitely welcome you. With your smart head, you will definitely be able to help us. I think "Housekeeping As for the crew of "Fu San Tian", it should be welcome."

Yoshio Okubo's words drew the director, screenwriter, and producer from the side to nod repeatedly.For Okubo Yoshio, as long as Miyazaki Sosuke does not want to invest in a film and television production company, the rest are small things.Not to mention that "Housekeeper Sanda" is just an ordinary TV series. RB's TV station will show ten steps every quarter. Although it is a prime time, it is not very important.

It is a piece of cake for Miyazaki Sosuke to enter the crew and study with his current status. For Okubo, if it is just such a trivial matter, there is no need to invite him to a party for dinner, and he doesn’t even need to know about it. It was enough to decide for himself, so he took it for granted that this was just an excuse for Miyazaki Sosuke.The other party took a lot of effort to invite his party to the party, and there must be other intentions.Since the other party is unwilling to continue to talk in depth, Okubo will naturally not say much.

"So, how about the co-producer and deputy director?" Okubo did not ask much. After thinking for a few seconds, he made a proposal.

"Excellent. Please take care of it in the future." Miyazaki Cangsuke was satisfied and nodded slightly to the core trio of the crew.

### Chapter 52 Moving (recommendation ticket for collection) ###

The sun had just set in the horizon, and the soft wind blew on the human face, itchy.The turbid water of the Edo River changed to a golden green color, gently, quietly, flowing eastward and slowly sinking into the Pacific Ocean.

Miyazaki Sosuke and Sasaki Nozomi walked slowly along the path along the river bank. Neither of them spoke, and a quiet atmosphere spread between them.The wind blows to the music in the Bund Park, but only the drum set that sounds like fried beans is the most distinct and exciting.

Since Miyazaki Sosuke planned to move out of Nozomi Sasaki's apartment, he has not been able to find a suitable reason to come to him.But he dragged left and right. This morning he asked Hill to book him a long-term private room at the Ritz-Carlton, very close to the company. After making a decision, he still asked Sasaki Nozomi to come to the river and plan to show off with her.

"Does Jie-chan want to say something to me?" Nozomi Sasaki has always been so considerate. Seeing Miyazaki Cousuke's silence, he still speaks first after all.

"There was one thing that dragged on for a long time, and I never knew how to talk to Sasaki." Miyazaki Sosuke walked, but his eyes avoided the woman's gaze a little bit, "But after signing the contract today, it is still I have to confess to you, I am moving out."

Nozomi Sasaki heard Miyazaki Sosuke's words, her footsteps suddenly paused, and a layer of twilight appeared silently in the eyes that had originally been staring at the man, and the muscles on her face seemed to smile, but she was obviously disappointed.

"It's okay. When Jie-chan moved in, didn't it mean that it was temporary. I know you will leave sooner or later, but I didn't expect it to be so fast." Nozomi Sasaki stopped at this time and walked over. The chair in the aisle was taken off, and Miyazaki Cangsuke also sat down with him.

"Think about it now, I feel that the life of the past two months is really a dream." Nozomi Sasaki's words sighed, and she was able to live with Miyazaki Aosuke, the person she likes, and let her spend this time Li has always maintained enthusiasm and hope for life.Just like fishermen who have just entered the sea to fish, they always look at the wandering schools of fish, and they will always have expectations for the future until the end is known.

"Thanks to Sasaki for taking care of me in the past two months, I am very grateful." Miyazaki Nozomi did not expect Nozomi Sasaki to be so concerned about her removal, so he stretched out his hand to hold the other party's catkins, and said with comfort "In the past period of time, I have also had the happiest time recently. Although I moved out, it doesn’t mean anything. It’s just a different place to live. The relationship between Sasaki and I may be due to this incident. Bring new things."

"Jesuke, you are right." Nozomi Sasaki rubbed her face with her hands, forced a smile and said to Miyazaki Sosuke, "Then when are you going to leave? I can help you pack things up."

"I plan to move over today. As for things at home, they are all unimportant clothes. Sasaki can classify them and throw them away." Miyazaki Aosuke is not in a hurry to move, but if something happens It is easy to get entangled, especially when it comes to feelings. He is afraid that if he goes back again, he can't help staying in the hut that makes him comfortable.People always have to get out of their comfort zone. Nozomi Sasaki is happy to get along with him, but if he doesn't go out for a day, his forest will never grow.

At the beginning, Miyazaki Sosuke just carried a laptop and went to Nozomi Sasaki's apartment to live with him. He didn't even bring any daily necessities and clothes. He went shopping with Nozomi Sasaki to help purchase.Now that Miyazaki has moved out, there is nothing left behind by Miyazaki Nozomi Sasaki's apartment, still some clothes and daily necessities.Just change it at will, naturally you don't want to spend much time.

