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Ma Yun's office is called Taohuadao.

Ali's bathroom is called Tingyuxuan or Guanputing.

This is one of Ali's corporate culture.

This is also a point that Wu Liang admires. He also wants to practice a set of his own cultural system in his company. However, the fact is that "corporate culture is not designed, but grown."

Just like Ali, the original Ali was actually a BBS. Everyone who enters a community has to register a user ID in the forum. Just like Ma Yun likes Jin Yong, many people register with the name of martial arts novels, and then continue to develop. Until now.

The flower name has become a symbol of his own. Everyone who joins Ali will first think of how to make a flower name. Wu Liang also has it, but the little treasure in his picture has been used, and he can only think of another one—— Thanos, no one knows how this name came from, but Wu Liang didn't care about it, so he said I just use this.

The increase in nicknames means the increase in personnel. With the continuous development of Taotao.com, the office cannot accommodate so many people. The company's office location has moved from the original West Lakeside to an office building for the first time-Huaxing Technology Mansion, but in the final analysis, this is someone else's place.

Ma Yun watched Wu Liang go around and mixed up an office building. His eyes were hot, and he begged Wu Liang to also help him build a building. Wu Liang thought about it, "My money was not brought by the wind, or else, If you sell me some more shares, won't you have money?"

Ma Yun's face turned dark, and Wu Liang smiled, "The enterprise has developed to this point, with tens of billions of sales a year, and the government will not sit idly by!"

This is the same reason Ma Yun thinks about. Last year’s annual meeting was attended by people from the district government. Presumably, coordinating this resource shouldn’t be a big problem. Wu Liang also licked his face and asked, “It’s just the funding?

Wu Liang barked his teeth and replied, "I will find someone to build the building, and I will pay the money in advance. For one year, if you can't afford it, do you use the shares to offset the account or Ali to offset the account?"

Cai Chongxin happily praised Wu Liang on the side, "Thanksgiving, I know that it is definitely a good thing to have a local tyrant behind Ali!"

Wu Liang just agreed verbally. He praised Cai Chongxin so that he would not be fooled by him. "Don't, my brothers will settle the accounts. First, how much do you plan to build?"

"How can you start with 300 million yuan?"

Wu Liang thought for a while, "Well then, think of a way, get more land, and I will build a building next to you!"

Cai Chongxin and Ma Yun looked at each other. They both knew that Wu Liang had always been a person who was not profitable and could not afford to be early. Such a happily promised promise must be something, but this obviously looks like a losing business, Wu Liang Just cover up and agree, isn't he stupid?

Ma Yun asked tentatively, "Then how to deal with this land?"

Wu Liang went back unceremoniously, "How much did you take and how much did you transfer to me? Why? You want to make money from me?"

Ma Yun smiled slyly, "Okay, no problem!"

"Then sign a formal contract! Save you shame!"

Ma Yun grinned her neck and called out, "Am I like that?"

Wu Liang rolled his eyes, "When you didn't have any money, you almost sold it to the company, so don't tell me this!"

Cai Chongxin was on the sidelines and said, "The Tyrant is right. People are willing to pay out to help you build a building and provide the company's office environment. What else is not enough!"

Wu Liang raised his head, ignoring everything, "I feel like I am your babysitter, and if I don't have any money, I will know that I will not pay interest!"

Cai Chongxin did not answer the call. In fact, what he understood in his heart is that Ali does not lack funds now, but only wants to use the money on a knife edge. If you want to make a large-scale investment, the door of the bank is open and the financing channel is open. It is also open, but what he understands better is that Wu Liang values ​​Ali shares.

He would rather suffer a bit of a loss, and he would not want other investors to come in for this reason, and he didn't know whether he was purely because of shares or because of Ali's blood.

Wu Liang did not mention this in front of people, but Cai Chongxin understood that driving Sun Zhengyi out was the first step. The second step Ali wanted to use shares to acquire a search engine, but Wu Lianghao refused without hesitation. Then Wu Liang provided the core of the Sozhu input method and the part of the search engine for free.

With the increase of products on Taotao.com, search engines have also invested a lot of manpower and material resources. Even if so many people enter, the increase on Taotao.com is nothing more than labor costs, which is no more than starting a multi-billion dollar merger and acquisition. Less money.

