Wuliang Advertiser

Wu Liang’s arrival has been spread throughout the company, especially ordinary employees. They themselves are the masters of work and money. They have the least resistance to changing a boss. Who can bring me tangible benefits? That's a good boss!

Especially when I heard that the new boss is still the author of "Sudden Money", the resistance is even smaller.

Countless days and nights, when they were thinking hard about a good idea, they opened the book, and maybe they could burst out a more suitable idea. They were so thorough about Wu Liangneng's advertising, which was tantamount to giving them a lesson. .

Therefore, when the two heads of the creative department happily announced the arrival of the new boss in the office, everyone stopped their work and stood up to applaud.

Wu Liang was not polite. He sat at the desk of the person in charge and signed his name on all of their books, especially since he kindly asked their names before signing and sent a blessing. This is extremely A good opportunity to effectively win people's hearts.

Moreover, this is not over yet, Wu Liang gave everyone a promise, "If you encounter any creative ideas, you can find me, maybe it will be a solution to the problem!"

Wu Liang has confidence in this area. There are countless advertising ideas in his mind. As long as you can't figure it out, don't be afraid, there is a boss behind you to be your strong backing.

After that, Wu Liang continued to walk through every department, probably because of the handover of the old and new bosses. Almost most of them were in the company. Wu Liang also got to know each other one by one.

Generally speaking, Wu Liang does not expect to be perfect. This requires Liu Yuyan to sort out her future work. Since she can bring out the small team of ten, her affinity is not a problem. , Suitable for relying on personal charm to knead everyone into a ball and become a centripetal team.

As for the orders brought by Wu Liang’s advertisement, leave them to Liu Yuyan to announce. This can also be regarded as a little help for her to carry out the work smoothly. This is just like the principle of an airborne cadre bringing a project.

This is called performance.

Liu Yuyan urgently needs to establish her own stable position, use Yolemei’s advertisements to make everyone move, and use a project to move everyone in the company. After running in, everyone will understand what kind of leader Liu Yuyan is. Wu Liang believes that she can Qualified for the position of general manager.

The current vacant general manager position is set for her. All depends on whether Youlemei's advertisement can open up the situation for the Xizhilang Group. The sign of success is the national hot sale, catching up with the winter sales season of 2003.

Of course, there is another very important matter after the acquisition of the company, and that is the company change.

The business procedures and other procedures can be handled according to the process. Liu Nanfeng will not have any major problems in this regard. Wu Liang has positioned her as an auditing role. As Wu Liang’s companies become more and more numerous, he has a financial impact on each company. One of the most important means of management is this, auditing.

For this reason, she even asked her to explore a professional auditing company. If you can buy it, you can buy it. If you can't buy it, then you can set up an auditing company by yourself. The requirement is nothing more than five certified public accountants. With her contacts, it is really not difficult.

Besides, even if you can’t find five people, you’ll be fine. Problems that can be solved with money are not a problem. Wu Liang also specifically called Zhang Yaotao to return to his old business and come to Yangcheng for assistance. Liu Nanfeng started work.

In addition to these, there are also some major events, such as the company's replacement of signs, salary approval, etc., which need to be decided by Wu Liang himself.

The 20% salary increase was for ordinary employees. For several core managers, Wu Liang, after learning about their salary composition, made a big stroke, and the basic salary was directly doubled from a monthly income to a monthly salary. As a half-dog, Liu Nanfeng’s salary has been increased from 18K to a monthly income. As deputy general manager, Liu Yuyan also enjoys a monthly income.

Regarding commission or something, as Wu Liang arranged for Liu Yuyan before, 1 point of the total contract price is used as an incentive for a single project, the purest incentive.

Liu Yuyan welcomed this, and at the same time, the measure passed on through her mouth. This is the most effective for managers who have worked so hard to pull orders, and it also injects vitality into the smooth handover of the company.

Wu Liang stayed in Yangcheng for a week, took care of the work that had to be handled by himself, and returned to Pengcheng again.

As a result, when he was happy to think that everything in the company was straightened out, Li Yongjun passed a very bad news, and the endorsement contract price with Zhou Dong was not discussed.

Jay Chou’s asking price was 30 million yuan, which was an extremely expensive endorsement contract in 2003. He himself took the latest album "Ye Huimei" by storm in the music world of the celestial dynasty, and the title song "In the Name of Father" was also at the same time. It was premiered on more than 50 radio stations nationwide and was listened to by 800 million people. The day when the title song was first broadcast was also designated by these radio stations as "Jay Chou's Day." The popularity did not belong to anyone.

Even Wu Liang's "Colorful Days" is hard to match.

Wu Liang went back to Pengcheng and went directly to Li Yongjun's office. The upstairs and downstairs were indeed very convenient.

The wound on his body is much better, and at least he can do some strenuous exercise when lying down.

As soon as he entered Li Yongjun's door, he smiled and comforted him, "Li Dong, the other party's increase in endorsement fees is nothing more than the schedule cannot be missed, and he gave an offer at random, and is talking!"

Li Yongjun asked Wu Liang with some concern, "Then how much do you expect to negotiate?"

Wu Liang said cautiously, "At the highest price of 15 million!"

Li Yongjun is a little surprised that the other party’s lion speaks loudly. A good endorsement is a mutually beneficial win-win situation for both parties. With Li Yongjun’s big hand, under the advertising-intensive marketing model, you should understand the popularity of Xizhilang when you think about it. Pull has a huge bonus.

It is true that the sale of Naicha is based on Jay Chou’s overwhelming popularity to open up the situation among young consumer groups. This is the most important link. Without Jay’s overwhelming popularity, poor sales would be a high probability event.

This is a matter of mutual benefit. Wu Liang’s explanation is that the other party’s schedule is a problem. In fact, if you shoot an advertisement, two or three days will be enough, plus various activities, especially the audition. The hostess, that doesn't need Jay Chou to come to the scene in person, just take part in the final.

The schedule is probably only one of the factors, it is definitely not the most important one. Perhaps the other party is also testing how much his advertising value can reach, and it just happened to be delivered to the door by the happy birthday. So, what about trying it?

What if you get what you want?

In fact, Li Yongjun's guess is infinitely close to the truth. As a broker, it is not wrong to strive for the maximum benefit. However, the future cooperation is still long-term, and such shortsightedness should not be.

Wu Liang knows that Jay Chou once endorsed an advertisement for an electric car, and the asking price was 30 million yuan. For him, how many concerts would be required to get the proceeds, and he was not tempted that it was fake.

However, that was 2011, not the current three years.

Prices are not one level.

The highest price given by Wu Liang was acceptable to Li Yongjun. After the two discussed for a while, Li Yongjun finally couldn't hold back, "Wu Dong, can you win 15 million?"