Losing Money to Be a Tycoon

When I first heard the four words "spam classification”, Pei Jian didn't notice any danger.

After all, the garbage classification thing is a big trend, all countries around the world are doing it. Although it seems a little early to do it domestically in 2011, the world would have had some progressing phenomenon, Pei Huan has already experienced it many times.

Moreover, the classification of garbage is nothing more than developing an environmental awareness and causing people a little trouble in their everyday lives, and does not have much impact on their lives.

So Pei Qian didn't react to what “garbage classification” meant to him at first.

But after a slight stun, Pei Huan suddenly reacted.

The garbage classification has nothing to do with me, but it has a lot to do with touching fish takeout!

At present, all fish take-out is a unified process: white porcelain dishes are packed for delivery to the door, customers leave leftovers in the tableware for recycling after eating, take-out brothers after recycling the tableware, dispose of leftovers, dishwasher wash the tableware and disinfect them, reuse them.

Bad things are on this “handle leftovers”!

In fact, Pei Qian didn't even think of this layer when he first started. He just felt that recycling the tableware could make take-out brother go a little more, spend more money, and lose the tableware and pay more.

But once the garbage classification is rolled out, that's not the case at all!

For customers, touching fish take-out is not to worry about leftovers or disposables compared to other take-outs.

After the other takeaways, throw the lunch boxes, utensils and leftovers separately, but you don't need to touch the fish takeaways, just put the whole set of utensils in front of the door and wait for recycling as usual, saving you a lot of trouble!

Originally, the premium for fish take-out was high. Other take-outs can compete with fish take-out based on the advantage of "cheap and convenient”, but now...

The more Pei Qian wanted to panic, he left immediately and went to Touch Fish Delivery Store No. 1 to see the disaster!

……

Touch fish take-out no. 1, food lab.

Rainy Morning is worried about the prospect of fish take-out.

After looking for Bai's general report, Bai completely ignored the data, but operated a wave of opposites in an unclear sense.

Touching fish take-out clearly performs better in ultra-first-tier cities and first-tier cities, and in cities with fewer shops outside Handong Province, but President Pei went the other way, allowing Rain to lay all the new branches in Jingzhou City and other cities in Handong Province.

Fish takeout outlets throughout Handong Province are now clearly saturated, especially in Jingzhou, and there is a competition between fish takeout outlets for business and customers.

Of course, the so-called “saturation” is a relative concept, not that it covers all of Jingzhou, but that the number of outlets touching fish take-out has exceeded the actual demand of users in terms of the existing number of users touching fish take-out.

There is no other way, Rain is already trying to avoid overlap between the two stores before opening the store, but there are too many fish takeaways in Jingzhou!

At the end of the day, it was like seeing a sewing needle, obviously there was a certain overlap with other stores, that's all.

Overall, fish take-out is currently more common than demand in most cities in Handong Province, especially in Jingzhou.

In addition, Rain Morning still has headaches... and this brand.

According to the pilot situation, the reputation of Food-Head is really good, but it is only open to Tenda's loyal users. It requires customers to achieve a certain credit rating, and the number of customers itself is small.

While there is a certain premium on food and itself, customizing food boxes, purchasing ingredients, training chefs, washing dishes, etc. requires a lot of money to sell just a few pieces of food... and there is no way to cover current expenditures.

The original idea of Rain Morning was to make food and make high-end brands, just like many car manufacturers make extra high-end luxury cars, not primarily to make money, but to show muscle and create a downbeat on other brands, thus enhancing the high-end value of the main brand.

If you follow this line of thinking, Food & Peace should be small and beautiful, high-end services offered in specific big cities, major stores, not expected to meet the needs of everyone, but more muscular and high-end food displays.

However, General Pei's thinking remains elusive.

President Pei requests that the food and this brand be immediately extended to all fish take-out outlets, even those in tier three cities.

Includes all fish net cafes that already have a fish takeout business and is updated completely synchronously.

As a result, every store will have to reinvest a lot of money in purchasing food boxes, training chefs and purchasing ingredients, which will boost losses for all stores at once!

When we saw the slightest profit dawn of Rain Morning, we were instantly beaten by President Bai's combo fist, and touching the fish takeout turned into a lossless bottomless hole.

President Bae, what the hell does this mean?

Rainy Morning is really incomprehensible.