In the previous life, Taotao.com used shares to acquire the Yayan Dynasty, and 40% of the shares and 35% of the voting rights were gone.

Of course, at that time, this transaction cannot be said to be at a loss. One billion yuan plus all the assets of the Yayang Dynasty, this sounded the clarion call for Ali to defeat eBay, and blocked the entry barriers of many Internet companies that are ready to move to e-commerce. .

The most important thing is that Ma Yun took this opportunity to gain control of the company.

Prior to this, Sun Zhengyi was very excited by the price offered by eBay. Ma Yun was facing the crisis of the company being sold and her own dismissal. She found a partnership with Yalum. Yalum acquired 40% of Ali's shares, and investors other than Softbank such as Shareholders such as Gao Sheng and Fidelity withdrew in turn, making Ali's shareholder structure relatively simple, and Ma Yun also grasped the right to speak with Alibaba.

In this life, because of Wu Liang’s existence, Sun Zhengyi was kicked out early through official cooperation under the circumstances of Taotao.com’s unknown situation. Now Ali, in addition to Ma Yun and his management team, also Only a major shareholder like Wu Liang.

It can be said that Ma Yun is very grateful to Wu Liang.

Without Wu Liang, Ma Yun had a little lack of confidence in the face of Sun Zhengyi.

With Wu Liang, Wu Liang asked for money and ideas, and he was purely a mom-level character.

But Wu Liang had to do this. Ali's business model has gradually become clear. At this time, the most worried thing is that all kinds of venture capital are swarming in, and Ali seizes this market, and this market becomes a red sea as soon as possible.

This is what Wu Liang didn't want to see.

Therefore, Ma Yun took Wu Liang to the army on the grounds of building a building, and Wu Liang recognized it.

Isn't it money? He just thinks of a way to make money himself. Raising the threshold of e-commerce with big money is the most important thing.

In addition, the merchants in Taotao Mall must be firmly tied together to advance and retreat together. Otherwise, when a platform announces a free money burning strategy, it is still a matter of whether Taotao Mall can handle it.

This is the consequence of changing the course of history. Ali's development trajectory has changed beyond recognition. Wu Liang does not know what kind of difficulties he will face in the future.

However, he firmly believes that Ma Yun and his team will face up to the difficulties, and he only needs to be backed by funds. Building a building is only the first step. "If additional investment is needed, I will find a way. This year, one billion investment is not a problem! The problem is, how many shares can you share!"

Ma Yun did not say, but asked, "Does Dapingyang Computer Network sell it?"

Wu Liang laughed, "Are you rich?"

Ma Yun shook her head.

Wu Liang stopped thinking of him directly, "The top priority is to send eBay these foreign jackals out first!"

Ma Yun was a little confused, and Wu Liang told him patiently, "I gave an online authorization to sell companies like Double One, Good One, and Wu Yinliang. Only Taotao Mall is legal!"

The power of attorney is nothing more than to improve the credibility of dealers and facilitate their marketing activities.

The same is true for online authorization.

Double One, Good One, and Wu Yinliang stores have followed the B2C model from the beginning, but there are more online stores that follow the dealer model. Simply put, dealers sell things online.

The number of this part of the group is very impressive.

However, many companies do not have a deep concept of network authorization, which has caused a very troublesome problem.

In the traditional sense, dealers have their own sales areas. What about online stores?

They are sold all over the country, and small individuals can’t control them. I won’t go into details anymore. What about larger ones?

Therefore, there is the concept of authorization, which is equivalent to a company's management and control method on the website sales channel.

The most important thing is that there are still many merchants who have not opened their own shops on the Internet, but some of his dealers are doing these things. Shuangyi also has such a thing, so there is this authorized existence-as long as I authorize, things are authentic, not authorized by me, sorry, I don't recognize it.

This is the traditional channel management transplanted to the network, this concept is not difficult to understand, Ma Yun understands in seconds.

What Wu Liang meant was that with the establishment of various online stores like mushrooms, if the channels are not controlled, it will inevitably cause chaos in the channels.

Co-manufacturing of online stores has a positive meaning for both parties. Taotao.com has attracted manufacturers and their online channels have become more standardized. This is a win-win choice.

The most important thing is that this lays a good foundation for the subsequent platform disputes that may exist-so many manufacturers are the foundation of Taotao.

