Wuliang Advertiser

Chapter 570

The night in Los Angeles is not prosperous, but for Mr. Bai, this is equivalent to inspection, and there is nothing to refuse.

In fact, the mall here is open until eleven o'clock at most, and the supermarket closes at 9:30. Wu Liang and Mr. Bai and others can only take the stairs to the underground garage.

Chu Ziman and others were already waiting in the car, and the air conditioner in the car was cool.

Wu Liang got in the car and asked everyone what they had bought. Yan Yisheng stared at him bitterly, "I didn't buy it, just wait for you to give it a gift."

Wu Liang smiled, "Didn't you give it, eight million, five million, ten million billboards."

Wu hesitated to learn the expression of the hostess of Youle Mino Tea, "Ah? Why am I the least."

Wu Liang laughed, "Then you have to ask your sister Yan."

The gift is clear, there is nothing that can’t be said. He Xianxie actually sat in the back row today, with Yan Yisheng and Wu Heyu next to him. Wu Liang was a little surprised, "The new company’s affairs have been discussed?"

He Xiuxian couldn't see any expression on his face, and replied straightforwardly, "A round of financing of 13 million yuan, Yan Jie 12%, hesitation 8%."

Wu Liang wowed, "65 million, congratulations, shame, and successful becoming a millionaire."

The corners of He Xiuxian's mouth turned up slightly, "How can a good sentence come out of your mouth and it will change its flavor."

Wu Liang laughed stupidly. Wu realized after hesitating and asked, "Where is Sister Chu's gift?"

Chu Ziman sat in the front row without looking back, "You young people can just celebrate the holidays."

Wu Liang heard the obvious sourness, released his hand from the gear, and gently squeezed Chu Ziman's hand. Chu Ziman gave her a white look and said in his heart, "You have a conscience."

Back at the villa, Wu Liang and Chu Ziman entered the house last. Wu Liang finished talking about the shares, and Chu Ziman's face was pale, "Why, you don't want me anymore?"

Chu Ziman was still smiling and talking and laughing a second, and suddenly heard Wu Liang talk about it, and couldn't help but think about it. Wu Liang hugged her and explained softly in his ear, "Silly girl, How am I willing to give you the shares to allow you to make a big pie for your employees. With the development of the good life now, the issue of shares should be on the agenda."

Chu Ziman said bitterly, "What do I want so many shares for? Just give out a little share of my own shares to everyone."

Wu Liang patted her, "Is this still the domineering female president I know? In business, for the long-term consideration of the company, a clear shareholding structure is only good for the company, but there is no harm."

From a long-term perspective, even from the perspective of listing, Wu Liang said nothing wrong. However, she underestimated Chu Ziman’s love for him and how Haoyishi developed. She knows best. In the beginning, she Thinking that Wu Liang wanted Jinwu Cangjiao, she bought a pharmacy and gave her an explanation, and then a SARS followed, which completely changed her perception of Wu Liang.

He was like an unknown prophet who anticipated the impact of SARS on the people of the celestial dynasty. He prepared related materials early, and found a hundred million to go up and down. He drove around in the car day and night, and coordinated various relationships. It was a p2p. , Have almost been intercepted many times, if it weren't for someone to eat, it would be too ugly, and some big guys couldn't stand it and arrange for a good life to be on the news, he estimated that the bones and scum that was chewed would not be left.

She herself even watched Haoshi's development from a small pharmacy to hundreds of stores now. After that, Haiwang Biotech became a shareholder. According to the valuation at the time, with 200 million ten-point shares, Haoshi just It is worth 2 billion, which is more than 300 million based on the 16% of the shares given by Wu Liang. It is such a huge handwriting to spend a holiday made by himself, and it is estimated that only this stupid man can do it.

This is one aspect of it. On the other hand, it allows her to put aside all worldly eyes and follow Wu Liang. It is also what Wu Liang did during the SARS period. In Chu Ziman’s view, this is a kind of love with everlasting love. The strange man without borders, based on this alone, she didn't follow the wrong person, that's enough. As for the shares, she really didn't see how much it was. There were Wu Liang and Xiao Muxi in her world.

Chu Ziman insisted, "I don't need to talk about shares anymore."

Wu Liang sighed, "This is a gift from me!"

Chu Ziman smiled, "I take it with my heart, and I will change it to something else. I will tell you when I think about it."

Wu Liang let go of her and stared into her eyes with the light in the room. He found that there was only determination and love. He nodded, "Well, let's pick up Xiao Muxi from school tomorrow afternoon?"

Chu Ziman agreed with a smile.