He also discussed these issues with Lin Chan Rong of Nobody's Restaurant. However, Lin Chan Rong could not say one. Therefore, he simply said that he couldn't figure it out and waited patiently. President Pei must have made other arrangements.

So, these rainy mornings busy opening stores, promoting food · and, on the other hand, the 24-hour high intensity of Mopei's overall sincerity.

Yet nothing has been gained.

After touching the fish take-out store No. 1 to let several customers try the new products touching the fish take-out, Rain Rain picked up a spot in the store to sit down and continue to think about Bae's intentions.

At this point, however, new order voice prompts rang frequently in the store.

“Ding, new order. ”

“Ding, new order. ”

“Ding, new, ding, ding, new order. ”

At the beginning, Rain Morning didn't care because it was already around 5pm after watching the time. It was almost dinner time and it was normal to have new orders.

After a while, however, Rain Morning suddenly realized something was wrong.

This new order is inevitably too frequent, this has never happened before!

In particular, many voice prompts for new orders are linked, which is something that happens when several people place orders at the same time.

Rain rushed to check the backstage and found that the number of orders for Touching Fish take-out No. 1 was growing rapidly, a significant increase of nearly 40% compared to the dinner time yesterday and the day before!

Rain was surprised: “Business is good today! ”

But at the same time, I wonder, what's wrong with everyone today, why do you suddenly think of touching the fish takeout?

In fact, a lot of people in Jingzhou have ordered fish take-out, but they don't eat it every day. They only occasionally think of it to adjust the flavour once, and they usually order other take-outs.

Although there are many types of fish takeaways, you will definitely get tired of eating them all the time.

Therefore, the number of users who touch fish take-out in Jingzhou is already high. The popularity is also good. However, everyone ordered it infrequently, so it is still difficult to return the book.

But depending on the situation...

Rain couldn't help but be surprised: “If you order this amount every day, you can earn it properly! ”

“Forget it, what are you thinking? How can you have this order volume every day? ”

“No, it's not a special holiday. How come so many people think of touching fish takeout? ”

The more Rain Morning wants something wrong, hurry to check with the store manager touching the fish takeout.

At first glance, this group has been sent a message to the screen!

“Look at this news! ”

“[Link] The ‘strictest garbage classification' in Handong Province is fully implemented! ”

“[Link] Fostering awareness of the classification of garbage is imperative”

“[Link] Lead the trash classification into new styles, new habits! ”

“Already rolled out? ”

“Yes, the consultation phase is over, now fully implemented in Handong Province, and Jingzhou is the focus of the demonstration city. ”

“Some communities are already checking the garbage classification today, and the garbage can no longer be thrown away. ”

“So soon? No wonder my order exploded today! ”

“My order also exploded! A typical store in Tier 3 small town. I don't have many customers all year round. I was shocked when I came out with a dozen orders today! ”

“Forget it, I have to hurry up to the kitchen. ”

Rain rushed to the link in the crowd to see the news, which made me realize why the order was skyrocketing.

Handong Province is going to classify garbage!

The classification of garbage is a matter for every city, but it is clear that this garbage classification policy in Handong Province is the strictest ever, divided into four main categories: surplus garbage, recyclable garbage, hazardous garbage and other garbage.

Kitchen garbage and recyclable garbage are immiscible!

Most take-out packages use plastic meal boxes and plastic bags that are recyclable and must be thrown into the blue bin, while the surplus kitchen garbage must be thrown into the green bin after “broken bags”.

This means ordering an ordinary takeout, and throwing leftovers in the takeout separately from the takeout box and plastic bags!

Rain had to slap the table in the morning and suddenly realized: “I get it! ”

“So that's what Pei always meant! ”

“If you consider this policy as a garbage classification, then General Pei's series of initiatives is the best solution! ”

“By opening outlets for fish take-out mainly in Handong Province, especially in Jingzhou City, consumer demands under garbage classification conditions can be maximized. ”

“If we open stores to other cities in the country as I thought, then the local needs of Handong Province guaranteed by the garbage classification will certainly not be met! ”

“As for food · and the brand opening in all stores, it's even more important to have two key effects:”

“In addition to showing all eaters the high-end brands of fish take-out, there is also a diversion of demand, where customers who want a higher end experience can order... and, if they don't care, order regular fish take-out. ”

“Perfect! ”

“Has Bae heard the wind long ago, or predicted a trend? ”