Shadow queen development plan

The person who has been observing the ticket purchases in the cinema is William. As an employee of the Jiufeng Entertainment Propaganda Department, he has been here early in the morning to observe the ticket sales in the cinema today and carefully record them.

The focus of William's observation is naturally the ticket sales of his own movie "Iron Man" and his biggest competitor "Museum Wonderful Night" today.

From the opening of the cinema to the present, he found that the current ticket sales of the two films basically did not differ much.

But William recorded more than just the number of tickets sold for movies. He is also observing the audience composition of the ticket-buying audience, which will be of great help to the subsequent box office forecasts.

In fact, according to the company's earliest prediction, the majority of the audience of "Iron Man" should be young people aged 15 to 25, and children should prefer the movie "Wonderful Night in the Museum".

Even if the two are not distinct, there should be a more obvious difference.

However, according to William's observation, he found that his home's "Iron Man" is not much less attractive to children than "A Wonderful Night in the Museum".

Those boys under the age of 5 and girls under the age of 10, this part of the crowd is indeed very interested in "Museum Wonderful Night", but the boys over 5 years old seem to like "Iron Man" more.

"Perhaps we haven't lost the home market?"

William had this idea in his mind.

If "Iron Man" can eat the home market, even if it is only part of it, it will be a huge blow to "Museum Wonderful Night", which focuses on the home market.

Thinking of this, William immediately launched an action.

He found several audiences who had bought tickets and waited for the opening of the movie to communicate with each other to understand the audience's mentality.

Especially for those parents with children, William has made full exchanges with parents and children.

After communication, William found that most of the audience who chose "A Wonderful Night in the Museum" was because the public grade classification made parents feel more at ease, while those ignorant children were affected by the various posters of "A Wonderful Night in the Museum". Attracted by the exhibits.

Those young viewers who chose "Iron Man" have nothing to say, they are all fans of special effects blockbusters.

Although they don't know much about the comic character of Iron Man, when they saw the beautiful armor and various fireworks in the movie trailer, they liked the movie.

And those small audiences who chose "Iron Man" are also the same. Many of them don't even know Marvel and DC. They simply think that the red and golden armor of the character is particularly cool. At their age of trying to get rid of the [childish] label , The shape of the steel armor is too in line with their aesthetics.

After learning this information, William stopped collecting information.

The psychological investigation of the audience before watching the movie, he has already understood almost, and now he needs to collect the word of mouth and feelings of the audience after watching the movie.

This is also crucial to the box office trend of a movie.

In terms of length, the 108-minute "Museum Night" is much earlier than the 126-minute "Iron Man".

In particular, the plot time of the movie is only more than 90 minutes, and most of the audience just left after watching.

And "Iron Man" because of the relationship of easter eggs, most viewers will pay attention to wait until the film is over.

So the father and younger son walked out of the theater much earlier than the older son who went to watch "Iron Man".

So the poor father could only refuse the younger son's request to go to the sales area while praying that the elder son would come out soon.

The actions of the other party immediately caught William's attention. He had an impression of the father and son, and his two sons seemed to have a little disagreement about which movie to watch.

[This family should be very valuable for interviews.

Thinking of this, William immediately leaned forward.

"Hello, gentleman. I am a film consultant, can I ask you some questions?"

William said that he showed his work card to the other party for a look, but in order to ensure the validity of the answer, he did not mention that he was Jiufeng's investigator.

"of course can."

This kind of situation is very common. This father has also encountered it when he went to the movies before, so he nodded immediately at the request of the other party.

After getting permission from the other party, William immediately asked: "Do you think "Wonderful Night in the Museum" looks good?"

"Um...just so."

The father seemed a bit hesitant, but when he saw the excited young son, he added: "But the child likes it very much, and the content of the movie is also full of fun."

"So about the rating of this movie?"

William took out a questionnaire about "Wonderful Night in the Museum". William was able to compare the first-hand information directly. He prepared a lot of information for both films.

"...A- right."

Father hesitated, if he was alone, he would score B.

The best part of the movie is the resurrection of museum exhibits at night, but as an adult audience, this is the only place that can attract him.

But that's all. When the freshness is over at the beginning, the rest of the plot becomes very routine and patterned, which is a bit boring for an old audience like him who has read countless movies.

However, since the child is still very excited, the father still gave an A grade evaluation.

"Okay thank you."

William withdrew the questionnaire. He still wanted to ask about the specific details of the film, but his father's eldest sons Paris and Marshall had already walked out of another theater.

"Dad, father."

Paris rushed to his father's side. He hugged his father's thigh and said in a bragging tone: "Iron Man Tony Stark is really cool!"

Saying Paris, he cleared his throat, and imitated Tony's tone at the end of the movie: "I am Iron Man. Um... really super handsome!"

"as long as you are happy."

The father touched his elder son's head, and he himself was tickled by what the elder son said.

William came to Marshall; "Hello, can I ask you what you think of the "Iron Man" movie?"

"A+! It must be A+!"

It was not Marshall who said this, but Paris.He yelled at William's feet.

"Okay, I know."

William is still very good at coaxing children. He handed the questionnaire to the child to fill it out.

"I am also A+." Marshall gave the same answer here, "The movie is cool. Tony Stark's public character is very different from traditional superheroes, but very attractive."

Marshall thought for a while and added: "It's on par with Captain Jack and Saber."

This evaluation is already very high, you must know that these two are the most popular movie roles in recent years.

"Thank you."

William retracted the questionnaire for Marshall, and then he retracted the questionnaire for Paris.