Wuliang Advertiser

In many cases, the dialogue between big shots is only between words.

Obviously, Wu Li doesn't really understand it. In her opinion, isn't it just an example of emoticon marketing, but where else can it be said?

She seems to have forgotten that Aunt Dong, whom Wu Liang told her in her office, does not seem to be particularly secure, and she is also forgiven for her eagerness.

Dong Mingzhu and Wu Liang looked at each other and laughed happily, and asked with interest, "I didn't expect you two to be brothers and sisters? No wonder the eyebrows are somewhat similar."

Wu Liang smiled, "The little girl is still in school, and the pressure on the final exam is quite heavy!"

Dong Ming and Zhu suddenly realized, "No wonder, let's do this, Xiao Wu, you should boldly do emoji marketing according to your ideas! No matter what you make, I will support you!"

Wu Li hurriedly expressed his gratitude, "Thank Mr. Dong!"

Dong Mingzhu smiled contentedly, "You are as aggressive as your brother. Which company do you want to go to after graduation? Do you have any ideas to come to me?"

Wu Li said "Ah", pouting with an embarrassed expression, "Why do you want to let me come?"

Dong Mingzhu was very curious, "Who else has invited you?"

"Mr. Ma from Fujisun?"

Dong Mingzhu smiled heartily, looked at Wu Liang, everything is clear, in fact, it is the legendary thing that resembles heroic stocks, and the favors of the people. It is harmless. She raised her arms and looked at the watch. Have a work meal?"

Wu Liang still hadn't negotiated the most important advertising business. After thinking about it, he accepted it with pleasure, "Then bother!"

Most enterprises in the south have canteens at noon, and a few private rooms are also necessary to receive customers. At the dinner table, Dong Mingzhu talked about his sex, "Why doesn’t Wu Dong never mention advertising business?"

Wu Liang smiled, "He put his head on his shoulders, and he didn't even prepare for the advertising plan. I'm sorry to open that mouth!"

Dong Mingzhu shook his head, "It's okay, you just talk about it, I just listen to it, the end of the month is the time to discuss the new advertising plan, I officially invite Wu Liang Advertising Company to join in."

Most advertisers like Green also attach great importance to the evaluation of the advertising effect. The advertising strategy is adjusted according to a cycle of 2 or 3 months. It is like promoting the cooling effect in spring and summer, and then in winter. It is obviously out of time to promote refrigeration, and timely adjustment is a necessary work.

In addition, Green is a state-owned enterprise, and all procedures must be in line with the process. It is not a company like Bodao, Xu Lihua can count it by himself. Because Wu Liang comes, it is emotional, and does not expect to be able to negotiate business with one communication. Come down.

Since Dong Mingzhu is willing to listen, Wu Liang will naturally not let go of this rare opportunity. He thought about it and started from the analysis of the industry, "Domestic counterparts, from the perception of users, are nothing more than Haier's brand The advantage is service. Haixin’s brand advantage is frequency conversion, and Meditech is affordable. Well, it’s quality. The phrase “good air-conditioning is made by the grid” has been shouted for so many years. The reputation of the people is naturally good quality! Naturally, the office building also uses Gree's Zhongyang air conditioner."

Dong Mingzhu didn't expect that the man in front of him was actually his own customer, "I didn't expect it, thank you Dong Wu for his recognition of the Green Air Conditioner!"

Wu Liang sent a rainbow fart at the right time, "In our business, sometimes it's really hard to write advertisements. There is always such a hurdle to write without a conscience, but there is no need to worry about this problem in Ge Li. !"

This is the advantage of sweet mouths, Dong Mingzhu deeply agrees, "Our technology is not much at home and abroad!"

Gree has such self-confidence, as does Dong Mingzhu, otherwise she would not set an example and endorse as the general manager to give consumers a reassurance.

Wu Liang nodded, then shook his head and sighed, seemingly regretful, "Geli's brand image has successfully demonstrated the connotation of quality. However, it is only quality. I think it is time to inject new connotations!"

They are all experts, and Wu Liang’s words are in line with Dong Mingzhu’s meaning, "The words are correct, but how easy is it to make new connotations!"

Wu Liang laughed, "If it were me, I would choose Zhongyang Air Conditioner to advertise."

"What does this mean?"

Wu Liang looked a little tangled, and put a peanut into his mouth, chew it, chew it, and explained embarrassingly, "Advertising creativity, it won't work if you say it!"

Dong Mingzhu was stunned, and suddenly laughed, "Well, I am now more and more looking forward to what kind of surprise Wu Donghui will give me!"

Wu Liang hurriedly picked up the teacup and toasted Dong Mingzhu with a cup of tea instead of wine.

Dong Mingzhu clinked glasses in general, and couldn't help but ask, "Why does Wu Dong have such a special liking for Ge Li? There are so many air-conditioning factories in China, and the quality of air-conditioning abroad is also good. With Wu Dong's wealth ..."

Wu Liang smiled slightly and did not answer directly. Instead, he asked an inexplicable question, "Since China joined the WTO, it has been said that it is an opportunity for China. What does Dong Zong think?"

"This proposition is a bit big?"

"Doing business in the celestial dynasty can't ignore these things, right?"

Dong Mingzhu never thought that such a thing would come from such a young man in front of him. He couldn’t help but want to ask Wu Liang’s age, but in the end he gave it up and answered in the affirmative, “Yes. The grasp of the policy level is something that managers of our companies must control, otherwise, decision-making errors will be a devastating blow."

"The train runs fast. It depends on the headband, haha!" Wu Liang finished laughing, and pointed to his head again. "In fact, some things are too far to be seen, so I think too much, and the pressure is also great."

