The King of Advertising

At nearly seven in the evening, Hu Chuanbai walked into a coffee shop on Wenhua East Road and saw Yu Luhua eating a simple steak meal.

"Dignified director, how can you have this for dinner?"

Hu Chuanbai warmly invited: "Go, go, I know there is a very good Su restaurant nearby, I invite you to eat there."

Yu Luhua chuckled and said, "A filming commercial, what a great director, it's good to eat this."

"Besides, I don't have time to eat, drink, and I don't even have time to sleep tonight."

"Is Qiu Xu dissatisfied with the rough cut commercials?"

Hu Chuanbo sat down opposite Yu Luhua and said worriedly and eagerly: "He is not satisfied with this advertisement because you are so careful, and the requirements are too high, right?"

"Is this nitpicking? Or is it deliberately prickly and want to suppress you?"

Yu Luhua waved his hand and said, "It's not what you think!"

"Qiu Xu made some comments on the rough cut commercials, but they were all minor revisions."

"The point is that the amendments he proposed are really unique, which gives me a sense of clarity."

Hu Chuanbai joked and said, "I gave you suggestions for amendments, and made you admire him?"

Yu Luhua arrogantly said: "No matter what the identity of the other party is in the commercials I shot so hard, if they say that they don't really improve the value of opinions, I will dismiss it."

He sighed again: "Qiu Xu can create so many high-level advertisements, his vision is really extraordinary."

Yu Luhua didn't want to continue talking about it, and instead said: "I took another order from Qiu Xu. I need to make a shooting plan and budget overnight. I will discuss it with the product side tomorrow."

"Another advertisement? What product? What is the content?"

After Hu Chuanbo asked these questions, he shouted to a clerk not far away: "I want a simple steak meal."

Yu Luhua smiled and said: "You don't need to think about this ad. Although it's a sanitary napkin ad, the main actors are three or five-year-old children, and none of your models can be used."

Hu Chuanbo asked in confusion: "Why is this sanitary napkin advertisement getting involved with such a small child?"

Yu Luhua said with admiration: "This is the unreliable nature of Qiu Xu's creativity, and it is so reasonable and interesting."

Next, he briefly talked about the content of the advertisement.

Hu Chuanbo was stunned, and couldn't help saying, "Damn, Lao Yu, don't tell me, that little grandson of my eldest sister's family has really caused similar things that make people laugh and cry."

"I really convinced Qiu Xu."

He eagerly said: "Lao Yu, the salesperson in the advertisement, can you use a model?"

Yu Luhua said happily, "Do you want such a small role too?"

Hu Chuanbo sighed: "Being able to show his face on TV, and two or three lines, this is not a small role."

"It's better to let them exercise and make some money, than they would be better models for customers in the mall?"

Yu Luhua shook his head and said, "You are so caring about those models! Okay, I will call you then."

He continued: "I wanted to say on the phone, but you didn't expect you to come over by yourself."

"Lao Hu, Qiu Xu needs a director who is very good at shooting animals, to shoot a large commercial with a dog as the protagonist."

"You mobilize yourself in your relationship circle and look for it with your heart."

"no problem!"

Hu Chuanbo responded and asked inexplicably: "Large advertisement? Lao Yu, can't you follow?"

Yu Luhua shook his head and explained: "There is a big difference between shooting animals and people."

"Simply put..."

He gestured with his hands and said: "The center of gravity of dogs is much lower than that of humans. Shooting from their perspective, the framing and composition will be very different."

"If I come to shoot, the final commercials will probably be nondescript, giving people a strange viewing effect."

Hu Chuanbo gave a sigh of relief and said, "Understood, this is the specialty of surgery."

"I will mobilize all relationships, looking for directors who are good at shooting animals, and also use this to mend and deepen the relationship with Qiu Xu."

He smiled again: "Lao Yu, the guy in the capital apologized to me a few days ago, saying that he misunderstood me and wasted a great opportunity."

"I asked others to inquire before I knew..."

Hu Chuanbo smiled and said: “Beyond Clothing later learned that the popular Guoping Ping advertisement was designed by Qiu Xu.”

