Wuliang Advertiser

Wu Liang’s words of comforting Meiqi seem to have played a role, “As the general manager of Liangzheng Fund, Yan Yisheng will always have a variety of good investment projects that require her to investigate on the spot. Flying everywhere in the country will probably become a norm. Moreover, when she comes to the magic city in the future, I will try my best not to come!"

Although this is the case, in fact, how could Wu Liang not come often in the most developed areas of the advertising industry, but Yan Yisheng would come less often.

After this incident, it seemed to confirm the territorial consciousness of several people. Majestic stayed firmly in the magic capital, Yanni was busy with her career in the capital, Zhang Hong Ning settled in Pengcheng, and Yan Yisheng ran between Pengcheng and Yangcheng, but only regarded Pengcheng as I will go back to Yangcheng on weekends after I leave my place of work.

Chu Ziman and Wu hesitated to settle in Luocheng, but occasionally, Chu Ziman took the trip to these first-tier cities as a copy, and met Yanni without hesitation and invited her to join hands to deal with Wu Liang, the big boss.

This kind of division, Wu Liang also slowly came out, especially this time, through the geographical division, can actually dispel the depression in Majesty’s heart, it has to be said that women are really a strange creature, so As for the next morning, I woke up and cooked breakfast for everyone. Although it was a simple fried egg sandwich with fresh milk, some of them were eaten, but there was nothing they wanted.

Wu Liang ate two pieces hungrily, a little bit unsatisfied, Majestic handed it over the bite of bread, Wu Liang took it unceremoniously, and did not hesitate Yan Yisheng's strange eyes to wipe it away.

In the morning, he has more important work to do.

The second advertising company recommended by Guo Lijuan for her acquisition is an outdoor advertising company that has the right to operate the LED billboard on the top of the Huaqi Building.

According to Wu Liang, among the shareholders of this advertising company are former Olympic champions, who specialize in outdoor advertising on both sides of the Huangpu River and along the elevated highway in the center of the magic city, such as the inner ring road and the north-south elevated road. His outdoor advertising sales are 2002. Ranked in the top ten in the magic city, the strength is good.

However, the better the company's strength, the more it will be affected by SARS. The advertising profit in 2003 was almost zero for the whole year, otherwise the boss would not want to resell the Huaqi Bank building on the top. The right to operate LED advertising screens.

Wu Liang and his entourage arrived at No. 333 Yishan Road, the 8th floor of Huixin International’s business office building. This is the office location of Modu Juxian Advertising Media Co., Ltd. The office is not big, which is about a hundred square meters. It is obviously used for charging. Facade-otherwise, why bother to spend such a large price on renting a room in an expensive commercial office building? The resources of buying more outdoor billboards with these funds are not better than anything else.

However, after printing that sentence, it's really easy to get rid of it when the pace is big.

Speaking of outdoor advertising, we have to mention Lujiazui. 2006 is the end of the full opening up of the financial industry in the Celestial Dynasty. More financial giants and multinational companies will settle in the Lujiazui Financial and Trade Zone, plus the surrounding "residents" High-end, Lujiazui has further become a landmark battlefield for advertising of major international brands.

Outdoor advertisers have speeded up the competition for outdoor advertising resources in the area. Unfortunately, the influence of SARS on the celestial dynasty has not been eliminated. Many people have plans to tighten their belts and live a hard life. In the special period of last year, public service advertisements had to be played. Even if such important resources were seized, the hard days of Juxian Advertising Media Company came.

Wu Liang heard these complaints from Guo Lijuan. As the leader of the largest advertising company in the magic city, she has experienced many mergers and acquisitions. Naturally, she values ​​the work behind the acquisition very seriously. She can drag Wu Liang's appeal quickly. It took a year to get it done, and it was obviously not a battle of uncertainty.

Cai Zhengzi, the boss of Juxian, is a turtle. He has seen many giant LED advertisements in the world in the more developed places abroad, such as Times Square. He relies on his keen sense of smell and believes that outdoor LED advertising is extremely advanced. There are prospects, so I invested 10 million to register a company in Magic City, named "Juxian", and bought a lot of advertising resources, wanting to do something on the giant LED display.

He invested in the display screen on the top of the Huaqi Building, as well as the resources on the top of the Oriental Commercial Building.

According to the current market, only the giant LED advertisement on the roof of the Oriental Commercial Building, the length of the advertisement is generally 30 seconds, and the monthly income is about 300,000.

The LED advertisement of the Oriental Commercial Building is known as the world's largest arc advertisement. The price is not high. If you put it on the top of the Huaqi Building in a better position, it will be no problem if you turn it over for 300,000 yuan.

However, Boss Cai was born at an untimely time and met SARS. Even if the demons weren't the worst-hit area, this had a great impact on his company.

As a result, Cai Zhengzi got cold and tried his best to support the company not to fall.

During this period, many people came to Mr. Cai to propose the acquisition, but the price given made it unbearable for Cai Zhengzi. For his 10 million registered companies, many of them only reached 3 million, and some even wanted to throw one. The millionaire wants to take away the management right from him.

It's tolerable or unbearable. Both are in the same industry. Boss Cai has also been brilliant. In 2002, he was also regarded as a rising advertising celebrity in the city. He has these two resources. People who keep saliva are those who can make money by lying down.

This is not difficult to understand. Media-based advertising companies made money like this two thousand years ago. After the planning advertising companies that prefer advertising creativity became popular, many advertisers gradually felt that the agency system might be more suitable. They, these media companies, you can tell by looking at the level of advertising they produce. Not to mention how much sales they can bring to themselves and expand their company's brand, it is enough to not discredit their company.

All in all, Cai Zhengzi, who has been in the past, feels that if his company can persist until 2006, he can still rest assured with these two large screens, and his opponents can naturally see it, but the troubled Phoenix is ​​not as good as another Bird, knowing that Cai Zhengzi is in trouble, just don't push you a bit, and hope to sell the company a good price to start a new stove, you think too much!

These business matters are really normal. The only thing that Cai Zhengzi is unbalanced is that his breath is not going well, people, he still fights for his breath without steaming the steamed buns. Faced with the low prices of many people, he just treats him. The ridicule was ignored and ignored.

Until one day, Guo Lijuan, the most famous advertising expert in the magic city, told him, "There is a company that is very interested in your company. Do you guys meet for a chat?"

He knew Guo Lijuan from an industry association in the magic city, and he handed out a business card, but he did not expect that Guo Lijuan still had his business card. This made him have a good impression of Guo Lijuan first, and she said the acquisition The credibility of things will naturally be higher.

Early this morning, he packed up early and saw that it was almost time, waiting outside the office, waiting patiently.