Starting from a Bar to Sign Internet Celebrities

Truly, they were stunning.

At that moment, the beauty of Hanfu was on full, vivid display.

The photographer was already snapping away at Xiaoju and the other young women, directing them to pose for the best shots.

As a professional, he knew that once this footage aired, it would definitely captivate a wide audience.

Chen Jincheng also waved Wanxi and Jingshu over.

The two young women were a little nervous.

After all, they knew these people were from Central Mother, here for an interview.

They had never imagined they’d have a chance to be on television, let alone on a Central Mother program.

Chen Jincheng smiled and introduced the two. "Director Chen, this is Wanxi and Jingshu. They’re the ones who led our company’s designers to create all these Hanfu."

Chen Yu nodded. "Wanxi, Jingshu. Names as beautiful as the Hanfu themselves. With names like that, it’s no wonder you could design so many gorgeous outfits."

The two young women didn’t dare take the credit for themselves.

Wanxi immediately spoke up. "No, that’s not it. Our boss gave us all the design concepts. He was also the one who created the various classifications. Otherwise, we never would have thought that Hanfu from the same era could be divided into so many different styles and categories."

Jingshu quickly chimed in, "That’s right. We just designed everything according to our boss’s instructions. He truly broadened our horizons."

Chen Jincheng waved his hand dismissively. "I just talked the talk. You’re the ones who did the actual design work and the research. So, don’t be so modest. Cooperate fully with the interview. This is a great opportunity for you to promote Hanfu."

The two young women finally nodded.

Of course, a director like Chen Yu wouldn’t be conducting the actual interviews; there were dedicated reporters for that.

Chen Yu arranged for his people to interview the designers and the models, then pulled Chen Jincheng aside and asked tentatively, "Mr. Chen, your Hanfu designs are incredibly popular. I was wondering, what are your thoughts on programs related to cultural heritage?"

Chen Jincheng was a bit surprised by the question, but he had a good idea of why the man was asking.

’Looks like he really is the head of Central Mother’s new cultural heritage department. Starting a department like this from scratch, he must not have a clear direction yet.’

’After all, in my past life, this department didn’t truly find its footing until after 2021. Then, after 2023, it produced blockbuster hits like *Huaxia in the Collection*, programs with a special cultural legacy that could represent the heritage of Huaxia.’

So, an idea struck him. He smiled and said, "Director Chen, a program like that would certainly be very meaningful. For instance, you could create a show that brings the classics to life. Using a format of ’drama plus cinematic reenactments plus interviews,’ you could ’revitalize’ the words from classic texts through role-playing."

"For example, you could have celebrities play historical figures like Confucius, Ying Zheng, or Li Shizhen. The premise could be a modern person ’traveling through time’ to converse with these figures, creating a dialogue between the past and present. It would be even better if the host had a good sense of humor, like your station’s Sa Beining."

"A show like that, using the classics as its framework, could connect the links in the cultural chain of Huaxia’s history. It could build a profound historical tapestry of cultural transmission and exchange, and more importantly, systematically showcase the developmental trajectory of Huaxia’s culture."

"Crucially, a program like this would be excellent for disseminating knowledge. It could provide contemporary viewers with a code of conduct and a moral compass, helping to cultivate personal character and establish a proper outlook on life, values, and the world. It would allow people to feel the greatness of Huaxia’s culture on a more personal level."

’Of course, these were words he had brought over from that other world. In fact, they were the exact words Central Mother’s cultural heritage department used in their public statements when they created the show *Huaxia in the Collection*.’

’He was just saying it all a few years ahead of schedule.’

’If Central Mother could produce this show a few years earlier, their cultural heritage department would also evolve that much sooner.’

’The show *Huaxia in the Classics* was one of the few cultural variety shows from the other world that he had watched from start to finish.’

Just from hearing Chen Jincheng’s pitch, Chen Yu felt a little dazed. After all, he had never heard of a show like this before. Still, he could sense a certain grandeur and sophistication in Chen Jincheng’s words.

’This kind of grandeur is a good thing.’

’It was just like his sophisticated words about Hanfu, which had clearly earned the favor of the higher-ups.’

’Their station had created this cultural heritage department for the very same reason—to earn that same favor, right?’

’For him to speak with such sophistication... this was a huge opportunity.’

This thought grew stronger in Chen Yu’s mind, and he subconsciously said to Chen Jincheng, "Mr. Chen, you speak with such confidence and clarity. How about we collaborate on a project? Second-Life Star has a film and television division, doesn’t it? You can produce variety shows, I assume?"

Chen Jincheng was taken aback by his words.

’Wait, what?’

’He was just spitballing, and the guy immediately threw a collaboration offer at him.’

’The crucial thing was, this was a chance to collaborate with Central Mother. Many film and television companies would kill for an opportunity like this.’

’Sure, in this kind of collaboration, Central Mother would definitely take the lead, and there probably wouldn’t be much profit in it for his company. But when it comes to working with Central Mother, who’s thinking about profit?’

’If they could build a good relationship, one particular opportunity might open up down the line.’

’The Spring Festival Gala.’

’If he could get one or two of his people on that stage, it would be an incredible honor.’

So, without much hesitation, he said, "Director Chen, I’d be willing to give it a shot. I actually do have an idea in mind, something I thought of back when I was planning the Hanfu Outing Day promotion."

"That’s excellent," Chen Yu said, smiling as soon as he heard the response. "I can write up a collaboration proposal for my superiors and send it over to Second-Life Star."

’The Hanfu designs he’d created had already proven that the man truly possessed a profound understanding of traditional culture.’