"And after Qiu Xu was missed by them, Chaoyue Apparel's marketing director lost his temper and cursed."

Yu Luhua also smiled and said, "I am afraid I will regret it even more after going beyond clothing."

"During the ten minutes I was waiting for Rising Sun, Qiu Xu was busy discussing cooperation with the people in Feilu electric car."

"Qiu Xu's little girlfriend told me that she had just signed a Yaohui shoe company in the morning, and there will be two appointments each tomorrow and the day after tomorrow."

"This is still the company's initiative to contact."

Hu Chuanbo showed his energy and said, "Qiu Xu is going to make a big tempo. Perhaps it will take less than a year or two for Rising Sun to grow into a large advertising media company."

Yu Luhua nodded and said: "With Qiu Xu's outstanding creative talent, this possibility is very high."

"just……"

"Just what?" Hu Chuanbai asked further!

Yu Luhua said worriedly: "The shopping mall is like a battlefield, and Qiu Xu's talent will inevitably arouse the vigilance of those advertising companies."

"They won't be willing to take away their customers and damage their interests. Maybe they will take measures to suppress Qiu Xu's development..."

At this moment, Qiu Xu, who was worried by Yu Luhua, was having dinner with Wu Jianwen.

Qiu Xu received a temporary invitation from the other party in the afternoon, after thinking about it for a while, he agreed.

The two ate the Yangxiezi hot pot, which is in line with this tonic season.

"Brother Qiu, you can guess it too. I asked you out to talk to you about what Yuan Qi did."

Wu Jianwen sighed: "I didn't expect that he would do such a non-professional thing."

"Although Mr. Cao doesn't care about human feelings, he didn't treat him badly when he let him go."

As a beneficiary, Qiu Xu is difficult to evaluate.

He smiled and said, "Second brother, I can't just push the customers who come to the door?"

Wu Jianwen also smiled and said, "How come you are allowed to do such unreasonable things?"

"We want to deepen our cooperation with your rising sun!"

"What is the cooperative method?" Qiu Xu was secretly wary.

Wu Jianwen chuckled and said, "We Zhongcheng have three contracted advertising directors, and there are several directors who often cooperate with."

"Brother Qiu, you signed so many orders at a time. In terms of production, considering the strength of Sijia advertising, it is difficult to digest, right?"

This cooperation is possible.

Qiu Xu agreed: "Yes, if we can't deal with the advertising list, just forward it to your director for shooting."

"But let's put the ugly words first, the commercials I shot are not satisfied, and I won't give them money.

Wu Jianwen laughed and said: "This involves the reputation of the company and the director, no one dares to fool around."

After a pause, he said solemnly: "Brother Qiu, one more thing, on behalf of the company's President Cao, I formally invite you to join our Zhongcheng."

"Mr. Cao promised that with no less than ten points of the company's shares, he will take full control of the position of the vice president of the company's creative department and ensure that your annual income will not be lower than that of yourself."

Qiu Xu pondered for a moment, and said: "Thanks to President Cao for his importance, but being the boss, I feel more free and comfortable."

Wu Jianwen sighed and said, "I knew that you would refuse. However, Brother Qiu, I sincerely hope that you will carefully consider this invitation."

He said sincerely: "You have extraordinary creative talents in advertising. No one denies this, but the company's management skills are not necessary, right?"

"Once the scale of the company reaches ten or twenty people, many unexpected management matters will emerge, which will seriously affect your energy and then affect your creativity."

"More importantly..."

Wu Jianwen said earnestly: "Commercial competition is cruel, and there is no such thing as warmth and talent."

"Competitors, even our Zhongcheng, will not sit back and watch the rise of an advertising company that can seriously threaten its own interests."

"In this regard, you have to consider."

Qiu Xu had thought about the suppression from competitors, but he did not expect that Wu Jianwen had raised this point so early.

The studio was established in less than two months.

Qiu Xu, who was a little proud secretly, organized the language and said seriously, "Second brother, thank you for your reminder."

"It's just that, whether you say I'm proud and arrogant, it's okay for a new-born calf to know how high the sky is. I want to try it. After a storm, can I finally see a rainbow..."