Talking about pressure in front of Dong Mingzhu, even Dong Mingzhu found it unbelievable, "Young people are just when they should be aggressive, why do they talk about pressure?"

Wu Liang thought for a while and wanted to answer, "The troika of the economic development of the Celestial dynasty is lame. I should go forward bravely and worry about the country and the people!"

Dong Mingzhu wanted to laugh. Seeing Wu Liang's serious face, he didn't know what to say. He said to his heart, is this kid's brain pretty funny?

After Wu Liang finished speaking, he shook his head and sighed again and again. Even Wu Li couldn't stand it anymore, "I am worried about the world? Is this something you should consider?"

This can’t be blamed on Wu Li’s dismantling of his platform. Wu Liang naturally disagreed and explained, “It is also a manufacturing industry. The manufacturing industry in Germany and the foot basin is highly regarded. Many people attribute it to the spirit of craftsmanship. Even Vanke’s Wang Shi They all stood up and said that after a hundred years from the sewers of Qindao, the oil-paper-packed accessories could be found.

Wu Liang actually didn’t do anything bad about people behind his back. It’s just that he clearly knew how toothless these people who brought the rhythm from the media would be. Wang Shi was also brought to the rhythm, and published similar information in Fujisun’s podcast. The remarks of this kind of information are also a good topic. Dong Mingzhu was very surprised and asked in confusion, "Is there any hidden information?"

"How long is the length of the subway built by German talents? With this sentence, all the contributions they can make to the people of Qindao are obliterated. Those who make such remarks have a bad heart. The most hateful thing is that even such public figures. Come out too, hehe." Wu Liang sighed, "The brain is really a good thing."

Dong Mingzhu and Wang Industrial knew that they couldn't comment too much, so they had to ask Wu Liang what was wrong with the German craftsman spirit.

Wu Liang did not hesitate and explained very frankly, "Germany is divided into two parts, east and west, with the former Soviet Union on the east and Omi on the west. There are crazy piles of materials on both sides to prepare for drying. It is obviously not cost-effective to ship many industrial products from the United States. In-situ production is the most suitable. Germany developed accordingly. The same footbass was also the same. Misu confronted, cheaper the celestial and footbass, and the footbass had the support of the United States to continuously develop industry, and the celestial dynasty also obtained the 156 of the former Soviet Union. The support of the industry."

The conversation opened, Wu Liang felt it was necessary to give these entrepreneurs a lesson, talk freely, and continue to explain, "There is another development of the foot basin, that is, the defeat indemnity. Many people are worried because the heavenly dynasty gave up the indemnity of the foot basin. Huai, in fact, the decision of the founding fathers was really wise and martial."

Even Wu Li was very interested in such a topic, his eyes brightened and he looked at Wu Liang eagerly.

Wu Liang laughed at himself, "The compensation for the footbass is in yen. What form of external export can take is nothing more than the technology of the footbass. After such technology is exported, it will not occupy the domestic market. The final result is that the domestic market has not developed. It's all foot basin technology. If the Heavenly Dynasty agreed at that time, the manufacturing industry of the Heavenly Dynasty might be the world of foot basin, right?"

Wu Liang changed the topic and talked about the WTO. "If the world trades in the world, it is actually the United States that will be the most affected. When our technology matures, the products are good and cheap, and the United States' Guanhe exchange is so low that it is easy. It will enter, and after ten or eight years, the white goods of the Chinese dynasty, such as air conditioners, will definitely occupy the markets of Asan and the United States."

Wu Li was puzzled, "What does it have to do with Ah San?"

Wu Liang chuckled, "A San was earlier than the Celestial Dynasty's entry into the WTO, and their Guanhe Dui was lower. Therefore, A San and the United States are the most important overseas markets for the Celestial Dynasty. If you don't fight at this time, you will miss a good opportunity."

These are relatively reliable analyses for later generations. Wu Liang borrowed them for use. However, in 2004, they were definitely more shocking remarks. Even Dong Mingzhu didn’t know what to say, but only complimented. In one sentence, "Wu Dong not only does advertising, but also studies the international and domestic situation. It is very hard for advertisers to achieve this state, right?"

Wu Liang smiled bitterly, "We are advertising, and advertisers are already among you, and I have you. Faced with some strategic mistakes in corporate development, let me remind you with the heart. The result is one sentence,' What do you know?'"

Dong Mingzhu added a sentence at the right time, "Advertising is very hard, right?"

Wu Liang shrugged, "Zong Dong has cooperated with many advertising companies, right?"

Seeing Dong Mingzhu nodded, Wu Liang began to complain, "From the very beginning of the cooperation, advertisers will feel, Huh? This company is strong, usually there is a sense of sudden enlightenment, but after long cooperation, there will be no freshness. I quickly changed our understanding and felt that this was the case with this one. In the final analysis, advertisers’ expectations of advertising companies are perfect. We must not only point the country like a leader, but also work down-to-earth like an old scalper. Advertisers have a random idea, and we come up with a plan. Even if the probability of this plan being executed is less than half a century, we still have to do it, most of which are useless."

Wu Liang finished speaking in one breath, and felt that he should explain his insincere clearly, and told Dong Mingzhu with a wry smile, "Mr. Dong, a good idea, even a simple sentence, is the culmination of the advertisers’ painstaking efforts, I’m really sorry. , Can only wait until the end of the month."

Dong Mingzhu was slightly embarrassed, and said softly, "I understand."

Wu Liang sent a thankful expression, saw the mobile phone on the table vibrating, and resisted not picking it up. Wu Li didn't care about the three or seventy-one, and came over to take a look, "Huh? Sister Yan, I will pick it up!"