Wuliang Advertiser

The sketch is a painting. The girl looks greasy. In front of her is the guy who buys coffee with her. The girl narrates, "Why am I greasy at this time?"

"The title of the advertisement is,'Meeting a miracle'! It consists of several short stories. When the girl was buying coffee, the clerk told her that the second cup was half price, and the boy behind her asked her if she wanted to make a single order. Right? The girl turned around curiously and found that it was a handsome boy, the type she liked, but she hesitated, because of the oily face, regretfully rejected the boy's proposal.

This is a movie about single dogs abuse. The content is probably, do you know how many people you missed today?"

Wang Zhuo was a little moved, but Wu Liang told him bluntly why this commercial did this. "First of all, Baicao's product positioning is all white-collar workers, right?"

Wang Zhuo nodded.

"That's right, the advertising heroine is a white-collar worker. In addition, the effect of the cream can also be shown, removing oil, concealing, and floating powder on the face. Through four short stories, it is fresh and lasting without makeup, which is a creative win Ads."

The plan Wu Liang gave was completely different from the boy-to-girl advertisement the night before. It seemed to be specially created for Baicao Ji. Wang Zhuo couldn't help but nodded, "Yes, this is the advertisement I need."

Wu Liang saw that Wang Zhuo took it, and he secretly breathed a sigh of relief, "What about Mr. Zhuo's advertising budget?"

Wang Zhuo was embarrassed and at a loss. When Wu Liang asked again, he said, "It's only about 20 million!"

Wu Liang frowned suddenly.

Twenty million is not too much, but not too much, to get rid of the cost of making advertisements. It is really hard to tell whether such a small amount of money can be splashed. Wu Liang lost his temper for a while.

He pondered for a moment and made a suggestion, "Would you like to advertise on the provincial channel, Mango Channel's "Super Girl" or Zhejiang Satellite TV's "Three Hours, Three Meals"?"

Such advice cannot be said to be too bad, but it is far from Wang Zhuo's psychological expectations.

No way, due to budget constraints, it is impossible to invest as much as Po Island.

Wu Liang saw that Wang Zhuo had no reaction, he looked at his watch and said, "It's time for dinner. Let's talk while eating at night. There is always a solution!"

Wang Zhuo agreed with a wry smile.

This kind of semi-private and semi-public banquet, Wu Liang did not call a few people, besides, she also had a headache and a lot of women were fighting together.

Especially He is ashamed. The arrival ceremony was so successful that there should always be a celebration banquet. Just tonight, Wu Liang came out to entertain Wang Zhuo by a separate table, and the accompanying people became Chu Ziman and Wu Hesitate, why are you ashamed, and Anjiliu.

With outsiders present, He didn't say much, until Wu Liang watched her with a smile and introduced Wang Zhuo, "What do you think of Mr. He's temperament as an advertising heroine?"

In fact, the temperament of He Shay is higher and colder, and when he goes to work, he mostly focuses on suits. It also feels like an urban white-collar worker, which fits the temperament of an advertisement hostess.

Wang Zhuo only considered this as a plane model for an advertising company, and he thought about it again and again, and he said, "I will think about it again!"

This is not to say that it is not appropriate to be ashamed. Wu Liang thought he wanted to find a celebrity endorsement. After all, the choice of female celebrities for cosmetics seems to be promoting that female celebrities are only so charming when they use my cosmetics, which is equivalent to showing Wu Liang did not shy away from the efficacy of the product, and asked bluntly, "Do you want to rely on the popularity of celebrities to boost sales?"

Wang Zhuo didn't nod or shook his head. He leaned close to Wu Liang and replied with a little regret, "That's not it, it's just that Mr. He's body seems to be so bad, right?"

After Wang Zhuo finished speaking, he raised his eyebrows slightly, Wu Liang's eyebrows were twisted together, and he secretly complained, "Isn't it because the base is a bit bigger, the squeeze is quite large!"

However, in this case, Wu Liang can only think about it for himself, saying that he dare not, he can only make another suggestion, "Or else learn from Youlemei on the Internet!"

This is another disguised investment. Wang Zhuo was worried about spending money, but he refused. Wu Liang's brain was a little bit painful, and he felt like Party B, so he continued to comment, "Let’s go ahead, let’s take a picture tomorrow and see. The effect, if you are satisfied, shall we follow this plan?"

Anyway, the general advertising plan has come out, whether Wang Zhuo admits it or not, that's it.

His proposal was approved by Wang Zhuo, and Wu Liang asked why he was ashamed, "He, Mr. Zhuo wants to make a commercial here. I think your temperament is more suitable. Would you like to make a sample first tomorrow? "

In front of outsiders, He was ashamed to hesitate for a while and still gave Wu Liang face, and when he heard that there was a chance to film, Wu Heyu exploded first, "Wu Liang, I want to film too!"

The silly girl was very interested in filming. It was a holiday on November of that year. This guy took a DV and went out to play with Wu Liang and went to the hot springs at Fengxiang Mountain Villa. It seemed that this girl had the potential to enter the entertainment industry.

She is so interested, Wu Liang will naturally not refute his face, smiling and saying good, "tomorrow one by one, it's time to show your acting skills!"

After all, Wu Liang really doesn't have much confidence in the acting skills of these two. This is not an advertisement for Jacques's chocolate shot by Zhang Hongning, just a real performance.

However, in fact, during the filming the next day, He Shay's performance was really remarkable. Like a idiot, facing the desire displayed by four different male partners, but because of himself The oily face flinched, and those eyes that seemed to be able to speak conveyed the style as much as that of a powerful acting actress. This made Wu Liang look sour at the scene and almost grabbed the ground. Shouted, "Why did I do such a stupid thing!"

Three scenes were selected for shooting, one of which was in the office. He Xiuxian, who was in a professional suit, just printed a pile of materials and left, accidentally ran into the male partner who passed by behind her.

The information was scattered all over the floor, and the male partner asked politely, "Let me pick it up for you!"

He raised his head and looked at the male partner. He Xiushu was amazed by his handsome appearance. He hesitated and replied helplessly, "No, I'll do it myself!"

After picking up the information, He Xiuxian closed his eyes and patted his forehead with his hands in anguish. With such an expression, it was as if a beautiful encounter was lost. Wu Liang looked at it and remembered that He and He Xiuxian had been dating. The scenes past.

There was bitterness, disappointment, and even more annoyance, but Wu Liang was silly at the time and attributed all these to "unwilling". He then understood what a shameful performance this was, but the ignorant didn’t know how. Just appreciate it.

The advertising film adopts a reversal structure, and every little story has a plot to be repeated. When He Xishu is under the meticulous care of the makeup artist and changes the brilliance, the whole person also becomes radiant. .

Especially, when the male partner picks up the documents that fell on the floor with her, and accidentally touches them with her hands, the male partner smiles embarrassedly, and how shy is as shy as her name, shy in his heart , The smile revealed even some sweet taste in it.

Wang Zhuo, who watched the entire shooting process on the spot, did not hesitate to ask to continue shooting a few other scenes, but Wu Liang had a good idea and decided to add another scene.