"Then, I wish you a happy housewarming." Nozomi Sasaki heard that Miyazaki didn't even want the old things, and she felt sentimental in her heart. She didn't know how to answer the conversation. Although she had long been illusions about this relationship and looked forward to being able to make peace. Miyazaki Cangsuke was forever, but when this day came, he couldn't help being sad after all.When Miyazaki Sosuke returned from the United States, she had a foreboding of today because of a woman's instinct.

It's like we always hold some kind of perseverance to some illusory hopes, but in the end we find that it is only our own wishful thinking.Nozomi Sasaki prayed in her heart that she would become Miyazaki Sosuke's niche hobby, hiding her joy, and being extremely proud when showing off.

What she didn't expect was that before the time to make it public, the two had once again changed from a cohabitation relationship to a friend.In Sasaki Nozomi's understanding, Miyazaki Aosuke is the most gorgeous flower she has ever encountered. She just happened to meet it and was fortunate to take care of it for several months. After all, this flower does not belong to her.

"He is not my flower, I just happened to have his way to bloom." This is Nozomi Sasaki's summary of his own experience.

Miyazaki Sosuke didn’t say anything about Sasaki Nozomi’s self-pity, but he held the opponent’s hand tightly, as if he wanted to comfort him in this way, but it was like touching something hot and then touching it. Earlobes are just as ridiculous. For people who are hurt, not to mention touching the earlobes, even if they touch ice cubes, they will be painful.

In the end, Miyazaki Sosuke sent Nozomi Sasaki in a taxi instead of sending it downstairs to the apartment.After you don’t feel sad about Nozomi Sasaki, Miyazaki Sosuke turned around and returned to his new residence, a luxury hotel in Minato, and the Ritz-Carlton Presidential Suite, with luxurious decoration and services, because of consideration There may be a need to change residence in the future, so Miyazaki Sosuke did not directly buy a property, but chose to settle down in a hotel for a while.

On the desk in the bedroom, there is a book of "The Grammar of Film Language" spread out, and on the side of the bookshelf, there are also some books scattered. At a glance, you will see some "Personalized Pursuit of Artistic Style" and " "Scene Dispatch" and so on are very big things, and this is what Miyazaki is learning recently.

The first step for Miyazaki Sosuke to become a master of film is to learn some basic concepts of film and television shooting. He has watched a lot of films in his two lifetimes, but it is still the first time he has come into contact with filming, so he recently got off work. After coming back, I have been making up some related knowledge.He doesn't want to be asked three questions by the director and producer in the theater at that time. If he doesn't even know what is the shift of the camera, what is the cross-axis, and the meaning of the sub-shot of the script, it will be embarrassing. In line with his temperament and personality, he can only work hard in private to make up lessons.

In fact, if you want to be a director, learning to be a director is not necessarily related to what books you read. Director is just a kind of technical training with a relationship between master and apprentice, and it is also a kind of tempering of life attitude and wisdom.At the same time, this process will inevitably require a lot of financial support.

Miyazaki's current reading is only to complete an important piece of the puzzle for him to become a director. He does not lack money, nor does he lack life experience, but only some director experience.

### Chapter 53 What is a director?###

What is a movie?This question is not so easy to answer.Long ago, RB writer Shiga Naoya cited an article written by his grandson, saying that it was the most unusual prose of his time, and he published this article in a literary magazine.The name of this essay is "My Dog".

It is written like this: "My dog ​​is like a bear; it is also like a badger; it is also like a fox..." The article went on to enumerate the various characteristics of this dog and compare each of them with other animals. After making a comparison, the listed list can account for all animals.However, the end of the article is like this, "But because he is a dog, he is also the most like a dog."

Miyazaki Cangsuke remembers laughing when he read this article, but this article also illustrates a very serious problem. Movies and many other arts have similarities.If the film is very literary, then it should also have the characteristics of drama, the philosophical side, the attributes of painting, and the elements of sculpture and music.

But movies, at the end, are movies.

As many people say, there is something called film beauty, and it can only be expressed through films.

If a film wants to be an impressive work, it must show the beauty of the film in the film.If it is well represented, people can experience a particularly deep emotion when watching this movie.

Miyazaki Aosuke, like a classicist, firmly believes that it is this feeling that attracts people to watch movies. The original motivation for filmmakers to make movies is the desire for this feeling.In other words, I firmly believe that the essence of film lies in its film beauty.