Wuliang Advertiser

In 2002, the Celestial Empire opened film distribution, shooting, and screening.

Tianchao Movies implements a theater system, and theaters can freely choose theaters to join to obtain film sources.

Film shooting is no longer monopolized by the film studio, as long as the shooting permit and the screening permit are obtained. This is why Ning Hao dared to shoot alone.

Cinemas use the form of split accounting to share profits, and Guojia stipulates that the theater party shall not exceed 50%.In other words, a movie ticket is 60 yuan, and a movie theater (including theaters) is charged 30 yuan, and then the distributor, producer, film special fund (5%), business tax (3.3%) and other additional parts Split the accounts proportionally.

Adopting the theater-line system model can be regarded as the introduction of many foreign advanced experiences, and it has also borrowed the power of capital.

So, here is the problem.

Ma Yun's ticket buying function is like a rock-stirring stick, which has given the domestic more than 30 theaters a goofy jump. Everyone wants to cooperate with Ma Yun to seize the opportunity. The reason is this thing. It's almost free, except for the need to spend money to improve the network, and order a few more machines, a theater can get tens of thousands of dollars.

The theater doesn't seem to have much resistance to this free thing.

In fact, some cinema chains have also paid attention to this new thing. In the past, cinemas have thought of various ways to increase the kindness of watching movies, such as posting related movie information on blogs, or screening times, and various coupons. Wait.

Effective, but the effect is not obvious.

Compared with the ticket shopping function, it is simply horrible.

Wu Liang has seen some functions of Tao Piao, and basically has everything that should be there, such as film information, posters, screenings, the number of remaining tickets, etc., which is a one-stop service.

Many people buy tickets in advance before going out to go shopping, and they can watch movies by changing tickets at the time, which is a lot more convenient.

It can be said that the theater is supported.

But for the cinema, I always feel that something is wrong. After thinking about it, someone put forward a point, "Ma Yun is doing this, is this a loss for money?"

After analyzing, some people think that the Internet burns so much that it is not for listing in the end. You can have more free things.

This is most of the point of view. However, since the theater chain can grow to such a large scale, someone can always see that there is no free lunch in the world. Although it is not clear now, the truth will become clear one day.

So, the theater focused its attention on Ma Yun and the capital behind Ma Yun, and then Wu Liang emerged, and he also invested in a movie...

The theater can be considered to understand why Ma Yun did this. It is nothing more than the capital has also matched the sweet pastry of the theater. If you want to share a piece of the pie, since you want to stretch your hand, can you not give you some color?

The people behind the theater lined up with each other, saying that there is a raw melon egg who wants to enter the venue. Let him pay the tuition first?

The final result is that the rate of crazy stones is astonishingly low, only 5%.

Cinemas don’t buy it, and theaters don’t buy it. This is completely different from the popularity on the Internet.

Ning Hao told his guess. Wu Liang pondered it. He thought of the wandering earth inexplicably. This was almost a reprint of that movie. Wu Liang remembered it clearly. Wu Liang's first choice for the New Year film Not Earth, but Mars, uh, aliens.

Wu Liang said cautiously, "For example, who wants to eat the food cooked in the canteen of your factory when you get it in a five-star hotel? Conversely, how many people do not want to eat it?"

The implication is, don’t care about the theaters and theaters. If you want to make a debut, you will always face such a dilemma. In the end, you still have to talk about word of mouth. The quality of the film is good, and neither theaters nor theaters will make money. Can't make it?

Ning Hao and Wu Liang discussed the matter. Tian Tongyuan listened honestly and did not interrupt. When Wu Liang attributed the problem to the cause of "new work, new work", he spoke, "Old Wu, I think it should be more than It's that simple! If Huayi wants to win a newcomer, the filming rate will not be so low! Will it have something to do with your lawsuit?"

This reason cannot be ruled out.

Uncle Zhao, as the core figure in the northeastern circle, was slapped like this by Wu Liang. It was unscrupulous and thankful that he hadn't put out cruel words. You Wu Liang stepped forward again into the core turf of the army, and you won't destroy anyone.

In a word of this kind of boss, not to mention how many people jumped out and cheered their feet, and they still have the ability to stumble.

Wu Liang was silent, and then he said, "I will think about it again, oh, yes, mouse, you have to have confidence in your movie, word of mouth is coming, and my promotion on the Internet will be more effective. The effect is that you won't sit back and watch in the theater!"

Ning Hao nodded helplessly, "I have confidence!"

Originally a happy party, Wu Liang seemed a little depressed because of such a mess.

However, fortunately, Gao Qingsheng also knew the news of his arrival in the capital, yelling to answer the wind for the boss, Zhou Hongwei even called and complained, "Master, you have forgotten me!"

Faced with so many sudden calls, Wu Liang guilty of choice difficulties, until Li Yanhong also called and said, "I have come to Beijing, sit down at night!"

Li Yanhong can send out such a signal, which means that he intends to ease the tension with Wu Liang.

This is a good thing, Wu Liang agreed with a smile, "Is there a lot of people here?"

Li Yanhong said, "Then I book a big table, what about a 16-person table?"

Wu Liang nodded and agreed. After hanging up the phone, he asked Tian Tongyuan, "You told Li Yanhong that I came to the capital?"

Tian Tongyuan did not deny, "People are about to go public, so you have to care about our own investment!"

Well, this reason is very powerful. He is used to being a shopkeeper. Since the last time he finished pitting thousands of Baidus, he has always felt that there is a hurdle between Li Yanhong and Li Yanhong. Yuan is in Beijing, and he is also a shareholder of Liangzheng Fund. He exercises his obligations and puts the title of director in Qianbaidu to manage this part of the fund.

Wu Liang is not careful, Li Yanhong is like this, what else can't let go.

Otherwise, the mentality of this person is always changing. The existence that he once looked up to, because after he scammed the other party, he felt that the big guy was nothing but that. It was nothing remarkable. He smiled and said, "That's OK. Eat him a good meal!"

Ning Hao politely refused, saying that it was because of the camera equipment at night, so he stopped eating together.

Wu Liang hates iron and steel. "Your movie promotion has to count on Li Yanhong to help you! You are responsible for pouring him at night!"

There doesn't seem to be anything Xu argued about here. He was also persuading him, "Director Ning, you go, I will arrange the camera equipment!"

Wu Liang glanced at Xu Zheng in amazement, the admiration in his eyes was full of admiration, and the characters who could be mixed in the film and television circles of the celestial dynasty still had the ability to observe words and colors.