After all, many of Taotao.com's stores are still free, and Ali's profit is only the part of the interest income generated by the buyer through only paying the third party's funds.

Judging from the current platform profitability, the service fee of Taotao Mall is increasing month by month, and it will be exceeded one day in the future. The interest income derived from the deposit of Taotao.com funds is the foundation of Ali.

In short, if the love crazy phone does not sell products on Taotao Mall, the biggest loss is of course Ali.

As for the cooperation with other platforms, it is entirely possible, unless Ali's platform is the world's largest and merchants cannot do without.

However, this is four years after all. In the true sense, C2C is the second year, B2C is the first year, and competition has just begun.

Even Wu Liang has started planning B2C things, can Ma Yun not worry?

Therefore, Wu Liang told Ma Yun not to think too much, and to tie up his fence first, and to increase the scale of the platform and kill the rest of the stores is the top priority.

Authorization is just one measure.

What's more, how to deal with Dangdang.com?

This is the purpose of Wu Liang, Ma Yun, and Cai Chongxin's "Yiguo Chat" today. The title is "The wolf is here, how do we face it!"

Ali’s so-called Guochao culture was established during this period.

With the fancy name, the barriers between the superior and the subordinate are broken, and after breaking through the barriers, all employees who are interested in the topic are open to chat, about the company’s culture, opinions at this moment, and decisions are made on the spot. This is the fruit chat that has broken through the hierarchical boundaries.

Wu Liang has no private possessions. When he decided to participate in the fruit chat held by the two giants Ma Yun and Cai Chongxin, he had put all his thoughts down and dealt with it wholeheartedly, which was better than communicating with Ma Yun alone. Many.

So, wolves are here, who are there?

How does each wolf do it?

These are all things that are actually placed in front of Ma Yun.

There were various voices at the scene, and Wu Liang was listening to their opinions, and it was very lively.

But after everyone had expressed their opinions, they would always look at Wu Liang blankly, waiting for Wu Liang's conclusion.

Wu Liang doesn't want to be issued a pig head card. His consultant status is to put it bluntly. He is a person who relies on ideas. If your idea is issued a pig head card, it means that your opinion is opposed.

Although most of Ali's executives have been issued pig head cards, people like Wu Liang with a God's perspective have also been issued. Wu Liang feels that this is a kind of trampling on the glory of the traveler.

He proposed the strategy of sub-branding, "Dangdang mainly sells books, and the most traditional transaction is cash payment. His advantage lies in the early development, so many stores, and the variety of products! So, why can't we set up a bookstore called Ali Library, or Cangjing Pavilion?

Bring the owner of Dangdang.com?

As a result, something called a sub-brand was derived. We all know that there are three major brands of Tongji Auto, Piccolo, Cadillac and Golden Bowtie. Similarly, the establishment of Taotao Mall can be said to be a sub-brand of Ali. Paybao is, Taotao.com is also, Ali Bookstore will be, of course there will be a furniture store?"

Someone specifically recorded what Wu Liang said. This is a system established by Ali's Guan Mingsheng.

In two thousand years, Guan Mingsheng joined Ali from Tongmai Electrical Appliances. The first thing he did when he took office was to convene a meeting for senior executives and asked, "Alibaba has developed to the present, what has supported the company’s development to the present, everyone has Didn't write him down?"

Therefore, Ma Yun gathered the relevant personnel and began to summarize, so Ali’s famous 271 assessment system was established. It can be said that Guan Mingsheng is the initiator of Ali’s corporate culture. He concreted the original vague existence and formed a real deal. Things that are visible and tangible.

Including, Guochao’s transcripts and meeting minutes like this are very important things. Ali’s growth record or history may be extracted from this.

Similarly, his experience in serving as a domestic helper strongly agrees with Wu Liang's analysis, and he nods to express understanding from time to time.

Wu Liang reciprocated the peach, smiled kindly at him, and continued to preach, "Have anyone in this room read the novels of Qidian.com?"

Many young people have raised their hands, "In fact, Jiang Peng can refer to the web design of this website. Each list is actually a recommendation. You can regard many online novels as Taotao.com. All kinds of commodities and each novel type are regarded as various sub-brands of Taotao.com. How much is such an advertising space worth?"

As Wu Liang was talking, the topic turned to Ma Yun again, "Can you sell Ali?"