Hollywood legendary director

"It shouldn't be a problem to get "Kung Fu Panda" on the list next week in the first week?

In the office.

Kevin asked Liam, "I heard that this cartoon is also very popular overseas. Jeffrey Katzenberg is still great, and he dug up another hit. I just passed by a doll shop and saw a panda. Abao is very popular, and older audiences also like it, and sales are good."

"If it's only at the box office, then it's okay. If it's the weekly hot selling list of derivatives, it can't match." Liam replied.

After all, the overseas revenue of the "Kung Fu Panda" series, especially in the mainland, is more expensive than the "Shrek" series of DreamWorks' standing ace, and the publisher Paramount has made a profit-not to mention other, the film is two weeks global The cumulative total has passed 270 million, and there is no trend of falling and plummeting at all. It is quite stable. According to this trend, 600 million are firmly established worldwide.

Animation is also the darling of the licensing market. According to the toy sales estimated by The Hollywood Reporter, this animated film sold 372,000 sets in the first week and generated revenue of 62.5 million, and it can also sell 310,000 sets in the next week. , The two-week income is as high as 114.58 million U.S. dollars. Such a popular market performance is definitely not comparable to the Hulk, that is, the peak Iron Man, who can fight against one.

"How about Universal?"

Lehman on the side replied: "Starting next Friday, "Invincible Hulk" will be screened in 54 regions including Britain, France, Germany and Austria. The mainland and Japan will depend on how their local distributors arrange it. It may lag behind a little bit. Related promotion And authorized work, they are more active than us, don’t worry about them not working hard, there will be no problems.

Several powerful countries in Asia have local film protection policies. Although the market of globalized people has been liberalized, they still have to abide by the rules.

But in general, the situation of "Invincible Hulk" is still much stronger than that of the previous life, but it is attractive to passers-by. Mark Ruffalo is not as strong as Robert Downey Jr. This is a personal charm of the actor. Right.

After all, these two are standard popcorn movies, but the rhythm of "Iron Man" is smoother, and the viewing experience is a little better, not much better.

And the reason why the market surrounding the two films has such a big gap between the two films, the role of comic fans in it is very small, all depends on the attitude of the mainstream audience.

Obviously, everyone prefers the Iron Man played by Downey. This is why the next generation of Marvel will indeed be iron man-centered. It is true that the market performance will not lie. It is right for the audience to see who the audience likes at a glance. Correspondingly, the direct reason why certain roles are not played is because the audience does not buy it.

Similar adjustments are easy for Marvel. They decide who the script focuses on anyway.

......

Monday, June 16.

Lehman got up early in the morning to get the news of "Invincible Hulk" from Kevin, who was eager to call and report the news, without any surprises.

After all, the cumulative box office of 40.65 million US dollars in the two days, unless there is a big dive on Sunday, or how to win the weekly champion.

You know, this year's summer file has released so many blockbuster films. The stretched and unspanned films have all reached the top. It is really not worth mentioning. After all, the investment quota is here, and it is still a bit of face.

Of course, because the release of "Invincible Hulk" did not cause any very crushing box office situation, it only ranked first on the weekend box office list with 58.53 million US dollars, so the decline of other films is not large, like the second place. "Kung Fu Panda" also accounted for 34.32 million U.S. dollars, which was only 38% lower than last week, and it was hardly affected.

The other is that "Iron Man" fell to seventh five weeks after it was released. Last week, it was accounted for 5.13 million, North America accumulated 313 million, and global 608 million. It became the first local box office to exceed 300 million this year, and the world exceeded 600 million. movie of.

As for the Disney masterpiece "Prince Caspian", the results are still bleak. After falling 46% again, it almost fell out of the top ten, with only 3 million credits and 131.7 million in North America.

Go to the company.

Seeing Kevin who was a little excited, Lehman smiled and said: "With a score of more than 58 million in the first week, North America should have more than 250 million points. If you can also get so much overseas, you will have no worries."

"Compared to this, I think Iron Man's breakthrough of 600 million makes me even more happy. By the way, is DVD burning also on the agenda?"

"It's about a week, anyway, the distributors will not miss it after the "Iron Man" is drawn."

"is it."

Kevin is happier.

He can get dividends from the movie series produced by Marvel, but it is not a direct share of accounts, but the growth of project performance. Although the overall proportion of options and bonuses he has received is not high, it will be a great deal if the income is big. Very considerable income, not to mention the rise in industry status, for people like him, has always been an aphrodisiac that injects vitality.

Like this year, his annual salary + reward should exceed 40 million U.S. dollars. Among the management in Hollywood, it is also the average income of the small group of people at the top of the pyramid.

......

"Nate, how can you be so negative?"

In the room, the uncle couldn't help but lose his temper at M-Nate-Samalan, who was so drunk and groggy, who didn't care about his work at all.

Their family is engaged in medical treatment, and they are not short of money. The only director in the family who came out was trained by them. The first feature film was made by the family. The family paid for him to prepare the crew.

"I can't make movies anymore." Shamaran lay on the sofa and began to doubt life.

He studied hard since he was a child, and when he was eight years old, he decided to become a director after watching Spielberg's "Indiana Jones" in the cinema.

His father supported him and bought him a camera. By the time he was fifteen years old, he had already shot forty-five short films, an average of six a year. During the period, he wrote dozens of scripts to bring out the brightest ideas in life. Record it all.

In 1999, at the age of 29, he won more than $600 million worldwide for his "Sixth Sense of Supernatural" and won 7 Oscar nominations including Best Picture at the 72nd Academy Awards, including best director. .

That year, he was the most shining new-generation director in Hollywood; that year, he was full of spirits, and even his idol Spielberg shook hands with many famous directors. No one remembered him anymore, inconspicuous as an ant;

That year, "Times" directly commented that he injected Indian mystery into the "lifeless" Hollywood, which is no longer innovative, and boasted;

That year, some people claimed that every roll on his head was a business opportunity. Many filmmakers lined up to send money and depended on his storytelling genius.

But since when did the former glory become the shackles of Shamaran?

Was it the defeat of "The Undead", the big defeat of "Omens", and a certain Warner executive who was compensated by "Lady in the Water" scolded him in front of the media?Still locked in the Golden Plum Award in advance?

Since "The Sixth Sense of Supernatural", he has never qualified for the Oscar again, but has been shortlisted for three consecutive times.

Thinking of this, he lost his mind.

The uncle looked at his decadence and didn't know how to comfort him.

"The Calamity of Extinction", which was screened at the same time as "Invincible Hulk", was opened in 2986 theaters and earned 30.5 million US dollars at the box office in the first week of last weekend.

Comparing the cost of 60 million U.S. dollars and the promotion cost of more than 20 million, the performance of "The Catastrophe of Extinction" is really not bad, but the word-of-mouth is rotten again, and the next week’s screening, it plummeted by 60% again. This has been the case for several consecutive movies, slumping and flying.

Breaking up with the old customer Disney, "Water Monster" failed at the box office, and the mainland was only 42 million US dollars;

"Undead"'s global box office of 95 million was also unprofitable, and the new owner, Warner Bros., swept it out. Fortunately, 20th Century Fox made a rescue and it seemed to be a failure. Although there was no big defeat, it is very realistic. The genius director has achieved even more achievements. The five majors have been pitted by him once. It is really fair that every family will not fall.

Possibly, it may be that his debut record is too brilliant, and he can't find his direction...