The King of Advertising

"Except for honors, all the substantive benefits such as remuneration and rewards involved in this advertisement belong to you, my brother."

"The important thing is..."

Wu Jianwen said solemnly: "You will gain the friendship of all of us, Zhongcheng."

"In the coming year, or a certain year, when your work hits awards, my brother, Zhongcheng will do our best for you."

He said earnestly and earnestly: "Brother, you have to understand that the selection of any award is never based on quality, especially for works with strong subjective evaluation such as advertising."

"On the premise that the quality of advertising reaches a certain standard, whether the creator will win the award, the creator, and the company he belongs to, the reputation and status in the industry, the personal relationship, and the off-site factors such as capital investment account for a considerable amount, even Is a decisive role."

Wu Jianwen then persuaded: "Brother Qiu, I don't recommend that you hit the award in the past two years."

He explained: "Although you have good advertising works now, your reputation is not obvious."

"The idea of ​​arranging seniority among Chinese people is still quite stubborn. Some people may even have dark thoughts of jealousy and suppression of you."

Qiu Xu knew that these words were from the heart of the other party, so he politely replied, "Thank you, brother, for your reminder."

He asked puzzledly: "Second brother, you seem to be very sure, surely my advertising creative will be nominated for the grand prize?"

Wu Jianwen smiled and said, "My brother, your advertising works have always maintained a high standard, and naturally you can create new works of a higher level."

"Besides..."

He further explained: "This time, we are not customizing the work by Party A, but we first have a great idea, and then find the corresponding product partner to cooperate and put it on the market."

Qiu Xu was a little startled, and couldn't help but said, "Is this just making an advertisement for the sake of winning prizes?"

Wu Jianwen nodded and sighed: "It is true."

"In the past two months, advertisers or advertising companies interested in this will continue to produce some high-quality advertisements and place them in various media that meet the requirements of the Advertising Association."

Qiu Xu understood somewhat.

He didn't reply to Wu Jianwen immediately, but shied away. This matter needs to think carefully before making a decision.

After sending Wu Jianwen away, Qiu Xu came to Sijia Advertising, went directly into the general manager's room, and saw Tan Ya holding a bunch of roses silly.

"Who is so innocent?" Qiu Xu said with a smile.

Tan Ya squinted at Qiu Xu with style, and hummed: "You now have a beautiful woman with you. You don't give me flowers, and you do not allow others to be courteous?"

She happily put the bouquet in a vase and placed it on the corner of the desk.

Tan Ya sat in the boss chair, leaned back in the chair, and asked, "Are there any new ads?"

Qiu Xu directly raised his leg and sat on the desk unceremoniously, and said, "How can there be so many advertisements!"

"Sister Tan, do you know much about Zhongcheng advertising?"

Tan Ya pondered and said, "The old-brand advertising company, with comprehensive strength, is at least among the top five in the Binhai advertising industry. There are several blocks away from our Sijia advertising."

She sat up straight, and asked nervously, "Why, did that second brother Wu pull you to cooperate again?"

"Qiu Xu, Zhongcheng Advertising can't give us the conditions for cooperation..."

"Sister Tan, you don't have to worry about this, it's another matter."

Qiu Xu asked: "How much do you know about the annual creative advertising selection of the Advertising Association?"

Tan Ya was taken aback for a moment, and then said with a guilty conscience: "Just a little bit, you know, I only took over the company for a few months."

"Furthermore, we were all low-end advertisements before, and it was too far away from this advertisement selection. I didn't pay attention to it at all.

"Qiu Xu, do you want to participate in the selection?"

She solemnly promised: "Qiu Xu, don't worry, I will collect relevant information."

"As far as the quality of your advertising works, it shouldn't be a big problem to win one or two awards."

Qiu Xubai glanced at her and hummed softly: "It seems that you really don't know much. I'm not a member of the Advertising Association, and I am not eligible to run for the election."

Tan Ya chuckled and said: "For this so-called advertising association, the company now only pays a few hundred membership fees every month to receive an industry journal."

"I haven't participated in an event organized by the association."

She also stated: "I will pay attention to this piece of information. After all, you have enough competitive strength."

"Once your advertising work gets the top ten honors of the year, then your reputation will instantly become famous throughout the domestic advertising industry."

Qiu Xu was thinking about it without telling Wu Jianwen.

But he also thought that his parents knew little about the advertising industry, and he really had no one to discuss with him except Tan Ya, so he briefly talked about the cooperation that Wu Jianwen had just said.

"Such cooperation?"

Tan Ya thoughtfully said: "The strength of our Binhai advertising industry is among the top three in the country."

"In terms of the strength of Zhongcheng Advertising, when the whole company is assembled, there should be the ability to create a high-level advertisement."

Looking confused, she shook her head and said, "Qiu Xu, I can't give you answers or suggestions here."

"Well, I will ask my father tonight."

"He has worked in Binhai advertising industry for so many years, and knows so many people, maybe he can find out the true purpose of Zhongcheng doing this."

Qiu Xu jumped off the desk and said, "Then I will wait for Uncle Tan's response."

"Hey, how is uncle's health?"

Tan Ya smiled and said: "Don't worry about messy things, get up early and go to bed early, exercise moderately every day, the air environment is good, and the condition can be controlled..."

When Qiu Xu returned to Xurisheng Company, he saw a lot of small cakes and fruits on a desk in the lobby.

"Son, we will have these for lunch."

Meng Ying stuffed a small pastry into Qiu Xu's mouth and complained: "Your dad doesn't know what to do. He ordered too much."

"There was a lot of it left yesterday. I took some to Sijia just now. There are still many older people in the refrigerator."

Qiu Xu swallowed the cake in his mouth and said to Hao Jia next to him: "Aunt Hao, take some back to Xia Qi."

Hao Jia chuckled: "It's much better to take it back last night, enough for her to eat for two or three days..."

At this time, Qiu Xu heard the familiar cell phone ringing from his office.

He entered the office, picked up his mobile phone and looked at it, it was an unfamiliar local number.

"Hello, who?"

"it's me!"

This was a low-pitched man's voice with a slight magnetic tone, but Qiu Xu thought hard for a while, but did not think of any acquaintances he wanted to associate with this voice.

He had to ask again: "Sorry, I didn't hear it for a while, may I ask you?"

"It's me, Xixi Dad!"

Qiu Xu is a jealous spirit, as if seeing Lin Leshan's face at the end of the call through the invisible connection, it suddenly became dark.

"Hello, uncle! I was just too surprised, I was not sure it was you for a while!"

Qiu Xu explained, and then said: "Uncle, what do you want?"

There was a warm or cold voice on the phone, "You said last time that your father is from Jiaodong, Shandong province?"

"Yes, just like fake replacement!"

There was a soft voice on the phone, "A comrade of mine is here, he is also from Jiaodong."

"He has a liquor factory, which is not very effective now."

"What can you do?"

Before Qiu Xu could respond, Lin Leshan's voice came on the phone again, "Well, you come to your house with Xixi after get off work."

"I invited my comrade-in-arms to dinner, you just happened to have a chat with him..."