After waiting in the house for a long time without seeing the two of them, Wu hesitated his head and looked at Chu Ziman suspiciously. He found Chu Ziman smiling and asked in surprise, "Wu Liang, what fascinating soup did you give my sister Chu?"

Wu Liang laughed, and Chu Ziman groaned, "Bad girl, talk too much!"

Wu hesitated and giggled and yelled at Wu Liang, "Hey, the angels are waiting for the second round of investment!"

If everything happens the first time, will the second time be far behind?Wu Liang rubbed his hands and laughed, "Come on."

What greeted him was Chu Ziman's interception, "I have covered the second round of investment, let my sister first..."

On the day of 520, Wu Liang didn't rest well. Early the next morning, the phone began to vibrate. Wu Liang rubbed his eyes and got up. About the situation of 520, he must have been sent to his mailbox.

Turn on the computer, be confused for a while, then wash my face, shake the mouse, and enter the ball mailbox. The latest email is the evaluation of gold coins.

Taotao.com itself is a large shopping platform. The only drawback is that it cannot give consumers a good user experience and user stickiness. When consumers choose the products they want, they buy and pay and finally leave. , The next time you come, you can only wait until consumers have shopping needs.

Therefore, the emergence of gold rush coins is a kind of loyalty card introduced through consumers' desire for discounts, but without losing the value of the product itself, giving consumers discounts, and enhancing consumers' viscosity on Taohui.com.

The good thing is that people like discounts-if I can get gold coins every time, I would still be very happy.

But people have another bad problem. If you directly give them the benefits, they will feel that your thing is not worth the price, or how much black-hearted money you have made, and gold mining coins happen to spot this, so let consumers accumulate over time. Obtaining more gold mining coins to get discounts makes consumers feel that they are the preferential prices they have obtained through time, which enhances consumers' recognition of the value of the product itself.

The end result is that as long as you come, I am not afraid that you will not buy it. It makes sense to make money and keep people. As long as you come to visit me every day, if you don’t see a product that suits you today, I will change it tomorrow, and there will always be my own needs. The product.

When I come, I can do all kinds of marketing to you, and no one is talking about marketing in Niubi.

Through the psychological control of shoppers, in addition to the fact that merchants are willing to provide various aspects of product support for traffic, to stimulate and inspire consumer psychology, consumers have to go to Taotao every day to take a look. Once you develop a habit, you will become a loyal fan of Taotao.

The value it brings to Taotao.com is self-evident.

In the end, it is the merchant. The seller can use gold coins to increase the buyer's stickiness to the shop, allow consumers to actively interact with the shop, and increase the recognition of the seller and the consumer.

Sellers can use their own profits and marketing plans to give them the discounts they can provide. With the strong support of Taobao, the search page has a special display that can stand out from the group of sellers who have not participated in the gold coin. .

The assessment of this report that Wu Liang looked at selected the year-on-year sales data of the first batch of gold coin merchants.

But this one, the data is a bit exaggerated, just relying on a gold mining coin can not achieve that effect, the key is to support the search ranking.

If you really want to evaluate the actual value of gold mining coins, it may be better to find a few small shops to evaluate, and even chat with the owner or wife of these shops is the fundamental purpose.

Among them, there is one piece of data that Wu Liang really fancy, that is, the number of views and visits in the store. The number of views is the number of times that the store or product detail page is visited, and the number of visits is the number of visits to the store page or the baby detail page. Number of people.

I clicked on the store data of MUJI Textile Products. Before being prosecuted, the number of visits per day was as much as 500,000. On the day of the prosecution, the number of visits became 300,000. However, on the day of 520, the number of visits was unprecedented. Break through to 900,000.

Wu Liang looked at the data dumbfoundingly. Could it be that the negative information of a lawsuit can be regarded as a wave of advertising?

Looking at sales again, it just returned to the level before the prosecution, reaching 300,000 sets, which is much worse than the performance of the other gold coin shops.

However, this is considered a success, and we must believe in the power of China TV advertising.

After that, it should be how to deal with the lawsuit. Wu Liang replied, "I will handle the MUJI lawsuit!"

The sales of Wu Yinliang’s mobile phones were relatively stable. The 520 event gave earphones and attracted a lot of orders, but the delivery cycle was basically a week later. Feng Yuwu took two screenshots in the ball, one is the seller’s workbench waiting for payment and waiting The number of goods received and to be shipped, of which 200,000+ to be shipped, the data is good.

The other one is the new product release information, the storage is increased to 256MB, or the same model, which is scheduled to be released one month later.

Lin Lin’s total information, is there any data from Ali, and performance evaluation given by the advertising company. Obviously, in the past 520, the employees of Ali and Wuliang Advertising Company did not rest well, and Wu Liang did not even think about calling. Implement them one by one and point out the shortcomings in their work. At this time, giving encouragement is the most important thing to do.

Therefore, he tirelessly replied in the mail and the ball, "I have read it!"

But no specific instructions were given, nothing more.

After finishing this, it was past nine o'clock. Chu Ziman, Yan Yisheng, and Wu Yu were busy getting up. After a period of turmoil, when everyone was ready, it was already ten.

It's another new day.

However, Wu Liang, who was in working condition, received a very bad news that Li Bin from Luochai was taken away from the venue.

Yan Yisheng has a brain pain.

Wu Liang asked about the situation, but the matter was not too big. The leader of the agricultural machinery factory received the report and asked Li Bin to implement the situation.

Now that the relevant information can be implemented, it can only be said that the matter is really small, otherwise, people may not find it, and the news will be released at least 24 hours later.

After another ten minutes, Li Bin's call came back, feeling a little unstable, Wu Liang simply asked what happened, and he understood the ins and outs.

Li Bin can be regarded as the group of people who got rich first in the business. His investment strategy is very simple. He buys real estate and lives in a new house. Then the old house is either sold or rented.

The old house was located in the neighbourhood, it was convenient to live, and it was still a school district house. He didn't give it up, but chose to rent it.

The tenant did not go through an intermediary, but was a salesperson among the unit suppliers. In order for these companies to have a relationship with Luochaila, it is a good practice for the salesperson to be permanent. When commuting to and from get off work, no matter what's going on, I go to the factory every day to order. What if I encounter a suitable product?

The people in the procurement system are also human beings. You linger in front of me all day long, familiarity is the minimum. When you receive a new picture from the product department, you will immediately ask, "Can your family do it?"

The encounter is indeed in the scope of its own, and then learn about the amount, which is performance for the sales staff.

There are many such salespersons. They have been in Los Angeles for many years. Basically, they are more familiar with the Los Angeles people than the Los Angeles people.

If you stay for a long time, renting a house is the best way to save costs. However, after staying for a long time, there are physical needs. Some young people start to look for flowers and ask Liu, and some even look for long-term meal tickets.

To rent Li Bin’s house, I got a long-term meal ticket.

The cause of the incident is also inextricably related to Wu Liang. The generator set purchased by Chu Ziman burned oil and then the engine was smashed due to lack of oil. After that, Wu Liang and Li Bin also clarified the reasons for burning oil, with three key points. , Leaving aside the strength of the engine body, the valve seat is abrasion-resistant, and there is a problem with the pumping ability of the oil pump.

Too professional things are skipped. Simply put, it takes time for the oil pump to protect the various friction pairs of the engine from sucking oil to establishing oil pressure. This is also the case for many small cars, especially supercharged models, in the instruction manual. There is a very clear one, after starting the engine, idling for a few seconds before driving, the purpose is to protect the supercharger.

Among the common failures of oil burning, the oil burning caused by the damage of the turbocharger is very common. Therefore, the ability of the oil pump is very important. After Wu Liang proposed the ability of the oil pump, he asked Li Bin to do a simple test and find ten One engine and ten oil pumps are filled with oil in the oil pump housing. What is the sealing performance?

The final result is that five of the ten oil pumps have extremely poor sealing. When the oil enters here, the outlet oil is lost. The test results of ten engines also confirm the ability of the oil pump. When the oil pressure gauge is installed, the oil pressure gauge will display for ten seconds when there is a problem with the oil pump, and if there is no problem with the seal, the oil pressure gauge will operate within three seconds.

As a result, it was clear that the supplier of this oil pump ordered the suspension of production for rectification.

After stopping here, the manufacturer immediately began to crisis public relations, and at the same time questioned that the sales staff here failed to provide timely feedback, removed him from his post, and asked him to return within a limited time.

The salesperson is from Hunan Province. I have to go back. I may come back any time.

The salesperson was also a good individual. He simply packed up and sent a message to Li Bin that he didn't need the rent already paid, so he went straight back to Hunan Province.

As soon as he left, his long-term meal ticket was dumbfounded, the phone could not be reached, and the message was not answered, as if the world had disappeared. The meal ticket made a special trip to Hunan Province for this purpose. It turned out that this product had already been married and had returned. There was a child, and the deceived anger suddenly broke out. After the trouble in the supplier's factory, he returned to Los Angeles to continue the trouble.

Especially for this house, the salesperson's promise was this house, but the house was rented, and angrily at the meal ticket, he wrote a letter and stuffed it directly into the inspection room of the agricultural machinery factory, and was seen by the leader of the agricultural machinery factory.

The content is the rent.